Available to hire
Hi – I’m Alice.
I help premium brands turn strategy into clear, persuasive content that drives growth.
My background is in brand strategy and commercial growth, and I now work directly with businesses to deliver high-impact creative projects – including pitch decks, presentations, copywriting, and social media content.
I specialise in helping companies:
- Clarify their positioning
- Communicate more effectively
- Improve conversion
- Strengthen brand perception
- Win clients, partners, and opportunities
I work across:
- Wellness
- Travel & hospitality
- Fashion & retail
- Creators and personal brands
- Healthcare & medical
Clients come to me when they need more than execution – they need someone who can think strategically and deliver professionally.
Services I provide:
- Pitch deck strategy and design
- Sales and investor presentations
- Copywriting and brand messaging
- Social media content creation
- Creative direction and campaign content
If you need clear thinking, strong storytelling, and premium execution – I can help.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Fluent
Work Experience
Social Media Content Strategist at Various Consulting Roles
January 1, 2019 - PresentDeveloping LinkedIn and Instagram content that builds authority and attracts premium clients.
Fractional Brand & Growth Strategist at Multiple Client Engagements (Consulting Roles)
February 5, 2017 - PresentPartnered with SMEs and startups as an external strategic lead.
Developed brand narratives, go-to-market positioning, and content direction.
Oversaw creation of sales decks, proposals, and marketing assets.
Worked cross-functionally with designers, developers, and marketing teams.
Responsibilities included:
Pitch deck strategy and design
Website copy and messaging
Campaign concepts and content
Partnership positioning
Customer journey and conversion optimisation
Marketing & Content Lead at Wellness & Lifestyle Brands (Contract Roles)
January 2, 2017 - January 1, 2019Managed brand messaging and digital content for health and wellness companies.
Created social media strategies and ongoing content plans.
Wrote website copy, emails, and marketing materials.
Developed presentation decks for partnerships and investor conversations.
Delivered:
Consistent brand tone of voice
Higher-quality inbound enquiries
Structured content calendars
Professional sales and marketing collateral
Communications & Partnerships Consultant at Travel, Events & Hospitality Projects
January 1, 2014 - PresentSupported travel and experience-led businesses with positioning and storytelling.
Created partnership decks and proposals for sponsors and collaborators.
Developed content and campaigns to attract premium audiences.
Helped translate experiential brands into clear commercial narratives.
Focus areas:
Presentation design
Copywriting
Brand storytelling
Partnership communications
Education
Qualifications
BSc (First Class) Design Management for Fashion Retailing
January 11, 2030 - February 3, 2026Nutritionist (MBANT, CNHC) Award Winning - UK Female Health Expert.
January 1, 2017 - February 3, 2020Industry Experience
Healthcare, Professional Services, Media & Entertainment, Life Sciences, Travel & Hospitality, Retail, Consumer Goods
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