I’ve been working in the UGC space for several months, collaborating with a variety of brands to create authentic, high-quality content — from product reviews to lifestyle visuals that truly connect with audiences. My work spans multiple niches including beauty, lifestyle, fashion, travel, and wellness, with a focus on producing videos that feel real, relatable, and conversion-driven. My goal is to help brands bring their vision to life through authentic storytelling that builds trust, sparks emotion, and inspires real results.

Alexandra Rousou

I’ve been working in the UGC space for several months, collaborating with a variety of brands to create authentic, high-quality content — from product reviews to lifestyle visuals that truly connect with audiences. My work spans multiple niches including beauty, lifestyle, fashion, travel, and wellness, with a focus on producing videos that feel real, relatable, and conversion-driven. My goal is to help brands bring their vision to life through authentic storytelling that builds trust, sparks emotion, and inspires real results.

Available to hire

I’ve been working in the UGC space for several months, collaborating with a variety of brands to create authentic, high-quality content — from product reviews to lifestyle visuals that truly connect with audiences.

My work spans multiple niches including beauty, lifestyle, fashion, travel, and wellness, with a focus on producing videos that feel real, relatable, and conversion-driven.

My goal is to help brands bring their vision to life through authentic storytelling that builds trust, sparks emotion, and inspires real results.

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Skills

Experience Level

Expert

Language

English
Fluent
Greek, Modern
Fluent

Work Experience

Content Creator (UGC) at TikTok
May 1, 2025 - Present
Create original, high-quality content (videos, photos, posts) for TikTok campaigns; analyze content performance (views, engagement rate, watch time) to optimize future posts; edit videos using CapCut; engage with followers and run AB testing to improve resonance.
Social Media Manager & Accountant at Local Retail Business
May 1, 2022 - October 1, 2022
Created and scheduled posts to maintain a consistent online presence; managed customer messages and comments; used Canva and CapCut for visuals; recorded transactions and payments, performed cash register reconciliation and end-of-day balance verification; handled inquiries/requests, scheduled appointments, and contracts; file organization and daily admin tasks.
Social Media Manager & Accountant at Local Retail Business
May 1, 2024 - January 1, 2025
Content creation (posts, stories, reels) focusing on corporate branding; data analysis and content strategy optimization to increase engagement; graphic design with Canva/CapCut; customer communication and day-to-day admin tasks; scheduling appointments and managing contracts.
Volunteer at Animal Friendly Organization Paggaioy
January 1, 2025 - Present
Collecting plastic bottle caps as part of a campaign to donate a wheelchair to someone in need.
Volunteer at Animal Friendly Organization Paggaioy
January 1, 2021 - June 1, 2022
Designed and updated the organization's Instagram page to promote adoptions and raise awareness. Supported administrative tasks.
Volunteer at Women in Leadership - AUBG
October 1, 2019 - October 31, 2019
Participated in the organization and promotion of an awareness event about breast cancer.

Education

Bachelor of Arts in Business Administration & Psychology at American University in Bulgaria (AUBG)
September 1, 2020 - May 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Retail, Professional Services, Non-Profit Organization, Software & Internet