Graphic and Visual Identity Designer with 7+ years of experience creating structured brand identities for small and medium-sized businesses. My work focuses on building clear and scalable visual systems, combining strong typography, balanced layouts and consistent brand applications across print and digital. I mainly work with Adobe Illustrator, Photoshop and InDesign, and I enjoy projects that require both creative thinking and problem-solving. Available for remote collaborations in brand identity, logo design, and visual systems.

Andrea Sabolo

Graphic and Visual Identity Designer with 7+ years of experience creating structured brand identities for small and medium-sized businesses. My work focuses on building clear and scalable visual systems, combining strong typography, balanced layouts and consistent brand applications across print and digital. I mainly work with Adobe Illustrator, Photoshop and InDesign, and I enjoy projects that require both creative thinking and problem-solving. Available for remote collaborations in brand identity, logo design, and visual systems.

Available to hire

Graphic and Visual Identity Designer with 7+ years of experience creating structured brand identities for small and medium-sized businesses.

My work focuses on building clear and scalable visual systems, combining strong typography, balanced layouts and consistent brand applications across print and digital.

I mainly work with Adobe Illustrator, Photoshop and InDesign, and I enjoy projects that require both creative thinking and problem-solving.

Available for remote collaborations in brand identity, logo design, and visual systems.

See more

Language

Italian
Fluent
English
Intermediate

Work Experience

Graphic designer at Freelance
August 15, 2019 - September 1, 2025
Visual Identity designer & Brand Consultant at Freelance
September 2, 2025 - Present

Education

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Qualifications

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Industry Experience

Other, Professional Services
    PLUVIA - Rainwear Brand Identity & Digital Experience

    PLUVIA is a conceptual rainwear brand built around a shift in perspective: rain is not something to avoid, but something to embrace.

    The project explores how a clear narrative can shape an entire brand system. From visual identity and typography to imagery and digital experience.

    Muted tones, refined serif typography, and restrained art direction create a calm yet confident urban presence.

    The identity extends into a weather experience app, transforming forecasts into moments of awareness and reinforcing a cohesive ecosystem across touchpoints.

    As a freelance designer, I focus on building intentional, emotionally aligned brand systems, not just visual assets.

    View the complete project at:

    ARCOLAB — A Generative Modular Identity System

    ARCOLAB is an architecture lab focused on modular systems.

    The visual identity is built as a generative system, starting from a single module and expanding through rules of repetition, rotation, and scale.

    A flexible language that reflects an evolving approach to architecture.

    View the complete project at:

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