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I'm a freelancer who specializes in Brand & Communication Strategy, Content Strategy, and Integrated Marketing, based in Dubai, UAE. With 10+ years of progressive experience across luxury real estate, healthcare, and B2B technology, I help brands cut through the noise with communication that's sharp, strategic, and built to convert. I've led end-to-end campaigns from concept to execution, managing everything from Meta & Google Ads, SEO, PR, and OOH to landing pages, social media, and event communication, always aligned to measurable business outcomes. What sets me apart is the rare combination of big-picture brand thinking and hands-on execution. I don't just build strategies, I deliver them. If you need a strategic partner who understands your audience, speaks to them with clarity, and drives real results, I'm your person! Employment and Project Experience Senior Content & Communication Strategist: Vincitore Realty, Dubai, UAE May 2025 – Present Marketing Communications Specialist: BioScience GmbH, Dubai, UAE May 2024 – January 2025 Content Strategy & Performance Marketing Lead: Ark Digital IT LLC, Dubai, UAE May 2023 – April 2024 Senior Content Strategist (SEO & E-Commerce): SunTec India Pvt. Ltd., India May 2021 – May 2023 Team Lead — Content: Integrated Databases India Ltd. (India Today Group), India April 2015 – January 2016 Content & Communication Specialist: Media 2K Group, India March 2012 – January 2015…I'm a freelancer who specializes in Brand & Communication Strategy, Content Strategy, and Integrated Marketing, based in Dubai, UAE. With 10+ years of progressive experience across luxury real estate, healthcare, and B2B technology, I help brands cut through the noise with communication that's sharp, strategic, and built to convert. I've led end-to-end campaigns from concept to execution, managing everything from Meta & Google Ads, SEO, PR, and OOH to landing pages, social media, and event communication, always aligned to measurable business outcomes. What sets me apart is the rare combination of big-picture brand thinking and hands-on execution. I don't just build strategies, I deliver them. If you need a strategic partner who understands your audience, speaks to them with clarity, and drives real results, I'm your person! Employment and Project Experience Senior Content & Communication Strategist: Vincitore Realty, Dubai, UAE May 2025 – Present Marketing Communications Specialist: BioScience GmbH, Dubai, UAE May 2024 – January 2025 Content Strategy & Performance Marketing Lead: Ark Digital IT LLC, Dubai, UAE May 2023 – April 2024 Senior Content Strategist (SEO & E-Commerce): SunTec India Pvt. Ltd., India May 2021 – May 2023 Team Lead — Content: Integrated Databases India Ltd. (India Today Group), India April 2015 – January 2016 Content & Communication Specialist: Media 2K Group, India March 2012 – January 2015

Amandeep kaur

Brand Strategist, Marketing Strategist, Content Strategist, +2

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I'm a freelancer who specializes in Brand & Communication Strategy, Content Strategy, and Integrated Marketing, based in Dubai, UAE. With 10+ years of progressive experience across luxury real estate, healthcare, and B2B technology, I help brands cut through the noise with communication that's sharp, strategic, and built to convert. I've led end-to-end campaigns from concept to execution, managing everything from Meta & Google Ads, SEO, PR, and OOH to landing pages, social media, and event communication, always aligned to measurable business outcomes. What sets me apart is the rare combination of big-picture brand thinking and hands-on execution. I don't just build strategies, I deliver them. If you need a strategic partner who understands your audience, speaks to them with clarity, and drives real results, I'm your person! Employment and Project Experience Senior Content & Communication Strategist: Vincitore Realty, Dubai, UAE May 2025 – Present Marketing Communications Specialist: BioScience GmbH, Dubai, UAE May 2024 – January 2025 Content Strategy & Performance Marketing Lead: Ark Digital IT LLC, Dubai, UAE May 2023 – April 2024 Senior Content Strategist (SEO & E-Commerce): SunTec India Pvt. Ltd., India May 2021 – May 2023 Team Lead — Content: Integrated Databases India Ltd. (India Today Group), India April 2015 – January 2016 Content & Communication Specialist: Media 2K Group, India March 2012 – January 2015…I'm a freelancer who specializes in Brand & Communication Strategy, Content Strategy, and Integrated Marketing, based in Dubai, UAE. With 10+ years of progressive experience across luxury real estate, healthcare, and B2B technology, I help brands cut through the noise with communication that's sharp, strategic, and built to convert. I've led end-to-end campaigns from concept to execution, managing everything from Meta & Google Ads, SEO, PR, and OOH to landing pages, social media, and event communication, always aligned to measurable business outcomes. What sets me apart is the rare combination of big-picture brand thinking and hands-on execution. I don't just build strategies, I deliver them. If you need a strategic partner who understands your audience, speaks to them with clarity, and drives real results, I'm your person! Employment and Project Experience Senior Content & Communication Strategist: Vincitore Realty, Dubai, UAE May 2025 – Present Marketing Communications Specialist: BioScience GmbH, Dubai, UAE May 2024 – January 2025 Content Strategy & Performance Marketing Lead: Ark Digital IT LLC, Dubai, UAE May 2023 – April 2024 Senior Content Strategist (SEO & E-Commerce): SunTec India Pvt. Ltd., India May 2021 – May 2023 Team Lead — Content: Integrated Databases India Ltd. (India Today Group), India April 2015 – January 2016 Content & Communication Specialist: Media 2K Group, India March 2012 – January 2015

Available to hire

I’m a freelancer who specializes in Brand & Communication Strategy, Content Strategy, and Integrated Marketing, based in Dubai, UAE.

With 10+ years of progressive experience across luxury real estate, healthcare, and B2B technology, I help brands cut through the noise with communication that’s sharp, strategic, and built to convert.
I’ve led end-to-end campaigns from concept to execution, managing everything from Meta & Google Ads, SEO, PR, and OOH to landing pages, social media, and event communication, always aligned to measurable business outcomes.

What sets me apart is the rare combination of big-picture brand thinking and hands-on execution. I don’t just build strategies, I deliver them. If you need a strategic partner who understands your audience, speaks to them with clarity, and drives real results, I’m your person!

Employment and Project Experience
Senior Content & Communication Strategist: Vincitore Realty, Dubai, UAE
May 2025 – Present
Marketing Communications Specialist: BioScience GmbH, Dubai, UAE
May 2024 – January 2025
Content Strategy & Performance Marketing Lead: Ark Digital IT LLC, Dubai, UAE
May 2023 – April 2024
Senior Content Strategist (SEO & E-Commerce): SunTec India Pvt. Ltd., India
May 2021 – May 2023
Team Lead — Content: Integrated Databases India Ltd. (India Today Group), India
April 2015 – January 2016
Content & Communication Specialist: Media 2K Group, India
March 2012 – January 2015

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Hindi

Fluent

Panjabi, Punjabi

Fluent

Work Experience

Senior Content & Communications at Vincitore Realty

May 1, 2025 - Present

Architected the launch communication strategy for Vincitore Wellness Estate, including brochures, OOH, landing pages, Meta & Google Ads, WhatsApp sequences, event scripts, and post-show content, engaging 4,000+ national and international agents and supporting a USD 300M sales target. Built a 12-month social media strategy targeting high-net-worth investors across UAE, UK, Europe, and South Asia, and secured organic editorial placements in Gulf News and Khaleej Times. Designed an agent engagement programme and led a full SEO content revamp of the website, delivering ~40% uplift in organic traffic and improved lead quality across 8+ communication channels with zero stakeholder escalations.

Marketing Communications Lead at BioScience GmbH

May 1, 2024 - January 1, 2025

Delivered the complete communication plan for a new medical product launch, including brochures, conference collaterals, PR strategy, video scripts, and an integrated social media campaign across 5+ channels, ensuring regulatory compliance. Executed UAE PR outreach that contributed to a 25% increase in brand awareness in Q1 post-launch. Translated complex clinical content into clear, compliant messaging and managed assets for two major UAE industry conferences.

Content Strategy & Performance Marketing Lead at Ark Digital IT LLC

May 1, 2023 - April 1, 2024

Led the complete eSIM product launch across Meta and Google Ads, managing strategy, creatives, landing page copy, and funnel messaging from zero to live, generating 2,000+ qualified leads in 90 days. Built TOFU–MOFU–BOFU content frameworks with audience-segmented messaging, reducing cost per lead by 25% and delivering CRO-optimized landing page content that improved paid traffic conversion rates by ~20%.

Senior Content Strategist — SEO & E-Commerce at SunTec India Pvt. Ltd.

May 1, 2021 - May 1, 2023

Led SEO content strategy for 10+ global e-commerce clients, achieving an average 35% improvement in organic rankings within 6 months. Governed content quality, brand consistency, and editorial standards across multiple accounts, ensuring 100% on-time delivery at scale.

Team Lead — Content at Integrated Databases India Ltd. (India Today Group)

April 1, 2015 - January 1, 2016

Mentored a content team within one of India’s largest media groups, overseeing editorial quality and production pipelines. Introduced content governance standards that reduced editorial revision cycles by 30% and improved output consistency.

Content & Communication Specialist at Media 2K Group

March 1, 2012 - January 1, 2015

- Delivered integrated B2B communication: PR content, thought leadership, corporate brochures, and brand campaigns for multi-sector corporate clients across India.