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Hi, I’m Al Leong, a results-driven marketing leader with 30+ years of global experience guiding AI, Web3, SaaS, fintech, and real-world asset companies. I’m based in Toronto and collaborate with teams across North America, LATAM, APAC, and MENA to design and execute data-driven GTM strategies that scale startups toward unicorn trajectories. I thrive on blending data-driven insights with compelling brand storytelling to drive measurable growth and investor confidence.…Hi, I’m Al Leong, a results-driven marketing leader with 30+ years of global experience guiding AI, Web3, SaaS, fintech, and real-world asset companies. I’m based in Toronto and collaborate with teams across North America, LATAM, APAC, and MENA to design and execute data-driven GTM strategies that scale startups toward unicorn trajectories. I thrive on blending data-driven insights with compelling brand storytelling to drive measurable growth and investor confidence.

Al Leong

Brand Strategist, Marketing Strategist, Growth Marketer, +2

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Hi, I’m Al Leong, a results-driven marketing leader with 30+ years of global experience guiding AI, Web3, SaaS, fintech, and real-world asset companies. I’m based in Toronto and collaborate with teams across North America, LATAM, APAC, and MENA to design and execute data-driven GTM strategies that scale startups toward unicorn trajectories. I thrive on blending data-driven insights with compelling brand storytelling to drive measurable growth and investor confidence.…Hi, I’m Al Leong, a results-driven marketing leader with 30+ years of global experience guiding AI, Web3, SaaS, fintech, and real-world asset companies. I’m based in Toronto and collaborate with teams across North America, LATAM, APAC, and MENA to design and execute data-driven GTM strategies that scale startups toward unicorn trajectories. I thrive on blending data-driven insights with compelling brand storytelling to drive measurable growth and investor confidence.

Available to hire

Hi, I’m Al Leong, a results-driven marketing leader with 30+ years of global experience guiding AI, Web3, SaaS, fintech, and real-world asset companies. I’m based in Toronto and collaborate with teams across North America, LATAM, APAC, and MENA to design and execute data-driven GTM strategies that scale startups toward unicorn trajectories. I thrive on blending data-driven insights with compelling brand storytelling to drive measurable growth and investor confidence.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Strategic CMO & Growth Advisor at TGE Marketing & Advisory Inc. (Global)

August 1, 2018 - Present

Lead GTM, fundraising strategy, brand positioning, investor messaging, and high-ROI growth programs for Web3, AI, fintech, SaaS, and tokenized asset companies across North America, LATAM, APAC, and MENA.

Chief Marketing Officer at Lendr Network

June 1, 2024 - July 1, 2025

Increased protocol growth and investor engagement; built full-funnel marketing, GTM alignment with token launch, and ecosystem partnerships; led liquidity onboarding and on-chain marketing.

Marketing Chair & Executive Board Advisor at AI 2030

January 1, 2024 - January 1, 2025

Drove global brand and governance strategy for multinational AI ethics and innovation think tank; increased stakeholder engagement; built conference GTM strategy and sponsor pipeline.

Chief Marketing Officer & Head of Global Marketing at Infstones (SoftBank-backed Web3 Infra & SaaS)

February 1, 2022 - March 1, 2023

Delivered $20M+ in sales and supported $110M capital raise contributing to a $1B valuation; reduced marketing budget 71% while increasing deal flow; built first global SaaS/Web3 marketing org with KPI-driven lifecycle and CRM; achieved 2800% ROI.

Chief Marketing Officer & Partner at AmaZix (Global Web3 Agency)

May 1, 2021 - January 1, 2022

Scaled revenue 5x in 12 months; expanded team from 25 to 65+; managed 40+ clients; increased monthly billings to $250K; deployed Slack + Notion across global delivery teams.

Head of Marketing & Customer Success at QRC

April 1, 2019 - August 1, 2020

Built a $7.4M sales pipeline in 6 months for a security token advisory platform; closed a $2M tokenization deal; established relationships with JP Morgan, NASDAQ, 3,000+ family offices, and 52,000+ investors.

VP, Marketing & Business Development at Private Blockchain Company

April 1, 2016 - June 1, 2018

Led go-to-market, partnerships, and business development initiatives during early blockchain growth phases.

Global Marketing Director at Tamwood International College

February 1, 2015 - October 1, 2020

Led international digital acquisition and brand strategy across 8 countries; earned 5 global education marketing awards.

Agency Principal at Integris Marketing

January 1, 2000 - June 1, 2018

Led 12-country, 40-event investor roadshows; contributed to a $31M ICO raise; opened Hong Kong/APAC office; built PR, content, investor funnel, and sales operations.

Marketing & Project Manager at SMG

April 1, 1994 - December 1, 1999

Led experiential and press events for Apple, Adobe, IBM, Sony, Disney, Intel; contributed to agency revenue growth from $5M to $12M.

Marketing Specialist (Account Services) at Ogilvy & Mather

April 1, 1992 - March 1, 1993

Account and office management; managed the $40M Microsoft account and engagements with Intel.