I'm a multi-media designer with over 8 years of experience in interaction design, UI/UX, branding and graphic design, helping businesses promote themselves effectively. I excel at leading design projects, collaborating with stakeholders, and shaping brand strategy while delivering high-quality design consulting. My work spans AI, energy, architecture, transportation, e-commerce, advertising, education, finance, and industrial hardware, and I have partnered with brands including Lenovo, Plant Story, Plant ID, Palm Street, and more. I focus on end-to-end product design, brand systems, and marketing design to drive tangible outcomes. I enjoy translating complex ideas into intuitive interfaces, building scalable design systems, and guiding cross-functional teams—from product and engineering to marketing—to achieve compelling experiences for users and strong brand presence. 🔗_Website not available. Sign in: https://www.twine.net/signup_

Alice Zhang

I'm a multi-media designer with over 8 years of experience in interaction design, UI/UX, branding and graphic design, helping businesses promote themselves effectively. I excel at leading design projects, collaborating with stakeholders, and shaping brand strategy while delivering high-quality design consulting. My work spans AI, energy, architecture, transportation, e-commerce, advertising, education, finance, and industrial hardware, and I have partnered with brands including Lenovo, Plant Story, Plant ID, Palm Street, and more. I focus on end-to-end product design, brand systems, and marketing design to drive tangible outcomes. I enjoy translating complex ideas into intuitive interfaces, building scalable design systems, and guiding cross-functional teams—from product and engineering to marketing—to achieve compelling experiences for users and strong brand presence. 🔗_Website not available. Sign in: https://www.twine.net/signup_

Available to hire

I’m a multi-media designer with over 8 years of experience in interaction design, UI/UX, branding and graphic design, helping businesses promote themselves effectively. I excel at leading design projects, collaborating with stakeholders, and shaping brand strategy while delivering high-quality design consulting. My work spans AI, energy, architecture, transportation, e-commerce, advertising, education, finance, and industrial hardware, and I have partnered with brands including Lenovo, Plant Story, Plant ID, Palm Street, and more.

I focus on end-to-end product design, brand systems, and marketing design to drive tangible outcomes. I enjoy translating complex ideas into intuitive interfaces, building scalable design systems, and guiding cross-functional teams—from product and engineering to marketing—to achieve compelling experiences for users and strong brand presence.

🔗_Website not available. Sign in: https://www.twine.net/signup_

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Language

Chinese
Fluent
English
Advanced

Work Experience

Product Designer & Marketing Designer at Gotta Joga (collaborative IOS mobile yoga product) / self-initiated project
January 1, 2020 - January 1, 2025
Led end-to-end product design for a mobile yoga platform on iOS, including user research, UX/UI design, and visual branding. Analyzed user groups, defined scenes, and contributed to product strategy and branding. Built and maintained brand marketing assets and campaigns across multiple channels. Collaborated with stakeholders to design a scalable brand system and web/app components. Contributed to course system design and the official website, and supported livestream, payments, and after-sales workflows. Built a cohesive design language to support growth and better user engagement.
Product Designer
January 1, 2017 - January 1, 2019
Designed products across AI, energy, architecture, transportation, e-commerce, advertising, education, and finance. Worked with stakeholders to shape brand strategy and UX/UI across diverse domains, delivering usable interfaces and aligning product and marketing goals with business needs.
UI & UX Designer
January 1, 2015 - January 1, 2017
Contributed UI/UX design across multiple projects, focusing on interaction design and visual clarity. Engaged with teams to translate requirements into intuitive interfaces and cohesive user experiences.

Education

Bachelor of Arts at Sun Yat-sen University
January 11, 2030 - December 16, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Education, Energy & Utilities, Professional Services