I'm a content-focused producer and creative strategist with six years developing and growing branded podcasts, serialized shows, and digital content. I specialize in editorial planning, scripting, interview preparation, and narrative development to turn ideas into compelling stories. I excel at research, coordinating with hosts, marketers, editors, and clients to meet goals, optimize watch-time and engagement, and drive campaign performance through data-driven insights and analytics.

I'm a content-focused producer and creative strategist with six years developing and growing branded podcasts, serialized shows, and digital content. I specialize in editorial planning, scripting, interview preparation, and narrative development to turn ideas into compelling stories. I excel at research, coordinating with hosts, marketers, editors, and clients to meet goals, optimize watch-time and engagement, and drive campaign performance through data-driven insights and analytics.

Available to hire

I’m a content-focused producer and creative strategist with six years developing and growing branded podcasts, serialized shows, and digital content. I specialize in editorial planning, scripting, interview preparation, and narrative development to turn ideas into compelling stories.

I excel at research, coordinating with hosts, marketers, editors, and clients to meet goals, optimize watch-time and engagement, and drive campaign performance through data-driven insights and analytics.

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Language

English
Advanced

Work Experience

Content Strategist & Producer (Consultant) at T AG
June 1, 2025 - Present
Lead content planning and narrative development for enterprise brands. Built creative frameworks, story outlines, scripts, and metadata for AT&T's YouTube programming, improving watch-time and retention through script and pacing optimization. Collaborated with marketers, editors, and account teams to deliver on client goals. Presented insights, analytics, and recommendations to stakeholders. Managed timelines, briefs, reviews, and delivery for multiple projects, including lifecycle content for Rich Foods.
Creative Producer – App & Digital at Pocket FM
February 1, 2022 - June 1, 2025
Managed editorial direction for scripted and serialized content with 100M+ listens. Created episode outlines, hooks, scripts, and marketing narratives for serialized shows across Romance, Drama, Fantasy. A/B tested concepts and delivered 2x platform growth and reduced CPI through testing and optimization. Collaborated with global teams, ensuring tone, quality, and brand alignment. Reviewed cuts and story structure for consistent delivery on schedule.
Content Producer at Independent Consultant
September 1, 2018 - January 31, 2022
Produced long-form branded content and video podcasts for automotive and consumer brands. Pitched and produced fiction and education focused podcasts for Spotify featuring business leaders. Directed award-winning MG Motor documentary (Asia Book of Records). Built interview guides, scripts, and narrative frameworks for YouTube channels, growing audiences from 1.5M to 2M+ subscribers. Delivered content calendars, social copy, and audience growth plans. Managed client communication, approvals, schedules, and delivery.

Education

Diploma at Welingkar Institute, Mumbai
January 11, 2030 - December 11, 2025

Qualifications

Asia and India Book of Records – MG Motor Documentary
January 11, 2030 - December 11, 2025
PromaxBDA Silver — Branded Interactive Campaign
January 11, 2030 - December 11, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services