Available to hire
I’m Miguel Ángel Arce Ortiz, a creative director, political communications consultant, and copywriter with over fourteen years of experience. I specialize in crafting digital campaigns, content, and communication strategies, and I lead multidisciplinary creative teams to deliver innovative and effective solutions. I’m passionate about using assertive communications and creativity to make a positive impact on society.
Currently, I serve as the Chief Creative Officer at Luciérnaga 360 and I have experience working remotely coordinating projects on a national level. I enjoy mentoring junior creatives and collaborating across teams to align the creative vision with organizational goals while driving successful project completion.
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Chief Creative Officer at Luciérnaga 360
March 1, 2016 - PresentLead and coordinate a multidisciplinary creative team to design, develop and produce impactful content for digital and media channels, directed creative strategy, managed workflow and staff, developed visual design and copywriting for campaigns, and managed client relationships.
Chief Communications Officer at Fundación México Con Valores
September 1, 2024 - July 19, 2025Developed and implemented comprehensive multichannel communication strategies, designed content strategies and conceptual campaigns aligned with organization goals, coordinated national delegates, planned and directed events and activism journeys, cultivated media relationships, collaborated with NGOs, and implemented social media strategies to increase engagement and brand awareness.
Project Manager - Communications Consultant at Congress of México
August 1, 2019 - July 19, 2025Led and coordinated creative teams to produce content across channels, directed strategy to align branding and objectives, implemented project management tools, mentored junior staff, established workflows, managed budgets and scheduling, hired and trained staff, and handled client relationships.
Content Writer at Fundación UNAM
July 1, 2013 - July 19, 2025Created and wrote content tailored to target audiences, collaborated with internal and external teams, managed content calendars, and responded to social media inquiries.
Community Manager - Copywriter at FES Iztacala UNAM
July 1, 2012 - July 19, 2025Implemented project management to improve operations, designed communication actions aligned with branding and narrative, created and managed social media content, monitored online brand conversations, and collaborated cross-departmentally.
Chief Creative Officer at Luciérnaga 360
March 1, 2016 - PresentLead and coordinate a multidisciplinary creative team to design and produce impactful content across digital and media channels. Directed creative strategy to align branding with project objectives and enhanced workflow efficiency through digital tools. Mentored junior creatives and established effective workflow processes to ensure timely, quality project delivery. Oversaw visual design, copywriting, content for advertising and direct marketing campaigns, managed own accounts and projects within budget and schedules. Led client relationships and partnership initiatives.
Chief Communications Officer at Fundación México Con Valores
September 30, 2024 - July 26, 2025Developed and implemented multichannel communication strategies to boost brand visibility and organizational causes. Designed content strategies and conceptual campaigns aligned with foundation values. Coordinated national delegates to ensure consistent strategic messaging. Managed event planning and activism journeys, including scripting, staging, branding, and reception. Cultivated media relationships to enhance press coverage, collaborated with NGOs on shared agendas, and crafted social media narratives to increase political brand engagement and awareness.
Project Manager - Communications Consultant at Congress of México
August 31, 2019 - July 26, 2025Led a multidisciplinary team to create visually attractive digital content for effective communication with target audiences. Directed creative strategy aligning branding with project objectives. Improved workflow efficiency and fostered team collaboration and development. Managed budgets and schedules while supervising design concepts and art layouts. Led public, partnerships, and client relationships, ensuring project goals and quality were met consistently.
Content Writer at Fundación UNAM
July 31, 2013 - July 26, 2025Researched and wrote effective copy tailored to target audiences for various campaigns and digital platforms. Created engaging content calendars, collaborated with internal and external teams, and monitored social media interactions to ensure timely responses and effective communication.
Community Manager - Copywriter at FES Iztacala UNAM
July 31, 2012 - July 26, 2025Implemented project management methodologies to enhance operational efficiency. Designed actions aligned with creative concepts and communication goals. Wrote original content for campaigns, monitored social media platforms, responded to inquiries, and collaborated with other departments to ensure customer satisfaction.
Chief Creative Officer at Luciérnaga 360
March 1, 2016 - PresentLead and coordinate a team of multidisciplinary creatives to design, develop and produce impactful content for various digital and media channels. Directed creative strategy to align branding with project objectives, improved workflow efficiency by implementing digital tools, and mentored junior creatives. Managed accounts, projects within budget and scheduling, hired and trained staff, and led public, partnership, and client relationships.
Chief Communications Officer at Fundación México Con Valores
September 30, 2024 - July 26, 2025Developed and implemented multichannel communication strategies to enhance brand visibility and achieve organizational goals. Designed content strategies and conceptual campaigns focusing on political activism and public opinion. Coordinated national delegates to align branding and narratives with strategic storytelling. Managed event planning and execution, cultivated media relationships, and fostered cooperation with other NGOs. Crafted social media narratives to increase political brand awareness and led cross-functional teams to meet strategic goals.
Project Manager - Communications Consultant at Congress of México
August 31, 2019 - July 26, 2025Led creative teams to design and produce visually attractive content for digital and media channels. Directed visual design, copywriting, and content for advertising and marketing campaigns. Established workflow processes for timely project delivery while maintaining quality. Collaborated with internal teams to align creative direction with organizational objectives, managed budgets and schedules, hired and trained staff, and maintained client relationships.
Content Writer at Fundación UNAM
July 31, 2013 - July 26, 2025Researched and wrote effective copy tailored to the target audience. Created content for campaigns on various channels and collaborated with internal and outsourced partners to develop engaging content.
Community Manager - Copywriter at FES Iztacala UNAM
July 31, 2012 - July 26, 2025Implemented project management methodologies to improve operational efficiency. Designed territory actions aligned with creative concepts and communication goals. Created content calendars for social media channels, monitored online conversations, and responded promptly to inquiries and complaints. Participated in brainstorming sessions for new ideas and strategies to increase engagement and reach.
Education
Bachelor of Science at National Autonomous University Of México
January 1, 2011 - November 1, 2011Bachelor of Science at National Autonomous University Of México
January 1, 2007 - November 1, 2011Bachelor of Science at National Autonomous University Of México
January 1, 2007 - November 1, 2011Qualifications
Industry Experience
Government, Non-Profit Organization, Media & Entertainment, Professional Services, Education
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
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