There's room for creativity in everything we do, and I bring an artist's eye to business problems. I'm a narrator who translates complex brand challenges into clear, story-driven strategies that resonate with real people. I operate at the intersection of Brand Strategy and Market Research, blending design thinking with data to turn restless thoughts into agile plans that lift teams and revenue. As an intrapreneur, I look for the narrative gaps between where a brand is and where it needs to be. My approach blends storytelling with practical execution across identity, voice, and go-to-market programs. I thrive on autonomy that serves the whole organization and enjoy turning messages into compelling "building words" that shape experiences across digital and physical channels.

Agustín Brignolo Cabandié

There's room for creativity in everything we do, and I bring an artist's eye to business problems. I'm a narrator who translates complex brand challenges into clear, story-driven strategies that resonate with real people. I operate at the intersection of Brand Strategy and Market Research, blending design thinking with data to turn restless thoughts into agile plans that lift teams and revenue. As an intrapreneur, I look for the narrative gaps between where a brand is and where it needs to be. My approach blends storytelling with practical execution across identity, voice, and go-to-market programs. I thrive on autonomy that serves the whole organization and enjoy turning messages into compelling "building words" that shape experiences across digital and physical channels.

Available to hire

There’s room for creativity in everything we do, and I bring an artist’s eye to business problems. I’m a narrator who translates complex brand challenges into clear, story-driven strategies that resonate with real people. I operate at the intersection of Brand Strategy and Market Research, blending design thinking with data to turn restless thoughts into agile plans that lift teams and revenue.

As an intrapreneur, I look for the narrative gaps between where a brand is and where it needs to be. My approach blends storytelling with practical execution across identity, voice, and go-to-market programs. I thrive on autonomy that serves the whole organization and enjoy turning messages into compelling “building words” that shape experiences across digital and physical channels.

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Language

Spanish; Castilian
Fluent
English
Fluent
French
Beginner

Work Experience

Brand Platform & Marketing Communication Strategist at FRONT•STAGE
March 1, 2023 - Present
Lead strategist for parallel consultancies, overseeing brand identity and go-to-market strategies for mass-market and cultural clients. Responsibilities include brand repositioning, identity ecosystem development, transmedia strategy, verbal identity and narrative strategy, messaging architecture, strategic consulting, and content strategy to elevate market presence across digital and traditional channels.
Account Development & Market Research (ABM) at Sellerate
December 1, 2024 - August 1, 2025
Strategic Market Analysis: competitive intelligence and market mapping for 200+ target accounts; Voice of Customer (VoC) research; market segmentation; agile campaign execution generating 600+ qualified leads per month and contributing to a USD 500K+ opportunity pipeline.
Account Development & Market Research (ABM) at Syrup Tech
December 1, 2024 - August 1, 2025
ABM activities for U.S.-based accounts conducted on behalf of Sellerate, including lead generation oversight and market research to optimize outbound outreach.
Founder & Product Lead at Alter Spanish
December 1, 2020 - December 1, 2023
Brand building: developed end-to-end branded funnels and marketing assets, boosting client acquisition and retention. Product strategy: led product planning and development, delivering 700+ personalized coaching sessions for professionals and students. Retention & monetization: implemented tiered retention strategies and upselling through subscription models.
Assistant Editor & Localization Specialist at Fragster.com
September 1, 2021 - August 31, 2022
Content Localization Strategy: managed localization/editing of 150,000+ words EN→ES, increasing engagement in Spanish-speaking markets. Editorial management: coordinated editorial calendars and cross-functional teams to deliver multimedia content on schedule.

Education

Master of Science - MS, Marketing and Communications at Universidad de San Andrés
March 1, 2025 - December 31, 2026
Bachelor of Science - BS, Mass Media and Communication Science at UADE
March 1, 2018 - December 1, 2020

Qualifications

Integrated Marketing Communications
January 11, 2030 - March 31, 2026
Fashion as Design
January 11, 2030 - March 31, 2026
Google Project Management Professional Certificate (PMP)
January 11, 2030 - March 31, 2026
Google Digital Marketing & E-commerce Professional Certificate
January 11, 2030 - March 31, 2026
Product Ideation, Design, and Management Specialization
January 11, 2030 - March 31, 2026

Industry Experience

Professional Services, Media & Entertainment, Retail, Education, Other