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I'm a Brand Strategist with senior-level, hands-on experience working across the full marketing lifecycle for premium and luxury brands. I've personally led and executed everything from brand strategy and positioning to digital campaigns, content, performance marketing, and web and landing page development, collaborating closely with founders and leadership teams across automotive, fashion, real estate, and lifestyle brands.…I'm a Brand Strategist with senior-level, hands-on experience working across the full marketing lifecycle for premium and luxury brands. I've personally led and executed everything from brand strategy and positioning to digital campaigns, content, performance marketing, and web and landing page development, collaborating closely with founders and leadership teams across automotive, fashion, real estate, and lifestyle brands.

Adrienne Thomas

Marketing Strategist, Marketing Consultant, Digital Marketer, +6

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I'm a Brand Strategist with senior-level, hands-on experience working across the full marketing lifecycle for premium and luxury brands. I've personally led and executed everything from brand strategy and positioning to digital campaigns, content, performance marketing, and web and landing page development, collaborating closely with founders and leadership teams across automotive, fashion, real estate, and lifestyle brands.…I'm a Brand Strategist with senior-level, hands-on experience working across the full marketing lifecycle for premium and luxury brands. I've personally led and executed everything from brand strategy and positioning to digital campaigns, content, performance marketing, and web and landing page development, collaborating closely with founders and leadership teams across automotive, fashion, real estate, and lifestyle brands.

Available to hire

I’m a Brand Strategist with senior-level, hands-on experience working across the full marketing lifecycle for premium and luxury brands.

I’ve personally led and executed everything from brand strategy and positioning to digital campaigns, content, performance marketing, and web and landing page development, collaborating closely with founders and leadership teams across automotive, fashion, real estate, and lifestyle brands.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Work Experience

Founder & Brand Strategist at La Maison de Marketing

January 1, 2025 - Present

Founder & Brand Strategist overseeing brand identity, positioning, and go-to-market initiatives for premium and luxury brands; responsible for end-to-end brand narrative, marketing strategy, content development, and cross-channel execution with agency-style leadership and hands-on delivery.

Marketing Director, Luxury Automotive (CRM & Digital) at Jaguar Land Rover Laval

November 1, 2017 - October 1, 2024

Led marketing strategy, CRM, and digital initiatives for a flagship luxury automotive dealership network. Built data-driven performance campaigns, spearheaded experiential activations and exclusive client events, and aligned brand messaging across paid, owned, and earned channels to drive growth and customer loyalty.

Director of Marketing & Client Experience at McLaren Montréal

January 1, 2017 - October 1, 2024

Built and led the marketing and client experience function for McLaren North America; developed brand storytelling, event programs, and loyalty initiatives; integrated CRM-driven campaigns with experiential marketing to optimize client journeys and elevate premium experiences.

Marketing Director at Majestic Filatures North America

June 1, 2014 - October 1, 2017

Directed North American luxury fashion marketing; led brand strategy, experiential marketing, wholesale support, and retail placements; secured premium retail partnerships and drove product visibility across channels.

National Marketing Director at Bestseller Canada

June 29, 2008 - May 30, 2014

Led national marketing for Canadian operations across retail, wholesale, and e-commerce; steered multi-brand strategies, campaigns, and brand positioning; supported market expansion and growth across channels.