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I’m Anna-Sophia, a Dublin-based business and marketing professional with a track record of delivering across both agency and in-house environments. My experience spans food & beverage, fitness, professional services, and construction, with hands-on work in social media, content ideation and creation, brand development, customer service, and sales. I thrive on building cohesive brand stories, coordinating cross-functional teams, and turning marketing strategies into measurable results.…I’m Anna-Sophia, a Dublin-based business and marketing professional with a track record of delivering across both agency and in-house environments. My experience spans food & beverage, fitness, professional services, and construction, with hands-on work in social media, content ideation and creation, brand development, customer service, and sales. I thrive on building cohesive brand stories, coordinating cross-functional teams, and turning marketing strategies into measurable results.

Anna Sophia Kirwan

Content Creator, Copywriter, Digital Marketer, +5

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I’m Anna-Sophia, a Dublin-based business and marketing professional with a track record of delivering across both agency and in-house environments. My experience spans food & beverage, fitness, professional services, and construction, with hands-on work in social media, content ideation and creation, brand development, customer service, and sales. I thrive on building cohesive brand stories, coordinating cross-functional teams, and turning marketing strategies into measurable results.…I’m Anna-Sophia, a Dublin-based business and marketing professional with a track record of delivering across both agency and in-house environments. My experience spans food & beverage, fitness, professional services, and construction, with hands-on work in social media, content ideation and creation, brand development, customer service, and sales. I thrive on building cohesive brand stories, coordinating cross-functional teams, and turning marketing strategies into measurable results.

Available to hire

I’m Anna-Sophia, a Dublin-based business and marketing professional with a track record of delivering across both agency and in-house environments. My experience spans food & beverage, fitness, professional services, and construction, with hands-on work in social media, content ideation and creation, brand development, customer service, and sales. I thrive on building cohesive brand stories, coordinating cross-functional teams, and turning marketing strategies into measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Customer Success Manager at Fearless Media

September 1, 2025 - January 1, 2026

Short-term contract to support the agency’s Dublin presence. Managed multichannel marketing and creative strategy for retainer clients across interiors, fitness, education, and tech. Planned and produced short-form content for Instagram and TikTok; oversaw end-to-end social media management via Metricool; led content production workflows with Canva and coordinated shoots, storyboards, shot lists, scripts, and pre/post-production. Assisted bid submissions and new business proposals through pitch decks and client profiling. Managed delivery using Notion, Asana, and Frame.io, delivering monthly marketing reports and insights. Notable achievement includes a high-performing Therapie Fertility video with 300,000 views, 6,000 likes, and 1,000+ shares organically.

Campaign Strategist (Freelance) at Fit n Glam

February 1, 2025 - Present

Planned and developed a Ramadan 2026 campaign strategy, including content pillars, collaboration concepts, and event ideas aligned with cultural sensitivities and brand values to drive engagement and support seasonal offerings.

Content & Calendar Lead (Freelance) at Heather Harries Education Hub

February 1, 2025 - April 30, 2025

Created and managed a strategic six-month content calendar, designed on-brand digital assets, and tailored content to boost engagement, support enrolment campaigns, and maintain a consistent visual identity across platforms.

Marketing Executive at EHL Experiences

January 1, 2024 - December 31, 2024

Supported brand development, content creation, and full marketing rollout across luxury F&B and fitness projects, including the launch of SAINT Studios. Managed social media for multiple venues (SOLE Seafood, FIRE Steakhouse, SAINT Studios) from planning to engagement. Planned and coordinated content shoots, contributed to brand strategy with competitive research and wellness trends, and ensured on-time delivery of campaigns. Coordinated cross-team collaboration and managed supplier relations to uphold brand standards.

Manager & Marketing Support at Perpetua Fitness

June 1, 2022 - January 31, 2024

Day-to-day gym operations while supporting the studio’s marketing team. Managed up to 14 staff, created in-studio and online brand experiences, and drove engagement through content creation and events. Led campaigns including the Unbroken biannual challenge with lululemon (Grafton Street) and increased service usage via targeted email and social campaigns. Recruited/trained staff, managed rostering and SOPs, and used Mindbody for communications and performance reporting.

Senior Sales Assistant at Kurt Geiger

January 1, 2021 - June 30, 2022

Oversaw daily store operations, supported sales staff, contributed to visual merchandising, and produced sales reports to support KPI achievement. Drove sales through customer engagement and upselling, maintaining high service standards.

Supervisor at Dune London

November 1, 2018 - May 1, 2020

Managed sales staff and store operations, delivered weekly trade reports and KPIs, and contributed to achieving/exceeding store sales targets. Executed visual merchandising to maintain attractive displays and supported team performance through effective leadership.

Freelance Content Producer at Dubai Dragons Rugby Club

January 1, 2015 - April 1, 2025

Produced and designed social media content capturing match-day action and behind-the-scenes moments, creating on-brand promotional materials for fixtures and events.

Marketing Executive at Evolutions Project Management

January 1, 2015 - September 1, 2025

Managed marketing activities for multiple off-plan real estate projects from brand concept to market launch. Contributed to brand development, including naming, visual direction, and tone of voice; coordinated production of 3D renders and teaser films. Developed marketing materials and sales tools by identifying project USPs and buyer/investor needs. Created six-month social content calendars for each project and supported launch campaigns and branded events. Served as liaison between developers, architects, and internal teams, and conducted market/competitor research to shape positioning and creative strategy.