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I'm Aishwarya Patel, a user-focused UX designer transforming digital products through data-driven strategies and user research. I specialize in end-to-end design for marketing, education, and e-commerce platforms, delivering measurable results. I'm proficient in Figma, Sketch, and Adobe, and I prioritize accessible experiences. I'm experienced across freelance and in-house roles, delivering accessibility audits (WCAG 2.1 AA), information architecture, usability testing, and stakeholder collaboration to turn complex requirements into intuitive, scalable designs that drive engagement and conversions.…I'm Aishwarya Patel, a user-focused UX designer transforming digital products through data-driven strategies and user research. I specialize in end-to-end design for marketing, education, and e-commerce platforms, delivering measurable results. I'm proficient in Figma, Sketch, and Adobe, and I prioritize accessible experiences. I'm experienced across freelance and in-house roles, delivering accessibility audits (WCAG 2.1 AA), information architecture, usability testing, and stakeholder collaboration to turn complex requirements into intuitive, scalable designs that drive engagement and conversions.

Aishwarya Patel

Web Designer, UX Designer, UI Designer, +3

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I'm Aishwarya Patel, a user-focused UX designer transforming digital products through data-driven strategies and user research. I specialize in end-to-end design for marketing, education, and e-commerce platforms, delivering measurable results. I'm proficient in Figma, Sketch, and Adobe, and I prioritize accessible experiences. I'm experienced across freelance and in-house roles, delivering accessibility audits (WCAG 2.1 AA), information architecture, usability testing, and stakeholder collaboration to turn complex requirements into intuitive, scalable designs that drive engagement and conversions.…I'm Aishwarya Patel, a user-focused UX designer transforming digital products through data-driven strategies and user research. I specialize in end-to-end design for marketing, education, and e-commerce platforms, delivering measurable results. I'm proficient in Figma, Sketch, and Adobe, and I prioritize accessible experiences. I'm experienced across freelance and in-house roles, delivering accessibility audits (WCAG 2.1 AA), information architecture, usability testing, and stakeholder collaboration to turn complex requirements into intuitive, scalable designs that drive engagement and conversions.

Available to hire

I’m Aishwarya Patel, a user-focused UX designer transforming digital products through data-driven strategies and user research. I specialize in end-to-end design for marketing, education, and e-commerce platforms, delivering measurable results. I’m proficient in Figma, Sketch, and Adobe, and I prioritize accessible experiences.

I’m experienced across freelance and in-house roles, delivering accessibility audits (WCAG 2.1 AA), information architecture, usability testing, and stakeholder collaboration to turn complex requirements into intuitive, scalable designs that drive engagement and conversions.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Web Accessibility Support at Travis Central Appraisal District

September 1, 2025 - September 16, 2025

Led WCAG 2.1 AA compliance efforts for the district website and digital properties. Conducted accessibility audits using WAVE and Acquia Optimize, identified gaps across A/AA/AAA levels, and implemented fixes including missing form labels, proper heading structure, IMG alt text, keyboard navigation improvements, skip-to-content functionality, and visual focus enhancements by writing custom HTML/CSS within WordPress. Created detailed WCAG documentation for ongoing maintenance, evaluated website chatbot accessibility for third-party implementation, and supported board meeting transcript evaluation.

Web A11y Support at Travis Central Appraisal District

September 1, 2025 - September 16, 2025

Sole team member ensuring WCAG 2.1 AA compliance across the district website and digital properties. Conducted accessibility audits using WAVE and Acquia Optimize, identifying gaps across A, AA, and AAA levels. Implemented fixes including missing form labels, proper heading structure, IMG alt text, keyboard navigation enhancements, skip-to-content, and visual focus improvements; wrote custom HTML/CSS within WordPress as needed. Created detailed WCAG documentation for ongoing maintenance. Evaluated chatbot accessibility for third-party integration and assisted with board meeting transcript evaluation.

Web Accessibility Specialist at Travis Central Appraisal District

September 1, 2025 - September 16, 2025

As sole team member, achieved WCAG 2.1 Level AA compliance for district website and digital properties by auditing with WAVE and Acquia Optimize, identifying gaps across A, AA, and AAA levels. Implemented fixes including missing form labels, proper heading structure, IMG alt text, keyboard navigation improvements, skip-to-content, and visual focus enhancements; wrote custom HTML and CSS code within WordPress CMS where needed. Created detailed accessibility documentation with WCAG standards for future maintenance; evaluated website chatbot accessibility for third-party integration and assisted with board meeting transcript evaluation.

Web Designer at JD Consulting Solutions

May 1, 2023 - September 16, 2025

Part of a design team redesigning marketing industry websites, focusing on increasing website traffic and engagement. Implemented UX and SEO improvements driving 15% increase in bookings. Restructured educational platform Information Architecture, achieving 25% traffic growth. Optimized e-commerce checkout flow using A/B testing to compare layout and CTA variations, resulting in 30% sales increase.

Web Designer at JD Consulting Solutions

May 1, 2023 - September 16, 2025

Part of a design team redesigning marketing industry websites. Implemented UX and SEO improvements driving 15% increase in bookings. Restructured educational platform information architecture, achieving 25% traffic growth. Optimized e-commerce checkout flow using A/B testing to compare layout and CTA variations, resulting in 30% sales increase.

Web Designer at JD Consulting Solutions

May 1, 2023 - September 16, 2025

Part of a design team of 3 members, tasked to redesign various marketing industry websites, focusing on increasing website traffic and engagement: Implemented UX and SEO improvements driving 15% increase in bookings. Restructured educational platform Information Architecture, achieving 25% traffic growth. Optimized e-commerce checkout flow using A/B testing to compare layout and CTA variations, resulting in 30% sales increase.

UI Designer at Spotlist

April 1, 2023 - September 16, 2025

Part of a design team to create a dual-function mobile app enabling cosmeticians to manage appointments and clients to book in-salon/at-home treatments. Collaborated with stakeholders to transform requirements into functional designs: Redesigned UI elements and typography while implementing brand-aligned color schemes for a cohesive user experience. Created comprehensive design system with accessibility-focused style guides. Developed high-fidelity wireframes for Trade Services module emphasizing intuitive navigation.

UI Designer at Spotlist

April 1, 2023 - September 16, 2025

Collaborated with stakeholders to create a dual-function mobile app enabling cosmeticians to manage appointments and clients to book in-salon or at-home treatments. Redesigned UI elements and typography with brand-aligned color schemes; created a design system with accessibility-focused style guides; developed high-fidelity wireframes for Trade Services module emphasizing intuitive navigation.

UI Designer at Spotlist

April 1, 2023 - September 16, 2025

Part of a design team to create a dual-function mobile app enabling cosmeticians to manage appointments and clients to book in-salon / at-home treatments. Collaborated with stakeholders to transform requirements into functional designs: Redesigned UI elements and typography while implementing brand-aligned color schemes for a cohesive user experience. Created comprehensive design system with accessibility-focused style guides. Developed high-fidelity wireframes for Trade Services module emphasizing intuitive navigation.

UX Designer at Freelance

January 1, 2023 - Present

Independent UX consultant specializing in website audits, user research, and digital product optimization. Conducted in-depth UX audits for a digital archive platform (usability, information architecture, accessibility) and led user research with interviews and usability testing to develop personas and journey maps. Designed and launched a full website with mobile-responsive, accessible information architecture and prototypes in collaboration with stakeholders.

Freelance / UX Designer at Self-employed

January 1, 2023 - Present

Independent UX consultant specializing in website audits, user research, and digital product optimization. Conducted an in-depth UX audit for a digital archive platform covering usability, information architecture, and accessibility (WCAG), delivering actionable recommendations. Led user research using interviews and usability tests, developed personas and journey maps, and designed and launched a mobile-responsive, accessible website with interactive prototypes in collaboration with stakeholders.

Freelance UX Designer at Freelance / Self-employed

January 1, 2023 - Present

Independent UX consultant specializing in website audits, user research, and digital product optimization. Led in-depth UX audits for a digital archive platform, assessing usability, information architecture, and accessibility (WCAG) across navigation, search, and visual design; delivered actionable recommendations to boost engagement. Conducted user research via interviews and usability tests; developed personas and journey maps to guide data-driven design decisions. Designed and launched a full website with mobile-responsive, accessible information architecture and interactive prototypes, collaborating with stakeholders.