Hey, I’m Andy I’m a conversion copywriter, AI SEO strategist, and GPT builder with 17+ years in digital marketing — the last eight focused on crafting copy and content for startups and global brands across the UK, US, Asia, and South Africa. Here’s what I’ve learned Businesses don’t need more tools. They need systems that scale, messaging that connects, and someone who can bridge the gap between content, copy, and AI tech. That’s where I come in. I help coaches, consultants, SMEs and startups turn scattered ideas into structured growth — with strategic copy, smart workflows, and custom GPTs that do the heavy lifting. What I build: ✔️ Conversion-focused content systems (ads, landing pages, funnels, nurture flows) ✔️ AI SEO strategies that drive traffic and get picked up by search + answer engines ✔️ Custom GPTs & no-code automations that save hours and scale your expertise Whether you're AI-curious or fully onboard, I’ll help you work smarter — not harder.

Andy Good

Hey, I’m Andy I’m a conversion copywriter, AI SEO strategist, and GPT builder with 17+ years in digital marketing — the last eight focused on crafting copy and content for startups and global brands across the UK, US, Asia, and South Africa. Here’s what I’ve learned Businesses don’t need more tools. They need systems that scale, messaging that connects, and someone who can bridge the gap between content, copy, and AI tech. That’s where I come in. I help coaches, consultants, SMEs and startups turn scattered ideas into structured growth — with strategic copy, smart workflows, and custom GPTs that do the heavy lifting. What I build: ✔️ Conversion-focused content systems (ads, landing pages, funnels, nurture flows) ✔️ AI SEO strategies that drive traffic and get picked up by search + answer engines ✔️ Custom GPTs & no-code automations that save hours and scale your expertise Whether you're AI-curious or fully onboard, I’ll help you work smarter — not harder.

Available to hire

Hey, I’m Andy

I’m a conversion copywriter, AI SEO strategist, and GPT builder with 17+ years in digital marketing — the last eight focused on crafting copy and content for startups and global brands across the UK, US, Asia, and South Africa.

Here’s what I’ve learned

Businesses don’t need more tools.

They need systems that scale, messaging that connects, and someone who can bridge the gap between content, copy, and AI tech.

That’s where I come in.

I help coaches, consultants, SMEs and startups turn scattered ideas into structured growth — with strategic copy, smart workflows, and custom GPTs that do the heavy lifting.

What I build:

✔️ Conversion-focused content systems (ads, landing pages, funnels, nurture flows)

✔️ AI SEO strategies that drive traffic and get picked up by search + answer engines

✔️ Custom GPTs & no-code automations that save hours and scale your expertise

Whether you’re AI-curious or fully onboard, I’ll help you work smarter — not harder.

See more

Language

English
Fluent

Work Experience

Senior Copywriter at UTTR
October 1, 2023 - July 1, 2024
Embedded as lead copywriter for a B2B performance marketing agency. Wrote direct response copy for VC-backed clients including Ramp, Durable, Gamma, and Finch. Created ads, landing pages, nurture emails, and social content across 12+ startups. Collaborated with designers, strategists, and founders to refine positioning and optimize full-funnel content.
Freelance Content Strategist & Marketing Manager at Andy Good Consulting (Remote US/UK)
January 1, 2018 - Present
Remote freelance content strategist and marketing manager delivering content strategy, campaigns, and copy for VC-backed startups. Wrote SEO blogs, emails, and website copy across e-commerce, SaaS, and lifestyle sectors. Supported solo-preneurs with brand messaging, landing pages, and digital funnels. Delivered baseline content for Adventure Media Group clients (Michael Aram, Make Stickers, Grown Brilliance); managed campaigns and content strategy for Tip Disk (UK fintech) and Tribe (Vietnam-based agency).

Education

Marketing Communications at University of Johannesburg
January 1, 2002 - January 1, 2003

Qualifications

A to Z Copywriting
January 1, 2022 - January 21, 2026
Gen AI Tools
January 1, 2023 - January 21, 2026
Prompt Engineering: How to Talk to the AIs
January 1, 2023 - January 21, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail, Healthcare, Energy & Utilities, Travel & Hospitality