Im a project operation manager, who recently do switching careers to digital marketing specialist. My recent achievement was increase revenue of an fnb brand by 30% after suffering loss in previous month through content marketing

Anandyasika wp

Im a project operation manager, who recently do switching careers to digital marketing specialist. My recent achievement was increase revenue of an fnb brand by 30% after suffering loss in previous month through content marketing

Available to hire

Im a project operation manager, who recently do switching careers to digital marketing specialist. My recent achievement was increase revenue of an fnb brand by 30% after suffering loss in previous month through content marketing

See more

Language

English
Advanced
Indonesian
Fluent

Work Experience

Social Media Specialist at Suka Bebek (Project Based)
April 1, 2025 - Present
Developed social media content plan and KOL strategy; generated organic campaigns leading to increased offline traffic.
Digital Marketing Specialist at Astra Honda Motor (Personal Project)
February 28, 2025 - September 21, 2025
Conducted detailed market research on Yamaha Indonesia and AHMs available digital assets using third-party tools (SimilarWeb, RivalIQ); compared brand websites on-page performance and UI to optimize conversions; created SEO-friendly articles for both brands.
Social Media & Campaign Specialist at Kin Game (Personal Project)
February 28, 2025 - September 21, 2025
Formulated mockup campaigns with a KOL plan; conducted full social media channel analysis for the brand; created mockup campaigns related to the campaign.
Performance Marketing Specialist at BodyPack (Personal Project)
February 28, 2025 - September 21, 2025
Conducted Meta ads performance analysis; designed and planned ads budgeting for 45 days; executed a Conversion Campaign; created landing pages with Meta Pixel, TikTok Pixel and Google Tag Manager; developed end-to-end schedule for 2-3 weeks; acted as travel agent for European travelers planning trips to Thailand and groups.
Digital Marketing Specialist at Selintas Kopi
February 1, 2025 - September 21, 2025
Developed digital marketing plan and strategy; achieved 239,000+ views and 182 followers through organic content in 4 months; analyzed and monitored content performance.
Digital Marketing Specialist at Astra Daihatsu Cibeureum
February 1, 2025 - September 21, 2025
Developed digital marketing plan and strategy; attained 12,000,000+ views, ~6,000+ followers in 2 months; optimized Meta Ads & Google Ads; generated 1,000+ leads and sold 16 cars; monitored content performance; ROAS Rp 2.4B.
Performance Marketing Specialist at BodyPack (Personal Project)
December 1, 2024 - Present
Designed and executed digital marketing plan for 4-5 day campaigns; created end-to-end schedules; planned Meta/TikTok/Google tag-based tracking; supported a group travel program.
Digital Marketing Specialist at Selintas Kopi
February 28, 2025 - September 21, 2025
Developed digital marketing plan and strategy. Managed to rack up more than 239 Thousand views and gain 182 followers through organic contents in 4 months. Analyze and monitor content performance. Google Ads (Search, Display) and Google Analytics.
Digital Marketing Specialist at Astra Honda Motor
October 1, 2024 - Present
Conducted detailed market research on Yamaha Indonesia and AHM digital assets; compared brand websites on page performance and UI; created mock-up content for awareness, consideration, and conversion funnels; conducted keyword research using Google Ads Keyword Planner; produced SEO-friendly articles; analyzed mobile apps (PSO & ASO) performance.
Social Media & Campaign Specialist at Skin Game
January 1, 2024 - Present
Formulated mock-up campaign complete with the KOL plan; conducted full social media channel analysis; created mock-up campaigns; analyzed brand performance.
Tour Coordinator at Asia Link Holiday Tour
March 1, 2024 - September 21, 2025
Piloted travel planning for European travelers; acted as travel agent for group trips including Thailand itineraries.
SEO Specialist at Siloam Hospital (Personal Project)
January 1, 2024 - Present
Conducted site content inventory for Siloam Hospital and RSMitra Keluarga websites using Screaming Frog; performed site audits and backlink checks using SEMrush; analyzed on-page and off-page SEO; evaluated mobile apps (PSO/ASO).
Performance Marketing Specialist at BodyPack
December 1, 2024 - Present
Conducted Meta ads performance analysis; designed and planned ads budgeting for 4-5 days; conversion campaigns with landing pages (Meta Pixel, TikTok Pixel, Google Tag Manager); end-to-end schedule planning for 2-3 weeks; managed group tour programs.

Education

Digital Technology at Purwadhika Digital Technology School / Universitas Islam Indonesia
September 1, 2012 - May 1, 2020
Digital Marketing Job Connector Program at Purwadhika Digital Technology School
October 1, 2024 - September 21, 2025
Bachelor's Degree in Economics International Program at Universitas Islam Indonesia
September 1, 2012 - May 1, 2020
Digital Marketing Program at Purwadhika Digital Technology School
January 11, 2030 - September 21, 2025
Bachelor's degree in Economics (International Program) at Universitas Islam Indonesia
January 11, 2030 - September 21, 2025
Digital Technology Program at Purwadhika Digital Technology School
September 1, 2012 - May 1, 2020

Qualifications

SEO Certification
January 11, 2030 - September 21, 2025
Google Ads Fundamentals
January 11, 2030 - September 21, 2025
SEO Fundamentals
January 11, 2030 - September 21, 2025

Industry Experience

Media & Entertainment, Software & Internet, Travel & Hospitality, Education, Professional Services