Work experience· 5 roles

Vice President of Marketing · Laurier Alumni Mentorship ProgramApr 2025 – Sep 2025 · 6 mos

Launched and grew Instagram reach by 12,000% in one month through original social branding strategies. Hired and led a team of 3 directors, boosting brand awareness by 30% in 30 days. Coordinated marketing efforts with over 100 alumni and various student clubs to align event messaging and engagement with the university's community.

Web-Page Coordinator · Wilfrid Laurier UniversityApr 2025 – Sep 2025 · 6 mos

Collaborated closely with 2-3 faculty members weekly to update and manage profiles using Cascade CMS, ensuring accurate and timely updates. Coordinated directly with the Associate Dean to manage project timelines and prioritise tasks. Demonstrated strong time-management skills balancing web responsibilities with a demanding academic and work schedule.

Graphic Designer · Creative Outdoor AdvertisingMay 2024 – Dec 2024 · 8 mos

Collaborated with 3+ clients daily to develop and execute design strategies aligned with their goals. Used CorelDRAW and Microsoft Access to create high-quality graphics, layouts, and visual elements for outdoor media. Developed 6+ design concepts and mockups for clients per day, incorporating feedback to refine and perfect final deliverables.

Administrative Clerk · Creative Outdoor AdvertisingApr 2024 – Present · 2 yrs 8 mos
Marketing Specialist · Rutherford Private SchoolJun 2023 – Aug 2023 · 3 mos

Education

Honours Bachelor of Arts · Wilfrid Laurier University2021 – 2025

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