Available to hire
Hi, I’m Aldo Yudhistira, a Digital Marketing Specialist with 2+ years of hands-on experience in social media, SEO, and analytics. I’ve delivered results across multiple brands, including an 80% increase in conversions, 40% follower growth, and a 30% engagement boost through data-driven campaigns. I thrive on turning data into growth and building cohesive digital strategies.
My strengths include GA4, Meta Ads Manager, copywriting, and content design, backed by a strong academic record (GPA 3.97, Sriwijaya University). I enjoy collaborating across teams to turn insights into strategy and drive measurable growth on digital channels.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Indonesian
Fluent
English
Advanced
Work Experience
Digital Marketing Intern at Varita Pusri Travel & Tours
December 31, 2024 - October 19, 2025Produced SEO-optimized articles that increased website traffic by 15%, led Instagram Ads campaigns as Project-in-Charge, developed copywriting for reels and social media posts, and designed tailored travel packages with budget proposals.
Marketing Lead Intern at OUSEAN Digital Indonesia
June 30, 2024 - October 19, 2025Coordinated marketing efforts across Creative, KOL, and Sales Admin teams, contributing to improved campaign efficiency and a 20% increase in promotional reach.
Creative Marketing Lead (Intern) at OUSEAN Digital Indonesia
April 30, 2024 - October 19, 2025Led a 7-member team; earned 100% satisfaction ratings and Best Leader recognition; developed and executed 4 tailored social media strategies, increasing engagement by 40%; promoted to Marketing Lead Intern within one month.
Business Growth Intern at Trisy a Media Technology
April 30, 2024 - October 19, 2025Contributed to the development of Career Mentor by creating customer journey maps, business model canvas, go-to-market strategy, and Product Requirements Document; collaborated with cross-functional teams to align initiatives and produced strategic materials improving project clarity and execution.
Creative Officer at Catika Group
April 30, 2024 - October 19, 2025Established the company’s first brand guidelines, enabling more consistent branding across all platforms; managed creative team operations and collaborated with Business Development to produce content plans, refining the funnel and campaign efficiency; conducted market and competitor analysis to inform marketing strategies and strengthen brand awareness.
Copywriter Intern at Catika Group
March 31, 2023 - October 19, 2025Researched audience trends and produced Instagram copy that increased engagement by 20–25% across campaigns; collaborated with the creative team to design consistent content; delivered targeted copywriting aligned with brand objectives.
Copywriter Intern at Kampus Indonesia
November 30, 2022 - October 19, 2025Created Instagram content (stories, reels, captions) resonating with student audiences, driving higher engagement; conducted competitor and industry trend analysis; produced informative posts and content calendars, resulting in a 40% increase in followers and stronger online community engagement.
Business to Customer Marketing Staff at AIESEC in Unsri
January 31, 2024 - October 19, 2025Conducted market research and implemented targeted content strategies to promote AIESEC Future Leaders; executed direct email and social media messaging to boost program sign-ups by 20%; supported campaign execution by aligning content delivery with KPIs, ensuring consistent performance.
Marketing Staff at DIVEFAIR / Youth Initiative
November 30, 2023 - October 19, 2025Conceived, designed, and executed Instagram marketing campaigns reaching 26,000+ users and generating 1,400+ engagements; drove event participation through direct promo strategies (email and social media outreach), achieving an 80% increase in enrolment with a 45% conversion rate; leveraged Instagram features to maximize visibility and refined strategies via content performance analysis.
Digital Marketing Intern at Varita Pusri Travel & Tours (Indonesia)
December 1, 2024 - October 20, 2025Produced SEO-optimized articles increasing website traffic and visibility by 15%, contributing to stronger brand presence. Led Instagram Ads campaign as Project-in-Charge (PIC), driving improved reach and engagement. Developed copy for reels and social media posts, enhancing engagement and supporting consistent brand awareness. Designed tailored travel packages and prepared budget proposals, supporting new business initiatives and improving competitiveness.
Marketing Lead Intern at Ousean Digital Indonesia
June 1, 2024 - October 20, 2025Coordinated marketing efforts across Creative, KOL, and Sales Admin teams, contributing to improved campaign efficiency and a 20% increase in promotional reach.
Creative Marketing Lead Intern at Ousean Digital Indonesia
April 1, 2024 - October 20, 2025Led a 7-member team, achieving 100% satisfaction ratings and earning Best Leader recognition. Developed and executed 4 tailored social media strategies, achieving 90% on-time content delivery across 4 brand platforms. Analyzed social media trends and built weekly content frameworks, increasing engagement by 40%. Promoted to Marketing Lead Intern within one month due to outstanding results.
Copywriter Intern at Katika Group
March 1, 2023 - October 20, 2025Researched audience trends and produced Instagram copy that helped increase engagement by 20–25% across campaigns. Collaborated with the creative team to design consistent content and delivered targeted copy aligned with brand objectives.
Copywriter Intern at Kampus Indonesia
November 1, 2022 - October 20, 2025Created Instagram content aligned with student audiences, driving higher engagement. Conducted competitor and industry trend analysis to refine Instagram strategy. Produced informative posts and content calendars, resulting in a 40% increase in followers and stronger online community engagement.
Business to Customer Marketing Staff at AIESEC in Unsri
January 1, 2024 - October 20, 2025Conducted market research and implemented targeted content strategies to promote AIESEC Future Leaders. Executed direct email and social media messaging, contributing to a 20% increase in program sign-ups. Supported campaign execution by aligning content delivery with KPIs, ensuring consistent performance outcomes.
Marketing Staff at Youth nificant 6.0 x DIVEFAIR
November 1, 2023 - October 20, 2025Conceived, designed, and executed Instagram marketing campaigns reaching 26,000+ users and generating 1,400+ engagements. Drove event participation by executing direct promotion strategies (email & social media outreach), achieving an 80% increase in enrollments with a 45% conversion rate. Leveraged Instagram features to maximize visibility, while refining strategies through content performance analysis.
Education
Bachelor’s Degree of Business Management at University of Sriwijaya
August 1, 2021 - October 1, 2025Bachelor's Degree of Business Management at Sriwijaya University
August 1, 2021 - October 1, 2025Qualifications
Digital Marketing Strategy (Udemy)
January 11, 2030 - October 19, 2025The Ultimate Graphic Design Course (Udemy)
January 11, 2030 - October 19, 2025Digital Marketing — MySkill
January 11, 2030 - October 19, 2025Best Leader - March 2024 Edition, Ousean Indonesia
March 1, 2024 - October 19, 2025Udemy: Digital Marketing Strategy
January 11, 2030 - October 20, 2025The Ultimate Graphic Design Course (Udemy)
January 11, 2030 - October 20, 2025Industry Experience
Media & Entertainment, Education, Professional Services, Travel & Hospitality, Software & Internet
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