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Hi, I’m Akanksha, a marketing and growth professional with 6+ years of experience spanning India, Canada, and the US. I’ve helped healthcare, health & wellness, financial services, and IT clients reach targets with data-driven, multi-channel campaigns that balance strategy and creative execution. I’m known for delivering measurable results while maintaining a collaborative, growth-oriented approach and a strong attention to detail. Collaborative by nature and relentlessly curious, I enjoy building scalable marketing infrastructures—from ABM programs and webinars to SEO-driven content programs—always anchored in measurable outcomes and continuous learning. I thrive in cross-functional settings, align sales and marketing to accelerate pipelines, and take pride in creating compelling brand experiences that position clients as trusted leaders in their spaces.…Hi, I’m Akanksha, a marketing and growth professional with 6+ years of experience spanning India, Canada, and the US. I’ve helped healthcare, health & wellness, financial services, and IT clients reach targets with data-driven, multi-channel campaigns that balance strategy and creative execution. I’m known for delivering measurable results while maintaining a collaborative, growth-oriented approach and a strong attention to detail. Collaborative by nature and relentlessly curious, I enjoy building scalable marketing infrastructures—from ABM programs and webinars to SEO-driven content programs—always anchored in measurable outcomes and continuous learning. I thrive in cross-functional settings, align sales and marketing to accelerate pipelines, and take pride in creating compelling brand experiences that position clients as trusted leaders in their spaces.

Akanksha Nagar

Growth Marketer, Brand Strategist, Marketing Strategist, +5

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Hi, I’m Akanksha, a marketing and growth professional with 6+ years of experience spanning India, Canada, and the US. I’ve helped healthcare, health & wellness, financial services, and IT clients reach targets with data-driven, multi-channel campaigns that balance strategy and creative execution. I’m known for delivering measurable results while maintaining a collaborative, growth-oriented approach and a strong attention to detail. Collaborative by nature and relentlessly curious, I enjoy building scalable marketing infrastructures—from ABM programs and webinars to SEO-driven content programs—always anchored in measurable outcomes and continuous learning. I thrive in cross-functional settings, align sales and marketing to accelerate pipelines, and take pride in creating compelling brand experiences that position clients as trusted leaders in their spaces.…Hi, I’m Akanksha, a marketing and growth professional with 6+ years of experience spanning India, Canada, and the US. I’ve helped healthcare, health & wellness, financial services, and IT clients reach targets with data-driven, multi-channel campaigns that balance strategy and creative execution. I’m known for delivering measurable results while maintaining a collaborative, growth-oriented approach and a strong attention to detail. Collaborative by nature and relentlessly curious, I enjoy building scalable marketing infrastructures—from ABM programs and webinars to SEO-driven content programs—always anchored in measurable outcomes and continuous learning. I thrive in cross-functional settings, align sales and marketing to accelerate pipelines, and take pride in creating compelling brand experiences that position clients as trusted leaders in their spaces.

Available to hire

Hi, I’m Akanksha, a marketing and growth professional with 6+ years of experience spanning India, Canada, and the US. I’ve helped healthcare, health & wellness, financial services, and IT clients reach targets with data-driven, multi-channel campaigns that balance strategy and creative execution. I’m known for delivering measurable results while maintaining a collaborative, growth-oriented approach and a strong attention to detail.

Collaborative by nature and relentlessly curious, I enjoy building scalable marketing infrastructures—from ABM programs and webinars to SEO-driven content programs—always anchored in measurable outcomes and continuous learning. I thrive in cross-functional settings, align sales and marketing to accelerate pipelines, and take pride in creating compelling brand experiences that position clients as trusted leaders in their spaces.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Hindi

Intermediate

Work Experience

Marketing and Growth Manager at Modality Global Advisors

March 1, 2025 - Present

Led and mentored a 7-member cross-functional marketing team; managed campaign execution, content development, and social media strategy to ensure brand consistency and measurable growth. Drove MGA’s B2B marketing initiatives, delivering 200+ qualified leads and a 220% increase in inbound engagement among healthcare executives. Planned end-to-end campaigns, created email sequences, and optimized touchpoints in Salesforce; expanded LinkedIn audience from 800 to 4,200+ followers and elevated MGA’s position as a healthcare thought leader.

Marketing Coordinator at AURA Nutrition Inc.

February 1, 2024 - August 1, 2024

Drove brand identity and product launches; designed and managed Meta ad campaigns; oversaw Shopify store, Klaviyo email campaigns, and improved Amazon listings. Implemented growth strategies, analyzed market trends, and prepared sales reports. Coordinated inventory, invoicing via QuickBooks, and maintained partner relationships; supported US shipments.

Marketing Manager (Intern/Part-time) at TAVANCA Networks Inc.

July 1, 2023 - August 1, 2023

Created a marketing process, executed monthly client review emails and testimonial campaigns, developed business cards and CRM updates, reviewed and produced social media posts, managed Google My Business, organized a book launch event with ~100 attendees; secured sponsor funding and created sponsorship decks and invitations.

Senior Business Development Analyst at Cians Analytics (now Accuracy Knowledge Partners)

July 1, 2019 - March 1, 2022

Built sales pipelines and kickoff presentations; planned structural email campaigns to 1000+ contacts; built a dataset of 2000+ potential clients; prepared weekly internal newsletters and sales reports; documented processes for teams; managed Salesforce and ERP data; conducted sales trainings.

Pre-Sales Executive at Granular Consultancy

April 1, 2018 - July 1, 2019

Led diverse projects; generated leads using BANT; delivered the Salesforce Campaign; led IBM project; developed email templates and conducted competitive research to achieve targets.

Corporate Banking Relationship Manager (Intern) at Axis Bank (Delhi-Connaught Place)

May 1, 2017 - June 1, 2017

Internship in corporate banking relationship management; gained exposure to client relationship development and financial services operations.

Senior Analyst - Campaign Management at Modality Global Advisors

November 1, 2024 - February 1, 2025

Planned, executed, and optimized B2B marketing campaigns for healthcare consulting services. Conducted ROI, conversion, and engagement analyses to refine ongoing initiatives and inform future strategy. Collaborated with sales, marketing, and operations to ensure alignment with business goals and messaging. Built campaign dashboards and performance trackers, leveraging analytics tools and CRM systems to improve segmentation and lead scoring. Presented comprehensive campaign performance reports to leadership to enable data-driven decision-making and scalability of marketing infrastructure.

Marketing Manager (Internship/Part-time) at TAVANCA Networks Inc.

July 1, 2023 - August 1, 2023

Developed a marketing process, dispatched monthly client review emails and testimonial campaigns, created business cards, and updated CRM with client and prospect details. Reviewed and produced social media posts and Google My Business content for consistent brand messaging. Organized a book launch event for ~100 business owners and corporate professionals, secured sponsorships (three sponsors totaling C$4,000 in funding), and prepared sponsor value proposals, decks, and one-pagers. Designed event invitations, social media assets, banners, press releases, and event webpage; drafted email templates and follow-up campaigns to confirm attendance.

Senior Business Development Analyst at Cians Analytics (now Acuity Knowledge Partners)

July 1, 2019 - March 1, 2022

Created sales sample packs and kickoff presentations for new clients. Implemented structured email campaigns to 1,000+ contacts using Mail Merge, SalesLoft, and Mailchimp to discover opportunities. Researched and built a dataset of 2,000+ potential client contacts and tracked existing client relationships to grow the sales funnel. Prepared weekly internal newsletters and management-facing sales reports. Established processes and documentation for team efficiency; managed Salesforce and ERP data, and supported sales training.

Corporate Banking Relationship Manager (Intern) at Axis Bank

May 1, 2017 - June 1, 2017

Supported corporate client relationship activities during the internship, assisting with lead generation and client outreach, and contributing to banking operations and client communications.

Marketing Manager, Internship + Part-time at TAVANCA Networks Inc.

July 1, 2023 - August 1, 2023

Helped establish the marketing process/department; sent monthly client review emails and testimonial campaigns; maintained brand messaging across social channels and Google My Business; organized a book launch event with ~100 attendees, sourced sponsorships, and created sponsor proposals and event materials.

Senior Business Development Analyst, Full-time at Cians Analytics (now Acuity Analytics)

July 1, 2019 - March 1, 2022

Created sales sample packs and onboarding presentations; conducted structured email campaigns to 1000+ contacts; built a dataset of 2,000+ potential client prospects; produced weekly internal newsletters and sales reports; maintained Salesforce/ERP data integrity and provided sales training; contributed to process documentation for teams.

Pre-Sales Executive, Full-time at Granular Consultancy

April 1, 2018 - July 1, 2019

Led diverse projects with target-driven results, using BANT to generate leads and engage top management. Managed Adobe Marketing Cloud campaigns, maintained client relationships, and led a small team. Initiated IBM project involvement and produced creative email templates, competitive analysis, and industry research to meet targets.

Corporate Banking Relationship Manager, Internship at Axis Bank

May 1, 2017 - June 30, 2017

Supported relationship management activities for corporate clients, assisted with client communications, and contributed to sales and service delivery during the internship.