Available to hire
Performance-focused digital marketing
specialist with a strong background in
paid media, data-driven decision-making,
and scalable campaign execution. Proven
experience managing multi-channel
campaigns, owning significant media
budgets, and translating performance
data into actionable business insights.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
German
Advanced
English
Advanced
Persian
Fluent
Work Experience
Senior Communications Specialist / Campaign Manager at AboutMedia Internetmarketing GmbH
July 1, 2025 - January 1, 2026Led end-to-end execution of paid media campaigns across Google Ads, Meta Ads, TikTok Ads, YouTube, and CTV; managed and optimized paid media activities for 10 clients in parallel across culture, tourism, automotive, and non-profit sectors; oversaw monthly advertising budgets of up to €50,000; drove performance optimization based on KPIs (CTR, CPC, CPM, CPV, conversions); designed targeting/retargeting strategies; set up, maintained, and validated tracking and analytics environments (GA4, Meta Pixel, TikTok Pixel, UTM frameworks); produced standardized performance reports and translated insights into optimization actions; acted as the central coordination point between creative, tracking, technical teams, and external partners.
Landing Page Specialist at DEEL Austria GmbH
August 1, 2023 - December 1, 2023Analyzed landing pages with a focus on UX and conversion optimization; delivered structured optimization recommendations supported by concise analytical reports
E-Commerce & Performance Manager at TLL The Longevity Labs GmbH
January 1, 2023 - July 1, 2023Led performance analysis and optimization across the full e-commerce funnel; owned recurring performance reporting covering revenue, ad spend, conversion rates, and channel efficiency; managed and optimized Google Ads campaigns with monthly budgets of up to €20,000; built data-driven decision frameworks to support scalable growth initiatives; implemented and automated CRM-based processes for customer acquisition and reactivation; collaborated closely with internal marketing, product, and technical teams
E-Commerce Manager at Interio Austria
July 1, 2021 - August 1, 2022Owned conversion optimization and usability improvements for the e-commerce shop; supervised and mentored two interns in product maintenance and SEO; streamlined checkout processes and internal workflows; evaluated the business impact of new marketing initiatives through performance analysis
Landing Page Specialist at Mag. Michael Kalina
January 1, 2019 - January 1, 2021Contributed to landing page optimization projects and online marketing efforts for clients
Social Media Manager at Initiative “i trau mi”
January 1, 2019 - January 1, 2021Managed social media activities and campaigns
Education
B.Sc. Agricultural Sciences at University of Natural Resources and Life Sciences, Vienna
January 1, 2014 - January 1, 2018B.Sc. Agricultural Engineering at Isfahan University of Technology
January 1, 2004 - January 1, 2009Qualifications
Meta Certification – Media Buying Professional
January 1, 2025 - March 10, 2026Social Media Management – University of Graz
January 1, 2024 - March 10, 2026Brand & Product Management – IE Business School Madrid
January 1, 2021 - March 10, 2026Online Marketing – WIFI WKO Vienna
January 1, 2020 - March 10, 2026Industry Experience
Media & Entertainment, Travel & Hospitality, Retail, Software & Internet, Non-Profit Organization
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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