Hi, I’m Alicia, a junior creative with a strong background in digital insights, visual communication, and content creation. I translate ideas into clear, engaging outputs for campaigns across digital and print media, always keeping the audience in mind. I’m currently pursuing a BA in Visual Communications at Leeds Arts University. I enjoy collaborating with others as well as working independently, and I bring strong organisational skills, attention to detail, and a thoughtful, audience-focused approach to every project.…

Alicia Pascall

Hi, I’m Alicia, a junior creative with a strong background in digital insights, visual communication, and content creation. I translate ideas into clear, engaging outputs for campaigns across digital and print media, always keeping the audience in mind. I’m currently pursuing a BA in Visual Communications at Leeds Arts University. I enjoy collaborating with others as well as working independently, and I bring strong organisational skills, attention to detail, and a thoughtful, audience-focused approach to every project.…

Available to hire

Hi, I’m Alicia, a junior creative with a strong background in digital insights, visual communication, and content creation. I translate ideas into clear, engaging outputs for campaigns across digital and print media, always keeping the audience in mind.

I’m currently pursuing a BA in Visual Communications at Leeds Arts University. I enjoy collaborating with others as well as working independently, and I bring strong organisational skills, attention to detail, and a thoughtful, audience-focused approach to every project.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Interim Digital Officer at Women’s Aid
June 1, 2025 - September 1, 2025
Created and scheduled social media content aligned with brand guidelines; Supported email marketing campaigns using Mailchimp; Designed digital and printed materials, including leaflets; Worked independently while collaborating with colleagues; Maintained high attention to detail when working with sensitive content
Digital Insights Coordinator at Amazing Apprenticeships
January 1, 2021 - December 31, 2024
Supported digital campaigns through content creation and insight-led reporting; Created social media content and promotional visuals; Managed website updates via WordPress; Analysed digital performance using analytics tools; Delivered presentations and supported events; Responded professionally to enquiries and supported team projects
Virtual Stylist at Freelance
January 1, 2020 - December 31, 2023
Created personalised mood boards and visual concepts; Translated abstract ideas into clear visual outcomes; Developed strong visual judgement and client communication

Education

BA (Hons) Visual Communications at Leeds Arts University
September 10, 2024 - July 30, 2027
Level 3 Digital Marketing Apprenticeship at Amazing Apprenticeships / North Hertfordshire College
January 1, 2021 - December 31, 2024

Qualifications

Level 3 Digital Marketing Apprenticeship
January 1, 2021 - January 1, 2024
BA (Hons) Visual Communications
January 1, 2024 - January 1, 2027

Industry Experience

Media & Entertainment, Education, Non-Profit Organization, Software & Internet, Professional Services

Skills

Experience Level