Agnès Horry
I'm Agnès Horry, a Full-stack Marketing Director driving growth, brand, and performance for startups, scale-ups, agencies, and mission-driven brands.
About
I’m Agnès Horry, a Full-stack Marketing Director driving growth, brand, and performance for startups, scale-ups, agencies, and mission-driven brands. I lead end-to-end marketing engines across growth, brand, performance, and GenAI content, always balancing strategic planning with hands-on execution. I bring hands-on experience with generative AI for video creation, short-form content, and storytelling at scale. I’m known for combining creative intuition with data-driven execution to deliver measurable growth.
I’m passionate about building repeatable content systems and lifecycle strategies that nurture audiences through the funnel, from awareness to retention, and I enjoy turning complex ideas into clear, compelling storytelling.
- 3 years' experience
- Joined December 2025
Skills· 12
Languages
- EnglishFluent
- FrenchFluent
- Spanish; CastilianIntermediate
Industry experience
- Media & Entertainment
- Professional Services
- Software & Internet
- Education
- Non-Profit Organization
Work experience· 4 roles
Led the full marketing function across two markets, owning strategy, performance, content, and lifecycle. Managed Google Ads, Meta Ads, SEO, LLMO, social media, email marketing, and events. Directed creative production including emotionally driven video content and long-form editorial.
Built marketing and content strategy for a VR-assisted mental health and therapy platform. Took advantage of generative AI tools to accelerate video and content production.
Led and advised on governance, strategy, and community engagement across multiple educational and professional organisations in Europe.
Education
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