Hi, I'm André Pereira, a passionate Digital Marketing Manager specializing in CRM and Marketing Automation. With over 6 years of experience, I enjoy optimizing digital strategies, managing customer journeys, and driving data-driven decision making to help brands grow and thrive. I have a proven track record working with global companies and delivering strategic growth and digital innovation. I am well-versed with tools like Salesforce Marketing Cloud, Marketo, HubSpot, and Microsoft Power Automate. I love collaborating with cross-functional teams to align marketing and sales objectives, and I am always eager to learn and implement new technologies to maximize conversion and customer retention.

Hi, I'm André Pereira, a passionate Digital Marketing Manager specializing in CRM and Marketing Automation. With over 6 years of experience, I enjoy optimizing digital strategies, managing customer journeys, and driving data-driven decision making to help brands grow and thrive. I have a proven track record working with global companies and delivering strategic growth and digital innovation. I am well-versed with tools like Salesforce Marketing Cloud, Marketo, HubSpot, and Microsoft Power Automate. I love collaborating with cross-functional teams to align marketing and sales objectives, and I am always eager to learn and implement new technologies to maximize conversion and customer retention.

Available to hire

Hi, I’m André Pereira, a passionate Digital Marketing Manager specializing in CRM and Marketing Automation. With over 6 years of experience, I enjoy optimizing digital strategies, managing customer journeys, and driving data-driven decision making to help brands grow and thrive. I have a proven track record working with global companies and delivering strategic growth and digital innovation.

I am well-versed with tools like Salesforce Marketing Cloud, Marketo, HubSpot, and Microsoft Power Automate. I love collaborating with cross-functional teams to align marketing and sales objectives, and I am always eager to learn and implement new technologies to maximize conversion and customer retention.

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Language

Portuguese
Fluent
English
Advanced
Spanish; Castilian
Advanced
French
Intermediate

Work Experience

Digital Marketing & CRM Specialist at NMQ Digital
June 1, 2022 - June 15, 2024
Led CRM and marketing automation strategies, optimizing campaigns and enhancing lead conversion. Implemented customer journey automation, reducing operational costs through Salesforce Marketing Cloud and Microsoft Power Automate. Managed email marketing campaigns and SEO-driven content, contributing to an increase in organic traffic. Developed dashboards using Google Analytics and Power BI, improving data-driven decision-making. Worked with cross-functional teams to align marketing and sales objectives for maximum profitability.
Digital Marketing Manager at Widex
November 1, 2018 - June 1, 2022
Developed multi-channel digital marketing campaigns, improving customer retention. Managed SEO and paid advertising (Google Ads, Meta Ads), increasing qualified traffic. Automated CRM and email marketing processes, enhancing engagement rates. Implemented A/B testing and personalization strategies, optimizing campaign ROI.
Real Estate Consultant at Century21
December 1, 2016 - September 1, 2018
Managed market prospecting and contract negotiations, increasing agency sales. Developed digital marketing and CRM campaigns for lead qualification. Conducted market analysis and created positioning strategies.

Education

Degree at Universidade Fernando Pessoa
January 1, 2017 - December 31, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Real Estate & Construction, Professional Services, Retail, Software & Internet, Wholesale & Distribution
    paper Multi-channel Campaign & Marketing Automation for Retail

    Developed and managed a multi-channel digital marketing strategy for a retail brand, combining Google Ads, Meta Ads, and email automation via HubSpot. The project included campaign setup, audience segmentation, A/B testing, and performance tracking.

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