Digital Marketing Specialist at Incrementa

Throughout my professional experience, I have developed comprehensive digital marketing plans for companies at various growth stages, from startups to market leaders. I have handled everything from business analysis to the definition of corporate-level and communication strategies. I have configured from scratch and managed Meta accounts (Business Suite, Facebook, Instagram, Pixel) and Google platforms (Ads, Analytics, Tag Manager), integrating core CRM workflows. Additionally, I have managed end-to-end integrated advertising campaigns, overseeing budget allocation, strategy definition, implementation, continuous optimization, and performance reporting. I have also gained experience in organic social media marketing and blog content creation, working across diverse sectors including SaaS, training providers, non-profits, prestigious universities, scientific institutions, and cultural projects.

Social Media Communications Intern at Africa Transformation Centres Foundation

Led social media campaign for the 'Unlock Your Earning Potential' Masterclass, developing engaging content, managing Facebook Ads budget, and designing landing pages. Developed a social media marketing plan and weekly content using Figma for website UX design. Enhanced skills in social media strategy, content creation, paid advertising, project management, email marketing, and UX design.

Sales And Marketing Intern at Cores Italia

Served as a marketing and sales intern focusing on B2B digital marketing. Managed social media, crafted content, developed pricing strategies, and analyzed sales data. Proposed a comprehensive marketing plan using inbound marketing and the SOSTAC framework.

Front Office Receptionist at Phi Hotels

Provided customer service and handled diverse guest requests internationally, improving cross-cultural communication skills.

Founder at Karington News

Established a sports news blog translating football news from English to Persian with a team of volunteers. Self-taught SEO, UI, PR, website administration, graphic design, and copywriting which served as an introduction to digital marketing.

Digital Marketing Specialist at Incrementa Srl

Development and management of digital marketing plans for companies at different growth stages; business analytics and definition of marketing and communications strategies; configuration and management of Meta and Google accounts (Ads, Analytics, Tag Manager, Pixel); CRM integration and management of conversion tracking; management of advertising campaigns: budget, implementation, optimization, and reporting; organic social media marketing and content creation across different industries.

Sales & Marketing Intern at Cores Italia

Preparation and support in managing a social media campaign for a Master class; basic configuration of the Active Campaign CRM and support for email marketing workflows; content creation and editorial planning for social media platforms; participation in the development of the marketing plan; UX design support using Figma.

Sales & Marketing Intern at Cores Italia

Support for B2B marketing and sales activities; social media management and creation of corporate content; sales analysis and support in developing pricing strategies; development of a digital marketing plan based on inbound marketing and the SOSTAC framework; market research and competitive analysis.