Hi, I’m Ankita Agarwal, a results-driven marketing professional with over a decade of experience leading integrated campaigns across APAC. I specialize in demand generation, digital communications, and end-to-end event execution that fuel growth for tech brands and financial services. I partner with sales, product, and content teams to craft high-impact programs that build pipelines and deliver measurable results. I’m an empathetic, self-motivated people manager who nurtures talent into high-performing teams. I excel at stakeholder and vendor relationships, demand generation, and cross-functional collaboration across content, brand, martech, and sales to ensure smooth execution and lasting impact. I enjoy using data-driven insights to optimize campaigns and coach teams toward ambitious goals.

Ankita Agarwal

Hi, I’m Ankita Agarwal, a results-driven marketing professional with over a decade of experience leading integrated campaigns across APAC. I specialize in demand generation, digital communications, and end-to-end event execution that fuel growth for tech brands and financial services. I partner with sales, product, and content teams to craft high-impact programs that build pipelines and deliver measurable results. I’m an empathetic, self-motivated people manager who nurtures talent into high-performing teams. I excel at stakeholder and vendor relationships, demand generation, and cross-functional collaboration across content, brand, martech, and sales to ensure smooth execution and lasting impact. I enjoy using data-driven insights to optimize campaigns and coach teams toward ambitious goals.

Available to hire

Hi, I’m Ankita Agarwal, a results-driven marketing professional with over a decade of experience leading integrated campaigns across APAC. I specialize in demand generation, digital communications, and end-to-end event execution that fuel growth for tech brands and financial services. I partner with sales, product, and content teams to craft high-impact programs that build pipelines and deliver measurable results.

I’m an empathetic, self-motivated people manager who nurtures talent into high-performing teams. I excel at stakeholder and vendor relationships, demand generation, and cross-functional collaboration across content, brand, martech, and sales to ensure smooth execution and lasting impact. I enjoy using data-driven insights to optimize campaigns and coach teams toward ambitious goals.

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Language

English
Fluent
Hindi
Fluent

Work Experience

Event & Communications Lead, APJ at Sitecore
November 1, 2024 - May 1, 2025
Leading field marketing and events strategy for APJ by aligning global and regional initiatives to support sales goals; planning and end-to-end event execution; driving audience acquisition and cross-functional collaboration across content, brand, martech, product, and sales teams; and measuring impact for continuous improvement.
Regional Marketing Lead, SEA & China at Valtech
June 1, 2021 - October 1, 2024
Defined road map of marketing activities for the APAC region; led regional demand generation and pipeline acceleration programs across APAC, combining ABM, content marketing, digital campaigns, and in-person events to meet quarterly funnel targets; aligned local and global initiatives with brand strategy.
Marketing Strategist at Cedilla Interactive, Singapore
January 1, 2017 - June 1, 2018
Developed end-to-end demand generation and go-to-market plans to drive growth; led go-to-market campaigns for key clients; built integrated marketing programs across digital channels; delivered pipeline growth and market activation.
Brand Marketing Manager at ICICI Bank (India)
January 1, 2009 - June 1, 2011
Developed and executed integrated demand generation and go-to-market plans to achieve consistent growth with high-intent leads and marketing-qualified pipeline; led end-to-end campaign execution from strategy to reporting and optimization; partnered with global brand and marketing teams to localize messaging and assets for APAC markets.
Associate Brand Manager at HCL Technologies (India)
May 1, 2013 - May 1, 2016
Developed and executed integrated demand generation and go-to-market plans to achieve consistent growth with high-intent leads and marketing-qualified pipeline; led end-to-end campaign execution from strategy, creative, and automation workflows to reporting and optimization; partnered with global brand and marketing teams to localize messaging and assets for APAC markets.

Education

Master of Business Management - Marketing at Institute of Management, IMI, New Delhi
January 1, 2011 - January 1, 2013
Bachelor of Engineering in Computer Engineering at Mody Institute of Technology & Science
January 1, 2005 - January 1, 2009

Qualifications

Mindful Leadership
October 1, 2018 - November 1, 2019
AI for Marketing (HubSpot)
January 1, 2025 - December 12, 2025

Industry Experience

Software & Internet, Professional Services, Media & Entertainment