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Full-stack CRO strategist and Shopify developer with 3+ years building and optimizing high-converting DTC eCommerce stores. I combine deep Shopify technical execution (Liquid, theme builds, custom cart drawers, PDP rebuilds, AJAX cart) with rigorous conversion strategy using A/B testing, ICE-scored audits, funnel diagnostics, and landing page optimization. I’ve contributed directly to major revenue lifts (including $3M attributed to CRO over 6 months at Crowned Skin and $325K additional revenue for paid landing pages). I’m currently building ClarityIQ, an AI-powered Microsoft Clarity-to-CRO signal dashboard that surfaces friction patterns and helps generate ranked CRO hypotheses.…Full-stack CRO strategist and Shopify developer with 3+ years building and optimizing high-converting DTC eCommerce stores. I combine deep Shopify technical execution (Liquid, theme builds, custom cart drawers, PDP rebuilds, AJAX cart) with rigorous conversion strategy using A/B testing, ICE-scored audits, funnel diagnostics, and landing page optimization. I’ve contributed directly to major revenue lifts (including $3M attributed to CRO over 6 months at Crowned Skin and $325K additional revenue for paid landing pages). I’m currently building ClarityIQ, an AI-powered Microsoft Clarity-to-CRO signal dashboard that surfaces friction patterns and helps generate ranked CRO hypotheses.

Oluwafemi O. Adegoke

Conversion Rate Optimization Expert, Web Developer, Full Stack Developer, +4

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Full-stack CRO strategist and Shopify developer with 3+ years building and optimizing high-converting DTC eCommerce stores. I combine deep Shopify technical execution (Liquid, theme builds, custom cart drawers, PDP rebuilds, AJAX cart) with rigorous conversion strategy using A/B testing, ICE-scored audits, funnel diagnostics, and landing page optimization. I’ve contributed directly to major revenue lifts (including $3M attributed to CRO over 6 months at Crowned Skin and $325K additional revenue for paid landing pages). I’m currently building ClarityIQ, an AI-powered Microsoft Clarity-to-CRO signal dashboard that surfaces friction patterns and helps generate ranked CRO hypotheses.…Full-stack CRO strategist and Shopify developer with 3+ years building and optimizing high-converting DTC eCommerce stores. I combine deep Shopify technical execution (Liquid, theme builds, custom cart drawers, PDP rebuilds, AJAX cart) with rigorous conversion strategy using A/B testing, ICE-scored audits, funnel diagnostics, and landing page optimization. I’ve contributed directly to major revenue lifts (including $3M attributed to CRO over 6 months at Crowned Skin and $325K additional revenue for paid landing pages). I’m currently building ClarityIQ, an AI-powered Microsoft Clarity-to-CRO signal dashboard that surfaces friction patterns and helps generate ranked CRO hypotheses.

Available to hire

Full-stack CRO strategist and Shopify developer with 3+ years building and optimizing high-converting DTC eCommerce stores. I combine deep Shopify technical execution (Liquid, theme builds, custom cart drawers, PDP rebuilds, AJAX cart) with rigorous conversion strategy using A/B testing, ICE-scored audits, funnel diagnostics, and landing page optimization.

I’ve contributed directly to major revenue lifts (including $3M attributed to CRO over 6 months at Crowned Skin and $325K additional revenue for paid landing pages). I’m currently building ClarityIQ, an AI-powered Microsoft Clarity-to-CRO signal dashboard that surfaces friction patterns and helps generate ranked CRO hypotheses.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Yoruba

Fluent

Work Experience

Shopify Developer & Strategy Consultant (TryMyTattoo) at TryMyTattoo

March 12, 2026 - Present

Consulted on Shopify strategy and development for a niche ecommerce brand. Focused on CRO-oriented improvements to funnel structure, landing experiences, and Shopify implementation details.

Landing Page Specialist at Gent's Body Care

June 10, 2025 - Present

Specialized in high-converting landing pages for paid traffic acquisition. Owned the lifecycle from research and copy structure through design, build, instrumentation, and post-launch iteration to improve conversion and optimize offer clarity.

Landing Page Developer at Mojo Country Club

March 4, 2025 - Present

Rebuilt the entire Shopify store funnel (homepage, collections, PDP, cart, checkout) to lift CVR by 75% and increase AOV by 12%. Delivered systematic conversion improvements across the funnel through offer optimization and friction reduction. Worked end-to-end from funnel design and implementation to instrumentation and iteration.

Lead CRO Strategist & Shopify Developer at Crowned Skin LLC (via Gold Standard Growth)

July 22, 2024 - January 14, 2026

Led full-funnel CRO and Shopify development for a DTC skincare brand. Rebuilt the homepage, collections, PDP, cart, and checkout, improving CVR by 75% and AOV by 12%. Owned an A/B testing program across offer presentation, social proof placement, and checkout friction reduction. Improved mobile conversion end-to-end (speed, tap targets, sticky CTAs) where most gains were realized. Rebuilt collections and product pages to reduce cognitive load and clarify offer hierarchy, driving a 65% CVR lift. Implemented a custom cart drawer with free-shipping progress and in-drawer subscription upgrades (Bold Subscriptions) and shipping protection as a live line item, increasing AOV by 5%. Instrumented Microsoft Clarity across the funnel and built daily digest reporting via Apps Script and Make.com alerting.