Hi, I'm Alexandra Guerra, a passionate digital marketing strategist with experience in guiding businesses through the complexities of online advertising. My journey has led me to work with various platforms, primarily focusing on Google and Meta Ads. I love collaborating with clients to unlock their growth potential through data-driven strategies. When I'm not optimizing campaigns, I enjoy creating compelling content and diving into the latest trends in the digital space. My goal is to help brands thrive in an ever-evolving landscape, ensuring a solid return on their investments while maintaining a friendly and innovative approach to marketing.

Hi, I'm Alexandra Guerra, a passionate digital marketing strategist with experience in guiding businesses through the complexities of online advertising. My journey has led me to work with various platforms, primarily focusing on Google and Meta Ads. I love collaborating with clients to unlock their growth potential through data-driven strategies. When I'm not optimizing campaigns, I enjoy creating compelling content and diving into the latest trends in the digital space. My goal is to help brands thrive in an ever-evolving landscape, ensuring a solid return on their investments while maintaining a friendly and innovative approach to marketing.

Available to hire

Hi, I’m Alexandra Guerra, a passionate digital marketing strategist with experience in guiding businesses through the complexities of online advertising. My journey has led me to work with various platforms, primarily focusing on Google and Meta Ads. I love collaborating with clients to unlock their growth potential through data-driven strategies.

When I’m not optimizing campaigns, I enjoy creating compelling content and diving into the latest trends in the digital space. My goal is to help brands thrive in an ever-evolving landscape, ensuring a solid return on their investments while maintaining a friendly and innovative approach to marketing.

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Experience Level

Language

Italian
Fluent
English
Advanced
Portuguese
Advanced
German
Beginner

Work Experience

Digital Marketing Strategist | Social Media Manager at Freelance
August 1, 2023 - Present
Development of digital marketing strategies and social media plans, curating creative content, and managing ads across Google, Facebook, and Instagram with a focus on data analysis and performance evaluations.
Account Strategist - Google Ads at Teleperformance (Google Partner)
September 1, 2023 - March 1, 2024
Strategic consultancy for over 160 Google Partner Agencies, driving adoption of advanced Google Ads solutions and managing a significant revenue credit portfolio.
Meta Ads Specialist at Teleperformance (Meta)
April 1, 2022 - September 1, 2023
Creation and optimization of high-impact Meta Ads campaigns tailored for B2B and B2C clients, focusing on various goals including conversions and traffic.
Hotels Reservation Specialist | Sales Representative at IHG Hotels & Resorts
October 1, 2020 - March 1, 2022
Reservation management and travel consulting for IHG, providing operational support and performance tracking.
Museum Services Officer - Marketing & Communication Assistant at Museo Archeologico dell’Alto Adige
June 1, 2020 - October 1, 2020
Coordination of visitor groups and operational support for public and private events, as well as supporting marketing and communication activities.

Education

Bachelor of Architectural Restoration at University of Genoa
January 1, 2010 - July 1, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Travel & Hospitality, Media & Entertainment, Professional Services, Retail