Generative Media • Visual Direction • AI-Driven Production Creative technologist and visual artist with 15+ years of experience across film, television, and commercial production, now focused on AI-native visual development and generative media workflows. I specialize in translating creative briefs into high-end, production-ready visuals by combining generative AI tools (Stable Diffusion, Midjourney, Runway) with traditional techniques in Photoshop and CG. My approach goes beyond prompting — building layered workflows that shape lighting, composition, and narrative into cohesive, emotionally resonant imagery. My work is rooted in rapid iteration, refined visual taste, and technical control, enabling the creation of campaign-ready content that balances speed with precision. As part of the Leonardo AI Creator Program, I actively explore emerging tools and workflows to push the boundaries of AI-assisted storytelling…

AndrewJM3D

Generative Media • Visual Direction • AI-Driven Production Creative technologist and visual artist with 15+ years of experience across film, television, and commercial production, now focused on AI-native visual development and generative media workflows. I specialize in translating creative briefs into high-end, production-ready visuals by combining generative AI tools (Stable Diffusion, Midjourney, Runway) with traditional techniques in Photoshop and CG. My approach goes beyond prompting — building layered workflows that shape lighting, composition, and narrative into cohesive, emotionally resonant imagery. My work is rooted in rapid iteration, refined visual taste, and technical control, enabling the creation of campaign-ready content that balances speed with precision. As part of the Leonardo AI Creator Program, I actively explore emerging tools and workflows to push the boundaries of AI-assisted storytelling…

Available to hire

Generative Media • Visual Direction • AI-Driven Production
Creative technologist and visual artist with 15+ years of experience across film, television, and
commercial production, now focused on AI-native visual development and generative
media workflows.
I specialize in translating creative briefs into high-end, production-ready visuals by combining
generative AI tools (Stable Diffusion, Midjourney, Runway) with traditional techniques in
Photoshop and CG. My approach goes beyond prompting — building layered workflows that
shape lighting, composition, and narrative into cohesive, emotionally resonant imagery.
My work is rooted in rapid iteration, refined visual taste, and technical control, enabling the
creation of campaign-ready content that balances speed with precision. As part of the
Leonardo AI Creator Program, I actively explore emerging tools and workflows to push the
boundaries of AI-assisted storytelling

See more

Language

English
Fluent

Work Experience

3D Generalist Environmenst and Assets at Rocket Science VFX
June 5, 2022 - July 24, 2025
Delivered detailed 3D assets for television and film projects, meeting strict visual guidelines. Utilized Maya, Substance Painter, and Z-Brush to model props and environments for various productions. Executed UV mapping to ensure seamless texture integration in production pipelines.
Senior 3D Artists at Guru Animation
September 11, 2021 - June 17, 2022
Modeled production-ready assets for children's television series based on approved designs. Built sets and props according to art department specifications. Developed high-quality 3D assets using Maya, Zbrush, Substance Painter, and Photoshop. Created low polygon meshes from high-resolution sculpts through re-topology techniques.
VFX Lead at Jam Filled Animation
September 3, 2017 - November 19, 2020
Managed FX responsibilities for animated series Rusty Rivets, showcasing adaptability across various internal projects. Utilized Maya, Nuke, and Houdini to deliver high-quality effects. Ensured team adherence to quality standards and design styles set by art directors. Integrated dynamic elements such as fire, smoke, and fluids into visual sequences. Represented studio at job fairs and networking events, dedicating extra hours for outreach
3D Generalits at Crush/Smith Creative Post Production
July 30, 2012 - September 8, 2017
Developed top-tier commercials featured in international branding initiatives. Handled environment and asset modeling, surfacing, lighting, tracking, FX, and compositing. Created high-quality graphics using Zbrush and Maya for diverse projects. Composed intricate lighting setups to achieve desired visual outcomes. Collaborated with writers and producers to translate creative visions into compelling visuals.
3D Generalist at Rocket Science VFX
July 3, 2011 - July 26, 2012
Developed fully modeled environments, assets, and vehicles for lighting and compositing teams. Contributed to live action film and TV shots through high-quality modeling and surfacing. Utilized projection mapping techniques to enhance visual effects in final outputs.
Modeling Supervisor at Elliott Animation
March 2, 2008 - June 30, 2011
Directed large team in producing models for children's 3D series, Rollbots. Facilitated teamwork in crafting environments and assets for the series. Provided team with creative autonomy to align designs with client expectations. Client expressed satisfaction with initial creative direction established.
Lead Modeling Artists (Freelance) at CBC Hockey Night in Canada
February 1, 2010 - December 30, 2010
Developed all NHL logos and sports graphics for CBC's Hockey Night in Canada. Produced team logos, trophies, and animations for 2011 and 2012 seasons. Led a team of 3D artists to ensure alignment with producers' design vision.

Education

Degree at George Brown College
September 6, 1998 - May 19, 2000
Graphic Design
Certificate at Centennial College
September 6, 2004 - May 27, 2005
3D Animation Program

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Media & Entertainment, Software & Internet
    paper Mock Case Study

    I created this today to show I can create visuals that not only look real, but have continuity.

    paper Demo Reel : https://vimeo.com/1081331767?fl=pl&fe=sh

    This reel highlights my work as a 3D Generalist over the past years, showcasing a range of skills in modeling, texturing, lighting, rendering, and shot assembly. Featured projects include commercial and production work created using Maya, ZBrush, Substance, Nuke, and with an emphasis on delivering realistic, high-quality assets and environments. The reel reflects my adaptability across varied tasks and my ability to collaborate effectively within fast-paced, deadline-driven pipelines.