Allyson Haas is a creative executive, brand strategist, and audience development leader who has spent her career at the intersection of entertainment, education, and family engagement. With a background that includes Ad Sales for The Walt Disney Company, original content development, and youth-focused programming, she brings a unique blend of creative storytelling, production strategy, and audience insight to preschool television. As Founder and Creative Executive of Pen to Paper, Ink, Allyson has developed and packaged original IP, built emotionally resonant brand narratives, and collaborated with creatives, educators, and families to create meaningful, age-appropriate experiences for young audiences. Her hands-on experience in the preschool classroom, as both a Lead Teacher and a Behavioral Therapist, combined with her work developing educational and entertainment-forward content for the forthcoming Kids Videos Network on YouTube, has given her a strong understanding of how preschool audiences learn, engage, and emotionally connect with content. It has also given her valuable insight into the duality of both the genre's dual target audience and its purchasing entity. Across every role, Allyson has focused on creating thoughtful, values-driven programming that blends entertainment, developmental awareness, and imaginative storytelling for today’s kids and families.…Allyson Haas is a creative executive, brand strategist, and audience development leader who has spent her career at the intersection of entertainment, education, and family engagement. With a background that includes Ad Sales for The Walt Disney Company, original content development, and youth-focused programming, she brings a unique blend of creative storytelling, production strategy, and audience insight to preschool television. As Founder and Creative Executive of Pen to Paper, Ink, Allyson has developed and packaged original IP, built emotionally resonant brand narratives, and collaborated with creatives, educators, and families to create meaningful, age-appropriate experiences for young audiences. Her hands-on experience in the preschool classroom, as both a Lead Teacher and a Behavioral Therapist, combined with her work developing educational and entertainment-forward content for the forthcoming Kids Videos Network on YouTube, has given her a strong understanding of how preschool audiences learn, engage, and emotionally connect with content. It has also given her valuable insight into the duality of both the genre's dual target audience and its purchasing entity. Across every role, Allyson has focused on creating thoughtful, values-driven programming that blends entertainment, developmental awareness, and imaginative storytelling for today’s kids and families.WWWW…