I’m Amina, a brand designer and illustrator with 7+ years of experience creating strategic, accessible visual narratives for mission-driven organizations. I specialize in crafting cohesive identities and engaging, reader-friendly design that helps communities connect with brands across digital and print touchpoints. In my current role at CUNY School of Law, I lead visual design and brand strategy as the sole designer, guiding campaigns from admissions to fundraising and editorial storytelling. I’m passionate about mentoring teammates, collaborating with stakeholders, and turning complex ideas into clear, compelling visuals.

Amina Dokovic

I’m Amina, a brand designer and illustrator with 7+ years of experience creating strategic, accessible visual narratives for mission-driven organizations. I specialize in crafting cohesive identities and engaging, reader-friendly design that helps communities connect with brands across digital and print touchpoints. In my current role at CUNY School of Law, I lead visual design and brand strategy as the sole designer, guiding campaigns from admissions to fundraising and editorial storytelling. I’m passionate about mentoring teammates, collaborating with stakeholders, and turning complex ideas into clear, compelling visuals.

Available to hire

I’m Amina, a brand designer and illustrator with 7+ years of experience creating strategic, accessible visual narratives for mission-driven organizations. I specialize in crafting cohesive identities and engaging, reader-friendly design that helps communities connect with brands across digital and print touchpoints.

In my current role at CUNY School of Law, I lead visual design and brand strategy as the sole designer, guiding campaigns from admissions to fundraising and editorial storytelling. I’m passionate about mentoring teammates, collaborating with stakeholders, and turning complex ideas into clear, compelling visuals.

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Language

Albanian
Intermediate

Work Experience

Senior Graphic Designer & Brand Strategist at CUNY School of Law
November 1, 2018 - November 18, 2025
Led all visual design and brand strategy for the law school as the sole designer, reporting directly to the Communications and Marketing Director. Developed comprehensive brand guidelines and directed creative strategy across admissions, fundraising, alumni engagement, and editorial campaigns, producing 100+ projects annually. Designed and executed 7+ annual fundraising campaigns (Giving Tuesday, spring appeals, reunions) that raised over $700K through multi-channel materials; overhauled admissions recruitment suite with a new viewbook, clinic materials, and targeted brochures; led editorial projects including Open Doors student storytelling campaign and The Border multimedia initiative with a custom website, illustration, and photography; created the 40th anniversary brand identity including commemorative logo, collateral system, microsite, and interactive archive event; built communications infrastructure with a brand resource hub, project request system, and podcast visual identity;
Freelance Graphic Designer at Our Children’s Trust
June 1, 2024 - June 1, 2024
Created visual communications for nonprofit empowering youth to secure climate rights through legal action. Designed email newsletter templates, social media graphics, and donor communications for 2023 end-of-year giving campaign. Developed brand collateral including business cards, letterheads, and envelopes. Created donation landing page highlighting mission to provide free legal representation to youth climate plaintiffs.
Freelance Graphic Designer at 8 Point Studio
July 1, 2018 - July 1, 2018
Developed logo concepts and illustrations for corporate and nonprofit clients. Created logo design for Hudson Hawks selected by client. Contributed to projects for BNY Mellon, LCH – The markets’ partner, NY Foundling, CitySquash, and Squash & Education Alliance.

Education

BFA at Mercy College
January 11, 2030 - May 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Non-Profit Organization, Media & Entertainment, Professional Services