I'm Adrianne Cookson, a highly experienced paid search specialist with over a decade of driving high-ROAS campaigns across Google Ads, Microsoft Ads, SA360 and Amazon. I’ve delivered scalable PPC programs for a wide range of clients, from startups to global fashion brands, across B2B and B2C sectors. I excel at building data-driven, end-to-end campaign architectures, optimizing budgets, and leading cross-functional teams to achieve ambitious ROAS targets. My mission is to turn complex data into clear strategy and measurable growth for every client.

Adrianne Cookson

I'm Adrianne Cookson, a highly experienced paid search specialist with over a decade of driving high-ROAS campaigns across Google Ads, Microsoft Ads, SA360 and Amazon. I’ve delivered scalable PPC programs for a wide range of clients, from startups to global fashion brands, across B2B and B2C sectors. I excel at building data-driven, end-to-end campaign architectures, optimizing budgets, and leading cross-functional teams to achieve ambitious ROAS targets. My mission is to turn complex data into clear strategy and measurable growth for every client.

Available to hire

I’m Adrianne Cookson, a highly experienced paid search specialist with over a decade of driving high-ROAS campaigns across Google Ads, Microsoft Ads, SA360 and Amazon. I’ve delivered scalable PPC programs for a wide range of clients, from startups to global fashion brands, across B2B and B2C sectors.

I excel at building data-driven, end-to-end campaign architectures, optimizing budgets, and leading cross-functional teams to achieve ambitious ROAS targets. My mission is to turn complex data into clear strategy and measurable growth for every client.

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Language

English
Fluent

Work Experience

PPC / Digital Marketing Contractor at Independent / Various Clients
May 20, 2016 - May 20, 2016
Managed end-to-end PPC campaigns across Google Ads, Microsoft Ads, SA360 and Amazon Ads for a diverse client base. Implemented data-driven bidding strategies, ROAS optimization, and reporting dashboards; mentored SMEs and internal teams to scale performance across Europe and beyond.
PPC Account Manager at Balenciaga / Dentsu
December 20, 2022 - December 20, 2022
Led PPC strategy and activation for Balenciaga across multiple channels (Search, Shopping, Display). Managed £1M+ monthly ad spend, defined ROAS targets, and delivered cross-functional collaboration with creative and analytics teams.

Education

MSc Psychology at Manchester Metropolitan University
January 11, 2030 - November 19, 2025
BA Advertising & Brand Management at Manchester Metropolitan University
January 11, 2030 - November 19, 2025
A Levels at King George V College
January 11, 2030 - November 19, 2025
GCSEs (10 subjects, A*-C) at Greenbank High School
January 11, 2030 - November 19, 2025

Qualifications

Google Ads Certification
September 1, 2006 - June 1, 2008
Google Ads Certification
September 20, 2021 - December 20, 2022

Industry Experience

Retail, Manufacturing, Healthcare, Travel & Hospitality, Real Estate & Construction, Non-Profit Organization, Software & Internet, Media & Entertainment