UI/UX Designer with hands-on experience designing mobile-first interfaces and building scalable design systems in Figma. Skilled in crafting polished, accessible, and visually engaging UIs that balance brand identity with usability. I combine strong visual design craft with a data-driven background from 6+ years in analytics, enabling me to validate ideas through A/B testing, identify UX bottlenecks, and measure design impact. Experienced in agile teams, I work from early concepts to prototypes and production-ready assets, using AI tools to accelerate ideation, generate design variations, and streamline workflows.

Alireza Salemi

UI/UX Designer with hands-on experience designing mobile-first interfaces and building scalable design systems in Figma. Skilled in crafting polished, accessible, and visually engaging UIs that balance brand identity with usability. I combine strong visual design craft with a data-driven background from 6+ years in analytics, enabling me to validate ideas through A/B testing, identify UX bottlenecks, and measure design impact. Experienced in agile teams, I work from early concepts to prototypes and production-ready assets, using AI tools to accelerate ideation, generate design variations, and streamline workflows.

Available to hire

UI/UX Designer with hands-on experience designing mobile-first interfaces and building scalable design systems in Figma. Skilled in crafting polished, accessible, and visually engaging UIs that balance brand identity with usability. I combine strong visual design craft with a data-driven background from 6+ years in analytics, enabling me to validate ideas through A/B testing, identify UX bottlenecks, and measure design impact. Experienced in agile teams, I work from early concepts to prototypes and production-ready assets, using AI tools to accelerate ideation, generate design variations, and streamline workflows.

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent
German
Intermediate

Work Experience

Professiona Development into UX/UI Design at Freelancer
December 1, 2024 - Present
Web Analyst at Various companies in Germany
June 1, 2019 - November 30, 2024
Collaborated with product managers to measure website performance using KPIs, funnels, and A/B tests. Managed cross-team stakeholders and led projects, working closely with engineers daily to ensure data accuracy and actionable insights.

Education

MSc in International Business at HAW Hamburg
September 1, 2017 - May 31, 2019
BSc in International Business at ESB Business School
October 1, 2013 - July 31, 2017
Google UX Design Certificate at Coursera
January 1, 2025 - June 30, 2025

Qualifications

Google UX Design Certificate
January 1, 2025 - June 30, 2025

Industry Experience

Software & Internet, Consumer Goods, Professional Services, Retail, Telecommunications, Healthcare
    Feel Wise - Designing for kids
    https://www.twine.net/signin Feel Wise is a mobile app concept that helps children (ages 7–14) explore and manage their emotions through games and exercises. For this project, I worked on a redesign of the home screen (cards, icons, layout, and animations) from an already existing baseline into something more child-friendly and engaging. The design wasn’t used in the final app, but it gave me valuable experience in researching and applying UX principles for kids.
    Tow Hero - Rapid prototyping in 2 days
    https://www.twine.net/signin Tow Hero is a mobile app for requesting roadside assistance such as towing, jump starts, or fuel delivery. This freelance project was completed in just 2 days, focusing on rapid sketching and prototyping. I benefited from AI tools (Google Stitch, UX Pilot AI, and ChatGPT) to accelerate ideation, generate layout options, and refine user flows, which allowed me to move from analysis to a polished hi-fi prototype at record speed.
    Punchline - Design Thinking at every step
    https://www.twine.net/signin Punchline is a mobile app that helps comedy fans in Hamburg discover and book stand-up comedy shows in one place. I designed this as a personal project, following the full Design Thinking process from research to hi-fi prototypes.
    Paddlezeit - Designing with AI from 0 to100
    https://www.twine.net/signin Paddelzeit is a responsive website concept that helps people in Hamburg find and book boats, SUPs, kayaks, and canoes. For this project, I focused on designing the home page using Figma Make, exploring how AI can accelerate ideation and layout generation.

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