Hello, I’m Alejandra Bolaños, a strategically oriented UX/UI and Graphic Designer who creates user-centered, visually engaging products. I bring strong branding and digital marketing expertise, blending thoughtful research with compelling visuals to drive meaningful user experiences. Having studied industrial design in Colombia and graphic design in the UK, and gained international experience in Germany, I thrive in cross-disciplinary teams, shipping design systems, interactive interfaces, and marketing collateral that feel cohesive and accessible.

Alejandra Bolaños

Hello, I’m Alejandra Bolaños, a strategically oriented UX/UI and Graphic Designer who creates user-centered, visually engaging products. I bring strong branding and digital marketing expertise, blending thoughtful research with compelling visuals to drive meaningful user experiences. Having studied industrial design in Colombia and graphic design in the UK, and gained international experience in Germany, I thrive in cross-disciplinary teams, shipping design systems, interactive interfaces, and marketing collateral that feel cohesive and accessible.

Available to hire

Hello, I’m Alejandra Bolaños, a strategically oriented UX/UI and Graphic Designer who creates user-centered, visually engaging products. I bring strong branding and digital marketing expertise, blending thoughtful research with compelling visuals to drive meaningful user experiences.

Having studied industrial design in Colombia and graphic design in the UK, and gained international experience in Germany, I thrive in cross-disciplinary teams, shipping design systems, interactive interfaces, and marketing collateral that feel cohesive and accessible.

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Language

German
Advanced
English
Fluent
Spanish; Castilian
Fluent

Work Experience

Service Staff / Kitchen Assistant at GVO, Nürnberg
July 31, 2019 - September 1, 2025
Assisted at large-scale events, including trade shows, stadium gatherings, Audi functions, and corporate occasions. Helped with service and meal preparation.
Sales Assistant at NewYorker, Nürnberg
December 31, 2019 - September 1, 2025
Provided customer assistance, maintained merchandise, and supported checkout operations in a dynamic retail setting. Contributed to stockroom duties and sales initiatives.
Childcare Provider at Private Households, Nürnberg
September 30, 2018 - September 1, 2025
Individual care for children in private households, including leisure activities and daily support in a trusted environment.
Assistant at Kurz am Bau
January 1, 2020 - Present
Supported a small construction business with tasks such as installing floor insulation, waterproofing, and underfloor heating.
UX/UI Designer at Lovelane
May 31, 2025 - September 1, 2025
Played a key role in revamping a relationship app, focusing on user engagement and emotional resonance. Designed multiple interface elements and contributed significantly to the design system. Developed a playful, intuitive experience with gamified features and a lively visual style.
Marketing, UX / UI Design Team Lead at GreenCarLane
May 31, 2024 - September 1, 2025
Led the graphic design team. Developed a LinkedIn-centered social media approach, creating posts, articles, and videos that boosted interaction rates by up to 300%. Established a cohesive design system for the B2B website, interface design, motion graphics, and prototyping.
Graphic Design Intern & Team Lead at Bumpli
July 31, 2023 - September 1, 2025
Managed a small creative group with independent project responsibilities. Designed print and digital materials, created layouts, edited images, prepared presentations, and produced content including text and video editing.
Freelance Branding & Print / Web Designer at Construction Firm
October 1, 2020 - Present
Developed a unified brand identity for a construction company, including logo, website, flyer, and brochure. Emphasized a professional, trustworthy image for client acquisition and local visibility.
Branding & Logo Designer at Centuria
May 31, 2021 - September 1, 2025
Crafted a feminine brand identity for a Regensburg tourism small business. Designed a logo with historical symbolism, color palette, and typography, focusing on an elegant, timeless brand with a clear nod to Roman heritage.
UX/UI & Graphic Designer at HiMambo
June 1, 2025 - Present
Conceived and implemented the B2B website in Framer, adhering to the established corporate design. The aim was a modern, reliable look to attract business clients and partners.
Service Staff / Kitchen Assistant at GVO, Nürnberg
July 31, 2019 - September 1, 2025
Assisted at large-scale events including trade shows, stadium gatherings, Audi functions, and corporate occasions. Supported service and meal preparation during these events.
Sales Assistant at NewYorker, Nürnberg
December 31, 2019 - September 1, 2025
Provided customer assistance, maintained merchandise, supported checkout operations, stockroom duties, and sales initiatives in a dynamic retail environment.
Childcare Provider at Private Households, Nürnberg
September 30, 2018 - September 1, 2025
Provided individual care for children including leisure activities and daily support in trusted private households.
Assistant at Kurz am Bau
January 1, 2020 - Present
Supported a small construction business by installing floor insulation, waterproofing, and underfloor heating.
Freelance Branding & Print / Web Designer at Construction Firm
October 1, 2020 - Present
Developed unified brand identity including logo, website, flyer, and brochure with emphasis on professionalism and trustworthiness for client acquisition and local visibility.
Grafikdesign Praktikum & Teamleitung at Bumpli
July 31, 2023 - September 1, 2025
Managed a small creative group with independent project responsibilities, designed print/digital materials, layouts, image editing, presentations, and created content including text and video.
Marketing, UX / UI Designer at GreenCarLane
May 31, 2024 - September 1, 2025
Led the graphic design team and developed a LinkedIn-centered social media strategy, boosting interaction rates up to 300%. Established design systems for B2B website, motion graphics, and prototyping.
UX/UI Designer at Lovelane
May 31, 2025 - September 1, 2025
Played a key role in revamping a relationship app focusing on user engagement and emotional resonance. Designed interface elements, contributed to design system, and developed playful, intuitive gamified user experience.
UX/UI & Graphic Designer at HiMambo (Remote)
June 1, 2025 - Present
Conceived and implemented a modern, reliable B2B website in Framer following corporate design to attract business clients and partners.
Service Staff / Kitchen Assistant at GVO, Nürnberg
July 31, 2019 - September 1, 2025
Assisted at large-scale events such as trade shows, stadium gatherings, and corporate occasions, providing service and meal preparation support from November 2018 to July 2019.
Sales Assistant at NewYorker, Nürnberg
December 31, 2019 - September 1, 2025
Provided customer service, maintained merchandise, supported checkout operations, and assisted in stockroom duties and sales initiatives from September to December 2019.
Childcare Provider at Private Households, Nürnberg
September 30, 2018 - September 1, 2025
Provided individual care and leisure activities for children in private households from July 2017 to September 2018.
Assistant at Kurz am Bau
January 1, 2020 - Present
Supported a small construction business with floor insulation, waterproofing, and underfloor heating installation from 2020 to present.
UX/UI Designer at Lovelane
May 31, 2025 - September 1, 2025
Key contributor in redesigning a relationship app with a focus on user engagement, gamified features, and a lively visual style from August 2024 to May 2025.
Marketing, UX / UI Design Lead at GreenCarLane
May 31, 2024 - September 1, 2025
Led graphic design team, developed LinkedIn-focused social media content increasing interaction by up to 300%, and created design systems for B2B website and motion graphics from August 2023 to May 2024.
Graphic Design Internship & Team Lead at Bumpli
July 31, 2023 - September 1, 2025
Managed a small creative team and handled independent projects including print and digital design, layouts, image editing, presentations, and multimedia content production from March to July 2023.
Freelance Branding & Print / Web Designer at Various Clients
February 28, 2024 - September 1, 2025
Developed brand identities, logos, websites, flyers, and brochures for construction and small tourism businesses including Centuria, Kuz am Bau, and New Age Academy from 2019 to 2024.
UX/UI & Graphic Designer at HiMambo (Remote)
June 1, 2025 - Present
Conceived and implemented a B2B website in Framer with a modern design to attract business partners, starting June 2025 and ongoing.
Wedding Invitations & Decoration Designer
October 31, 2023 - September 1, 2025
Designed elegant wedding invitations, seals, color schemes, and decorative elements focusing on romantic typography and refined aesthetics in October 2023.
UX/UI Designer at Lovelane
August 1, 2024 - May 1, 2025
Revamped a relationship app focusing on user engagement and emotional resonance; designed multiple interface elements and contributed to the design system; developed a playful, intuitive experience with gamified features and a lively visual style.
Marketing, UX / UI Designer at GreenCarLane
August 1, 2023 - May 1, 2024
Led the graphic design team; developed a LinkedIn-centered social media approach increasing interaction rates up to 300%; established a cohesive design system for the B2B website, interface design, motion graphics, and prototyping.
Freelance Graphic Designer at Kuz am Bau / Sig Lean business
November 1, 2019 - November 30, 2019
Created a logo for lean management consultancy; freelance branding work.
Branding & Logo Design at Centuria
May 1, 2021 - May 31, 2021
Crafted a feminine brand identity for a Regensburg tourism small business, including logo, color palette, and typography.
Branding & Landing Page Proposal at HiMambo
January 1, 2021 - December 31, 2021
Proposed a modern, typography-driven rebranding with emphasis on sustainability and digital accessibility; team chose existing corporate identity, but proposal offered clearer typography and warmer visuals.
Branding & Logo-Design at New Age Academy
February 1, 2024 - February 29, 2024
Developed a clear, credible brand identity for a financial coaching agency, including logo, color palette, and typography.
Wedding Invitations & Decoration at Private / Freelance
October 1, 2023 - October 31, 2023
Designed an elegant wedding concept, including invitations, seal, color scheme, and decorative elements, with a focus on romantic typography and refined aesthetics.
Service Staff / Kitchen Assistant at GVO, Nürnberg
November 1, 2018 - July 31, 2019
Assisted at large-scale events, including trade shows, stadium gatherings, Audi functions, and corporate occasions; helped with service and meal preparation.
Childcare Provider at Private households
July 1, 2017 - September 1, 2018
Individual care for children, including leisure activities and daily support in a trusted environment.

Education

High School Diploma at High School, Bogotá
January 11, 2030 - January 1, 2014
Industrial Design (four semesters) at Pontificia Universidad Javeriana
January 1, 2014 - January 1, 2016
Integration Course / B1 at Nuremberg Integration Program
January 1, 2017 - July 1, 2017
German Language Exam for University Admission (s-DSH1) at Technische Hochschule Nürnberg
January 1, 2018 - December 31, 2018
Vocational Diploma as Graphic Designer at Deutsche POP
January 1, 2019 - January 1, 2021
Bachelor of Arts in Graphic Design at University of West London
January 1, 2021 - January 1, 2023
High School Diploma at Bogotá, Colombia
January 11, 2030 - January 1, 2014
Industrial Design (four semesters completed) at Pontificia Universidad Javeriana
January 1, 2014 - January 1, 2016
Integration Course / B1 German Language Level at Nuremberg
January 1, 2017 - July 1, 2017
German Language Exam for University Admission (s-DSH1) at Technische Hochschule Nürnberg
January 1, 2018 - December 31, 2018
Vocational Diploma as Graphic Designer at Deutsche POP
January 1, 2019 - January 1, 2021
Bachelor of Arts in Graphic Design at University of West London
January 1, 2021 - January 1, 2023
High School Diploma at High School, Bogotá
January 11, 2030 - January 1, 2014
Industrial Design (Partial) at Pontificia Universidad Javeriana
January 1, 2014 - January 1, 2016
Integration Course / B1 German at Nuremberg
January 1, 2017 - July 1, 2017
German Language Exam for University Admission (s-DSH1) at Technische Hochschule Nürnberg
January 1, 2018 - December 31, 2018
Vocational diploma as Graphic Designer at Deutsche POP
January 1, 2019 - January 1, 2021
Bachelor of Arts in Graphic Design at University of West London
January 1, 2021 - January 1, 2023
Industrial Design at Pontificia Universidad Javeriana
January 1, 2014 - December 31, 2014
Integration Course / B1 at Integration Course, Nuremberg
January 1, 2014 - January 1, 2016
German Language Exam for University Admission (s-DSH1) at Technische Hochschule Nürnberg
January 1, 2017 - December 31, 2017
Academic German (B2/C1) – Text Production, Listening and Reading Comprehension at Technische Hochschule Nürnberg
January 1, 2017 - December 31, 2017
Vocational Diploma as Graphic Designer at Deutsche POP
January 1, 2018 - December 31, 2018
Bachelor of Arts in Graphic Design at University of West London
January 1, 2019 - January 1, 2021

Qualifications

Integration Course / B1 German Language
January 1, 2017 - July 1, 2017
German Language Exam for University Admission (s-DSH1)
January 1, 2018 - December 31, 2018
Vocational diploma as Graphic Designer, Graduated with 86%
January 1, 2019 - January 1, 2021
B1 Level Certificate - German Test for Immigrants
January 1, 2017 - September 1, 2025
Life in Germany Test Certificate
January 1, 2017 - September 1, 2025
German Language Exam for University Admission (s-DSH1)
January 1, 2018 - September 1, 2025
Vocational Diploma as Graphic Designer
January 1, 2021 - September 1, 2025
Integration Course / B1 German
January 1, 2017 - July 1, 2017
German Language Exam for University Admission (s-DSH1)
January 1, 2018 - December 31, 2018
Vocational diploma as Graphic Designer
January 1, 2019 - January 1, 2021
Life in Germany
January 1, 2016 - February 14, 2026
s-DSH1 German Language Exam for University Admission
January 1, 2017 - December 31, 2017
Academic German (B2/C1)
January 1, 2017 - December 31, 2017
Vocational Diploma - Graphic Designer
January 1, 2018 - December 31, 2018
Bachelor of Arts in Graphic Design
January 1, 2019 - January 1, 2021

Industry Experience

Professional Services, Retail, Real Estate & Construction, Media & Entertainment, Software & Internet, Financial Services, Travel & Hospitality, Education
    uniE621 Kurz am Bau / Branding Design
    The rebranding of a construction company specialising in sustainability and energy efficiency. The Challenge Highlighting heritage and tradition by portraying the multi-generational family ownership and the company's longstanding presence in the industry. Emphasising the experience and expertise gained over the years. The Solution The design not only pays homage to the company's roots but also communicates its dedication to quality, durability, and eco-friendly construction solutions. By integrating elements that highlight its long-standing history, and innovative practices, Kurz Am Bau can effectively convey its values and expertise in the industry, resonating with clients who value authenticity and sustainable building practices.
    uniE621 GreenCarLane / Social Media Marketing
    graphicdesigner Revitalised GreenCarLane’s marketing strategy, crafting an engaging social media presence and a dynamic design system that resonates across multiple audiences.
    uniE621 HiMambo/ Rebranding/ UX UI Design
    graphicdesigner webdesigner I designed and built HiMambo’s landing page in Framer—a scalable, investor-ready site for a sustainable tourism startup. The design highlights impact, trust, and global reach, using clean visuals, CMS integration, and smooth interactions.
    uniE621 Centuria / Branding
    logo graphicdesigner illustrator branding A charming small business, offering deep and well researched insight in the history of one of the most beautiful and historic cities in Germany. Challenge Capturing the essence of the lead city guide and founder’s personality through a feminine, bright, and inviting design while reflecting the elegance and value of the historical heritage. Results Drawing inspiration from the helmets worn by the Roman military unit, the Centurio. The logo design not only pays homage to history but also symbolises strength, leadership, and a sense of exploration. Enhanced by a harmonious feminine color palette, including terracotta hues, evoking a sense of timelessness and sophistication, all while preserving a profound connection to the past.