I’m Muhammad Ali Shah, an Influencer Marketing and Partnership Manager focused on data-driven campaigns across South Asia and global markets. Over the past 3+ years, I’ve led end-to-end influencer campaigns—from sourcing and negotiation to creative direction, analytics, and ROI reporting—delivering up to 195% ROI and boosting brand visibility by about 30%. I blend creative strategy with performance analytics, using tools like Meta Ads, Google Ads, Google Analytics, and Aspire to drive measurable growth and optimize marketing efficiency.
I enjoy collaborating with stakeholders, leading cross-functional teams, and aligning influencer initiatives with brand goals. Fluent in English, Russian, Urdu, and Hindi, I bring strong multicultural communication to global creator partnerships. I love turning data insights and storytelling into authentic, high-impact influencer ecosystems that convert and build brand equity.
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