I am a strategic and results-driven business developer with over 20 years of experience in FMCG, retail expansion, and client relationship management. I delivered 51% sales growth across the Nestlé-Wyeth portfolio in the Northern Region from 2019 to 2024 by designing market strategies, expanding channels, and focusing on customer-centric execution. I opened more than 120 independent pharmacy accounts—the first in Malaysia—and spearheaded viral marketing campaigns and public engagement forums. I am a confident communicator and negotiator with a passion for storytelling, content marketing, and building long-term partnerships. I am a published author and ghostwriter (MPH Top 10 Bestseller), a Toastmasters Champion, and a fluent multi-lingual communicator who enjoys translating insights into practical campaigns across channels.

Adrian Cheong Mun Kit

I am a strategic and results-driven business developer with over 20 years of experience in FMCG, retail expansion, and client relationship management. I delivered 51% sales growth across the Nestlé-Wyeth portfolio in the Northern Region from 2019 to 2024 by designing market strategies, expanding channels, and focusing on customer-centric execution. I opened more than 120 independent pharmacy accounts—the first in Malaysia—and spearheaded viral marketing campaigns and public engagement forums. I am a confident communicator and negotiator with a passion for storytelling, content marketing, and building long-term partnerships. I am a published author and ghostwriter (MPH Top 10 Bestseller), a Toastmasters Champion, and a fluent multi-lingual communicator who enjoys translating insights into practical campaigns across channels.

Available to hire

I am a strategic and results-driven business developer with over 20 years of experience in FMCG, retail expansion, and client relationship management. I delivered 51% sales growth across the Nestlé-Wyeth portfolio in the Northern Region from 2019 to 2024 by designing market strategies, expanding channels, and focusing on customer-centric execution. I opened more than 120 independent pharmacy accounts—the first in Malaysia—and spearheaded viral marketing campaigns and public engagement forums. I am a confident communicator and negotiator with a passion for storytelling, content marketing, and building long-term partnerships. I am a published author and ghostwriter (MPH Top 10 Bestseller), a Toastmasters Champion, and a fluent multi-lingual communicator who enjoys translating insights into practical campaigns across channels.

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Language

English
Fluent
Malay
Fluent
French
Intermediate
German
Intermediate

Work Experience

Associate Trade Sales Manager at Nestle-Wyeth Nutri Aon
January 1, 2009 - January 1, 2025
Spearheaded business growth in General Trade, Modern Trade, and Pharmacy Channels. Expanded distributor and key wholesaler partnerships to boost regional presence. Designed and led public-facing retail events (TV9 Sua Rasa, Penang State Children's Day). Negotiated space buying and advertising for high-traffic outlets. Built enduring client relationships to ensure retention and consistent reorders. Analyzed market trends and customer behaviors to drive campaign strategies.
Product Specialist at Wyeth Pharmaceuticals
January 1, 2006 - January 1, 2009
Drove post-launch adoption of Pneumococcal vaccine through key stakeholder relationships. Led public health campaigns that boosted community awareness and vaccination rates. Activated direct-to-patient programs in clinics and public events to build demand.
Professional Medical Executive at GSK (GlaxoSmithKline)
January 1, 1996 - January 1, 2006
Grew Augmentin franchise with consistent double-digit sales increases. Led Seretide brand for 9 years to market dominance through education campaigns. Orchestrated awareness events for asthma, allergies, and respiratory care. Launched Avodart through hospital-focused CME and stakeholder engagement.

Education

Diploma in Hotel Management at Les Roches Hotel Management School, Switzerland
January 11, 2030 - December 20, 2025
Diploma in Hotel Management at Les Roches Hotel Management School, Switzerland
January 11, 2030 - December 20, 2025
Diploma in Hotel Management at Les Roches Hotel Management School, Switzerland
January 11, 2030 - December 20, 2025

Qualifications

MD Star Performer Award
January 11, 2030 - December 20, 2025
Toastmasters Champion – Award-winning public speaker
January 11, 2030 - December 20, 2025
MD Star Performer Award
January 11, 2030 - December 20, 2025
Toastmasters Champion – Award-winning public speaker
January 11, 2030 - December 20, 2025
MPH Top 10 Bestseller – Testimony
January 11, 2030 - December 20, 2025

Industry Experience

Consumer Goods, Retail, Healthcare, Professional Services, Media & Entertainment, Wholesale & Distribution, Manufacturing