I am a Senior Marketing and Brand Leader with 7+ years of experience across property, construction, professional services, and retail. I specialise in turning data into content and campaigns that improve lead quality and deliver measurable ROI. I excel at aligning marketing strategy with business objectives, leading cross-functional teams, and delivering end-to-end campaigns, from digital to print, through strong stakeholder collaboration and agency partnerships.…

Albert Jalipot

I am a Senior Marketing and Brand Leader with 7+ years of experience across property, construction, professional services, and retail. I specialise in turning data into content and campaigns that improve lead quality and deliver measurable ROI. I excel at aligning marketing strategy with business objectives, leading cross-functional teams, and delivering end-to-end campaigns, from digital to print, through strong stakeholder collaboration and agency partnerships.…

Available to hire

I am a Senior Marketing and Brand Leader with 7+ years of experience across property, construction, professional services, and retail. I specialise in turning data into content and campaigns that improve lead quality and deliver measurable ROI.

I excel at aligning marketing strategy with business objectives, leading cross-functional teams, and delivering end-to-end campaigns, from digital to print, through strong stakeholder collaboration and agency partnerships.

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Language

English
Fluent
Tagalog
Fluent

Work Experience

Group Marketing Manager (CONTRACT) at Grounded
May 1, 2025 - Present
Analyzed data from GA4, Later and Klaviyo to identify underperforming audience segments; redesigned content sequencing across web, social and eDMs; lifted brand engagement in two months. Scoped, budgeted and delivered a $20,000 multi-channel brand campaign to launch a new development, gaining press coverage and increasing investor awareness. Partnered with the CEO, Business Development Managers and Project Managers to align campaign strategy with commercial objectives, presenting fortnightly reports.
National Manager, Marketing and Communications at Colliers International – Office Leasing
March 31, 2025 - October 20, 2025
Led a national integrated campaign; launched a gate insight report into Office Demand across Australia; optimised retargeting campaigns and collaborated with Leasing to nurture leads, achieving 300+ downloads and lifting pipeline opportunities. Built and presented the national B2B marketing and communications strategy to the Executive Leadership Team, aligning priorities across regional and corporate teams and improving visibility in priority markets.
Head of Marketing at Noble Avenue Real Estate
November 30, 2023 - October 20, 2025
Optimised paid search and social campaigns, lifting digital engagement and improving lead quality. Delivered a full brand refresh and managed always-on content and lifecycle programs to support talent attraction and lead generation.
Marketing Manager at Duet Property Group
December 31, 2022 - October 20, 2025
Scaled email and social strategies with data-driven performance, driving 54% subscriber growth and top-of-benchmark open rates. Launched six go-to-market products with full positioning and rollout plans, coordinating internal and agency teams to ensure on-time delivery. Partnered with Sales to create enablement collateral that reduced time-to-list and improved conversion.
Digital Marketing & E-Commerce Coordinator at Betts Group
November 30, 2018 - October 20, 2025
Produced social content aligned to engagement metrics and supported national retail campaigns across in-store activations and digital channels, delivering campaigns on time and on budget. Led influencer seeding initiatives and delivered site updates to ensure brand consistency.

Education

Bachelor of Commerce (Marketing) at Curtin University
January 11, 2030 - October 20, 2025
Associate’s Degree, Business at South Metropolitan TAFE
January 11, 2030 - October 20, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Real Estate & Construction, Professional Services, Retail, Media & Entertainment, Other
    uniE621 Betts Shoes | Digital Transformation & eCommerce Creative
    I worked as Graphic Designer and eCommerce Manager for Betts Shoes, leading the digital transformation of the brand across eDM, social media and the online store. I designed national sale campaigns, anniversary branding and product led creative that aligned with Betts’ heritage while modernising its look and feel. Alongside the creative, I managed campaign execution in the eCommerce platform and email marketing tools, optimised assets for conversion and helped grow online sales by turning traditional retail promotions into cohesive digital experiences.…
    uniE621 Loan Pilot | AI Tech Brand Identity Suite
    I was engaged as the brand designer for AI tech company Loan Pilot to create a fresh identity that felt tech forward without leaning on generic tech visuals. I developed the core logomark, wordmark, colour palette and font system, building a compact brand suite that works across product, web and investor communications. The final identity uses clean geometric forms and a focused type stack to convey precision, reliability and innovation while giving the team clear guidelines for consistent rollout.…
    uniE621 Milieu on Mountjoy | Brand Identity and Marketing Suite
    I created the full brand identity for Milieu on Mountjoy, a residential development targeting owner occupier downsizers and investors. Starting from naming, I developed the logo, colour palette, typography and tone of voice, then carried the brand through a 12 page brochure, four sets of floorplans, site signage, social media tiles and premium sample boxes. Working in Adobe Illustrator and InDesign, I shaped layouts that highlighted limited architectural renders while keeping the brand feeling refined and timeless. The client was so impressed with the result that they commissioned me for multiple subsequent projects.…
    uniE621 Office Demand Index H2 2023 | National Research Report | Print & Digital
    I designed and produced a 46 page national research report for Colliers’ Office Leasing team, targeting landlords, tenants and institutional clients. Working closely with the research analysts and agents, I helped clean and verify complex data sets, then translated them into clear narratives, charts and infographics that were easy to interpret. Using Adobe InDesign, Illustrator, Photoshop and Canva, I created a cohesive visual system for the report and prepared final assets for a gated web download, Salesforce eDMs and social media. The report was distributed nationally and later adopted as an internal best practice template for other service lines.…
    uniE621 Office Leasing Feature Magazine | Australian Financial Review | Print & Digital
    I led the end to end design of Colliers’ Office Leasing Feature, a national magazine inserted in the Australian Financial Review and seen by over one million readers. I developed the creative concept, completed the market and visual research, selected and art directed imagery, and designed the full layout within strict client brand guidelines and a tight two month production window. Working in Adobe InDesign, Illustrator and Photoshop, I prepared press ready files for print and coordinated feedback from agents, clients and the internal marketing team to deliver a polished, publication standard magazine.…