Content Writing That Gets Cited by Google's AI

Amr El Sherif
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Content writing focused on SEO and Generative Engine Optimisation (GEO), built to earn organic rankings and get cited directly in Google’s AI Overviews.

Client work: The Workplace Depot GEO content program. AI Overview citations grew from 94 to 124 (+32%), organic traffic from 10.8K to 13.4K/mo (+24%), and ranking keywords from 2.6K to 3K (+15%).

Published articles have also been cited in Google AI Overviews for competitive, high-intent queries, including “awd vs 4wd” (Mitsubishi Motors Canada) and “how to rent a car in Dubai” (Hertz UAE), alongside “speed bump vs speed hump” for The Workplace Depot (UK).

Skills: SEO copywriting, content strategy, keyword research, on-page optimisation, and GEO (writing for AI Overview and LLM citation).