Adam Borthwick

Designed the end-to-end onboarding flow for a regulated investment product, including an 11-question intake and a final review screen. Partnered with developers, compliance, and product to deliver mobile-first designs in an Agile environment. Facilitated advisor focus groups and ran two usability studies (20 participants) using Maze to test a fund details page and the full onboarding walkthrough. Established motion design principles for RBC’s mobile design system, with animations adopted by three product teams post-launch. Leveraged AI to design 34+ off-ramp scenarios to help prevent users from getting stuck in compliance-related dead-ends during onboarding. Designed reports and event collateral, and presentation templates supporting campus research initiatives, translating complex research into clear visual formats for multiple teams. Audited and tagged long-form reports for WCA G compliance, ensuring screen reader compatibility.

Contributed to the design of digital banking experiences by collaborating with developers, compliance, and product stakeholders to deliver mobile-first experiences with a focus on financial literacy for new investors. Conducted user interviews and usability testing; translated insights into MVP features and requirements.

Graphic design and communications support for the University of Toronto Innovation Hub, contributing design assets and communications work.