Available to hire
Hi, I’m Alexandra McGrath, a Senior Graphic Designer with a passion for design and illustration from an early age. Charismatic, fun, cheeky and quirky, I’m always determined and ambitiously pushing boundaries.
I’ve created visual identities for companies of all sizes around the world including America and Australia, and I love turning briefs into perfect, simple, practical and high-standard solutions. I work seamlessly on my own and as part of a team, delivering eye-catching, chic, and fully realised designs with finesse and precision.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
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Expert
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Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
French
Intermediate
Work Experience
Senior Freelance Graphic Designer at Self-employed / Freelance
September 1, 2023 - PresentDesigning logos and re-branding local businesses in and around the Sussex and Manchester area. Projects included an investment business, two lead generation companies, a solar panel firm and an aesthetics business. Also commissioned to brand a new company in New York. Responsible for creating corporate literature when required and seeking new and exciting projects in-between.
Senior Brand Marketing Executive at HellermannTyton
September 1, 2023 - September 30, 2025UK lead for all design work, representing the UK on the European Marketing Team. Designed adverts for European campaigns (50+ per year), managed exhibition schedules (20+ shows per year), re-branded and created concepts for new/existing products, designed launch materials (posters, displays, POS, clothing, banners), and helped direct photography. Produced and formatted a 300+ page product catalogue annually and multiple brochures. Developed UK packaging with the global packaging team and contributed to UK signage and internal/external literature.
Mid/Senior Graphic Designer at BASF - The Chemical Company
September 1, 2009 - September 30, 2025UK-based graphic designer for the Agricultural department. Work included intranet pages, logos, banners, adverts, posters, stationary, and promotional products. Collaborated across UK, Germany and Denmark. Led intranet themes and logo designs for new products.
Director / Senior Graphic Designer at Applejac Limited
September 1, 2008 - September 30, 2025Director and lead designer of a small design business. Managed a team of 4 and external web designers. Worked on re-branding, advertising, corporate identity, packaging, signage, web templates, and education-sector materials. Clients included My Protein, The Hut, Getty Images, Skill City, IMS Euro; also illustrated two children’s poetry books.
Junior Designer at City College Manchester - The Design Unit
January 1, 2004 - September 30, 2025Worked on corporate identity for schools and businesses, produced illustrations for children’s poetry books, designed banners, stationery, business cards, and flash animations for the website. Re-branded multiple schools/colleges and produced prospectuses, reports, signage, and uniforms.
Education
B.A.(Hons) Design & Art Direction at Liverpool John Moores University
January 1, 2000 - December 31, 2003BTEC National Diploma Art & Design at Stockport College
January 1, 1999 - December 31, 2000A Levels - Art, Media Studies & Psychology at Xaverian College Manchester
January 1, 1997 - December 31, 1999GCSE at St Cuthberts RC High School
January 1, 1992 - December 31, 1997GCSEs - including Art, Mathematics, Science, English Lang, English Lit, French & Business Studies at St Cuthberts RC High School
January 1, 1992 - January 1, 1997Qualifications
BTEC Level 2 Diploma in Lean Manufacturing (Knowledge and Skills)
January 11, 2030 - January 1, 2015BTEC Level 2 Diploma in Core Counselling Skills
January 11, 2030 - January 1, 2024Industry Experience
Media & Entertainment, Manufacturing, Professional Services, Travel & Hospitality, Retail, Education, Other
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