XandrinaAllday
Xandrina is a freelance Social Media Consultant and Founder of Allday Marketing, helping brands turn scrolls into action.
About
Xandrina is a freelance Social Media Consultant and Founder of Allday Marketing, helping brands turn scrolls into action. With over a decade of experience, she partners with businesses across lifestyle, food & drink, travel and family sectors to build smart social strategies, train in-house teams, and create content that drives real results.
Through Allday Marketing, she offers social media strategy, audits, workshops, UGC creation and ongoing management, supporting brands that want standout content and sustainable growth.
- 1 year's experience
- Joined December 2025
Industry experience
- Consumer Goods
- Financial Services
- Education
- Healthcare
- Life Sciences
- Media & Entertainment
- Non-Profit Organization
- Professional Services
- Real Estate & Construction
- Travel & Hospitality
- Other
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Work experience
As Founder of Allday Marketing, I work as a freelance Social Media Consultant supporting brands across lifestyle, food & drink, travel, family, and B2B sectors. I partner with businesses at different stages of growth to shape social-first strategies, improve performance, and create content that turns attention into action. My work spans social media audits and strategy development, campaign planning, content creation and UGC, community growth, and full-service social media management. I also train in-house teams through workshops and consultancy, helping brands build confidence, consistency, and commercial impact across platforms like LinkedIn, Instagram, TikTok and Pinterest. Projects range from one-off strategy builds and launches to long-term retainers, interim leadership roles, and campaign-based support.
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