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I’m a 24-year-old editor and director based in NYC with years of experience shaping stories across branded content and social-first campaigns. My work blends artistic vision with platform-savvy editing, allowing me to deliver projects that are both visually striking and highly engaging. As a lead editor and freelancer, I’ve cut projects for Nike, Free People, Tina Knowles/Parkwood Entertainment, while also serving as a long-time video editor for Topicals, a viral brand where I craft content that consistently drives high engagement across TikTok, Instagram, and YouTube. I’ve also worked with Meta’s We the Culture platform, creating culturally resonant campaigns, and edited content for Converse, Tribeca Film Institute, and FIFA’s Women’s World Cup. I can take on long-form content when needed, but my real talent lies in short-form, social-first editing — where I know how to capture attention, move at the pace of culture, and deliver content that performs. Everyone I collaborate with hires me again because I bring reliability, creative problem-solving, and a deep understanding of how to make content resonate. If you’re looking for an editor who can deliver dynamic, social-first storytelling that connects — I’d love to bring your vision to life.…I’m a 24-year-old editor and director based in NYC with years of experience shaping stories across branded content and social-first campaigns. My work blends artistic vision with platform-savvy editing, allowing me to deliver projects that are both visually striking and highly engaging. As a lead editor and freelancer, I’ve cut projects for Nike, Free People, Tina Knowles/Parkwood Entertainment, while also serving as a long-time video editor for Topicals, a viral brand where I craft content that consistently drives high engagement across TikTok, Instagram, and YouTube. I’ve also worked with Meta’s We the Culture platform, creating culturally resonant campaigns, and edited content for Converse, Tribeca Film Institute, and FIFA’s Women’s World Cup. I can take on long-form content when needed, but my real talent lies in short-form, social-first editing — where I know how to capture attention, move at the pace of culture, and deliver content that performs. Everyone I collaborate with hires me again because I bring reliability, creative problem-solving, and a deep understanding of how to make content resonate. If you’re looking for an editor who can deliver dynamic, social-first storytelling that connects — I’d love to bring your vision to life.

Aicha Cherif

Video Editor, Assistant Editor, Content Creator, +4

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I’m a 24-year-old editor and director based in NYC with years of experience shaping stories across branded content and social-first campaigns. My work blends artistic vision with platform-savvy editing, allowing me to deliver projects that are both visually striking and highly engaging. As a lead editor and freelancer, I’ve cut projects for Nike, Free People, Tina Knowles/Parkwood Entertainment, while also serving as a long-time video editor for Topicals, a viral brand where I craft content that consistently drives high engagement across TikTok, Instagram, and YouTube. I’ve also worked with Meta’s We the Culture platform, creating culturally resonant campaigns, and edited content for Converse, Tribeca Film Institute, and FIFA’s Women’s World Cup. I can take on long-form content when needed, but my real talent lies in short-form, social-first editing — where I know how to capture attention, move at the pace of culture, and deliver content that performs. Everyone I collaborate with hires me again because I bring reliability, creative problem-solving, and a deep understanding of how to make content resonate. If you’re looking for an editor who can deliver dynamic, social-first storytelling that connects — I’d love to bring your vision to life.…I’m a 24-year-old editor and director based in NYC with years of experience shaping stories across branded content and social-first campaigns. My work blends artistic vision with platform-savvy editing, allowing me to deliver projects that are both visually striking and highly engaging. As a lead editor and freelancer, I’ve cut projects for Nike, Free People, Tina Knowles/Parkwood Entertainment, while also serving as a long-time video editor for Topicals, a viral brand where I craft content that consistently drives high engagement across TikTok, Instagram, and YouTube. I’ve also worked with Meta’s We the Culture platform, creating culturally resonant campaigns, and edited content for Converse, Tribeca Film Institute, and FIFA’s Women’s World Cup. I can take on long-form content when needed, but my real talent lies in short-form, social-first editing — where I know how to capture attention, move at the pace of culture, and deliver content that performs. Everyone I collaborate with hires me again because I bring reliability, creative problem-solving, and a deep understanding of how to make content resonate. If you’re looking for an editor who can deliver dynamic, social-first storytelling that connects — I’d love to bring your vision to life.

Available to hire

I’m a 24-year-old editor and director based in NYC with years of experience shaping stories across branded content and social-first campaigns. My work blends artistic vision with platform-savvy editing, allowing me to deliver projects that are both visually striking and highly engaging.

As a lead editor and freelancer, I’ve cut projects for Nike, Free People, Tina Knowles/Parkwood Entertainment, while also serving as a long-time video editor for Topicals, a viral brand where I craft content that consistently drives high engagement across TikTok, Instagram, and YouTube. I’ve also worked with Meta’s We the Culture platform, creating culturally resonant campaigns, and edited content for Converse, Tribeca Film Institute, and FIFA’s Women’s World Cup.

I can take on long-form content when needed, but my real talent lies in short-form, social-first editing — where I know how to capture attention, move at the pace of culture, and deliver content that performs. Everyone I collaborate with hires me again because I bring reliability, creative problem-solving, and a deep understanding of how to make content resonate.

If you’re looking for an editor who can deliver dynamic, social-first storytelling that connects — I’d love to bring your vision to life.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Branding

Intermediate

Language

English

Fluent

Work Experience

Assistant & Lead Editor at Freelance (New York, NY)

January 19, 2023 - Present

As a freelance editor, I’ve led and assisted on projects for brands like Nike, Free People, Tina Knowles/Parkwood Entertainment, and Converse. I handle everything from organizing media and prepping files to delivering polished cuts under tight deadlines. Known for efficiency and adaptability, I work closely with directors and producers to refine editorial vision, incorporate feedback seamlessly, and manage multiple projects at once without sacrificing quality.

Video Editor at Topicals

December 30, 2021 - June 29, 2022

At Topicals, I create flashy, high-engagement, social-first edits across TikTok, Instagram, and YouTube. My role includes transforming raw footage into dynamic content, prepping timelines for larger projects, supporting turnovers for senior editors, and ensuring brand voice consistency with producers and designers. From versioning to exports, I deliver content that keeps the brand culturally relevant and viral.

Junior Art Director / Creative at Meta - The Culture Platform

June 30, 2022 - September 21, 2025

With Meta’s We the Culture platform, I collaborated with Black directors and editors to create culturally resonant campaigns across IG, TikTok, Twitter, print, and digital. I supported productions from start to finish—prepping media, reviewing cuts, ensuring smooth turnovers, and contributing to campaign ideation—helping to align creative storytelling with platform trends and cultural impact.

Director & Editor at Adolescent Content Agency

November 30, 2022 - September 21, 2025

At Adolescent Content, I directed and edited campaigns for Nike Women, Converse, and Nike NYC’s #MYSPORTMYCITY initiative. My projects included a FIFA Women’s World Cup short film (~250k views) and social media content highlighting women activist storytellers. Balancing creative storytelling with commercial goals, I delivered content designed for both broad reach and cultural resonance.

Director & Editor at Tribeca Film Institute

March 26, 2018 - September 16, 2025

With Tribeca Film Institute, I edited and produced documentaries including I Am the Only One (Tribeca Film Festival) and Weight of the Whale on Her Shoulders. I oversaw casting, location scouting, media management, and post-production workflows, executing edits in Adobe Premiere Pro and Final Cut Pro to create polished, festival-ready films.