I'm a digital marketing and growth professional with experience across affiliate marketing, influencer strategy, paid social, and campaign optimization.

About

I’m a digital marketing and growth professional with experience across affiliate marketing, influencer strategy, paid social, and campaign optimization. I’ve built and scaled programs across multiple markets, strengthening partnerships and driving measurable results.

I enjoy crafting engaging content, leading cross-functional collaborations, and using data-driven insights to improve performance. From building influencer partnerships to streamlining onboarding and budget planning, I thrive on turning ideas into scalable growth.

  • Joined October 2025

Languages

  • EnglishAdvanced
  • SwedishAdvanced
  • GermanBeginner

Industry experience

  • Media & Entertainment
  • Software & Internet
  • Retail
  • Professional Services

Work experience

Affiliate / Digital Marketing Manager · Lounge by ZalandoJan 2025 – Oct 2025 · 10 mos

Managed and grew affiliate marketing efforts across multiple markets, strengthened partnerships and revenue. Developed and implemented an influencer marketing strategy, boosting brand visibility and conversions. Led paid social campaigns via Smartly, optimizing ad performance and ROI. Created and managed Meta ads to support brand growth initiatives. Produced content for publishers, enhancing organic social media reach and engagement. Negotiated partnerships and collaborated with key stakeholders to align marketing efforts. Utilized data-driven insights to refine strategies and improve campaign performance. Automated publisher onboarding emails to streamline processes. Managed multi-country budgets, optimizing spend allocation for maximum impact.

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