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I’m Anna, a design, marketing and communications specialist with 20+ years delivering brand, print and digital work across publishers and local service brands. I’m hands-on, whether fine-tuning a layout, shaping a campaign, or planning social and email activity. I value collaboration, craft, and delivering results that matter. In recent roles I led end-to-end brand and marketing campaigns for property listings, coordinated with agents, photographers, developers and suppliers, and grew client brand recognition. I enjoy working in small teams and continuously improving what I deliver through feedback.…I’m Anna, a design, marketing and communications specialist with 20+ years delivering brand, print and digital work across publishers and local service brands. I’m hands-on, whether fine-tuning a layout, shaping a campaign, or planning social and email activity. I value collaboration, craft, and delivering results that matter. In recent roles I led end-to-end brand and marketing campaigns for property listings, coordinated with agents, photographers, developers and suppliers, and grew client brand recognition. I enjoy working in small teams and continuously improving what I deliver through feedback.

Anna

Graphic Designer, Brand Designer, Marketing Strategist, +7

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I’m Anna, a design, marketing and communications specialist with 20+ years delivering brand, print and digital work across publishers and local service brands. I’m hands-on, whether fine-tuning a layout, shaping a campaign, or planning social and email activity. I value collaboration, craft, and delivering results that matter. In recent roles I led end-to-end brand and marketing campaigns for property listings, coordinated with agents, photographers, developers and suppliers, and grew client brand recognition. I enjoy working in small teams and continuously improving what I deliver through feedback.…I’m Anna, a design, marketing and communications specialist with 20+ years delivering brand, print and digital work across publishers and local service brands. I’m hands-on, whether fine-tuning a layout, shaping a campaign, or planning social and email activity. I value collaboration, craft, and delivering results that matter. In recent roles I led end-to-end brand and marketing campaigns for property listings, coordinated with agents, photographers, developers and suppliers, and grew client brand recognition. I enjoy working in small teams and continuously improving what I deliver through feedback.

Available to hire

I’m Anna, a design, marketing and communications specialist with 20+ years delivering brand, print and digital work across publishers and local service brands. I’m hands-on, whether fine-tuning a layout, shaping a campaign, or planning social and email activity. I value collaboration, craft, and delivering results that matter.

In recent roles I led end-to-end brand and marketing campaigns for property listings, coordinated with agents, photographers, developers and suppliers, and grew client brand recognition. I enjoy working in small teams and continuously improving what I deliver through feedback.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing Specialist at THE COOPER GROUP REAL ESTATE

January 1, 2025 - Present

Lead end-to-end brand and marketing campaigns for property listings across print, digital, and social channels. Develop creative concepts, copy, and design for ads, brochures, and online content that align with brand strategy. Manage Google Ads and Meta campaigns to drive enquiries and support ongoing marketing activity. Coordinate projects with agents, photographers, web developers, and other suppliers to deliver work on time and on brief.

Brand & Marketing Designer - Business Owner at 40 Knots Brand and Design

June 1, 2007 - December 1, 2024

Founded and ran 40 Knots Brand and Design for 17+ years, delivering brand design, print, web, and digital marketing campaigns for 50+ brands. Built a strong client network with 75% of referrals from word-of-mouth in year one; nurtured relationships lasting over a decade. Helped clients increase brand recognition and adapt to new tools and tactics in a fast-changing landscape, boosting brand recognition for many clients by around 70%.

Marketing Executive at Nelson Regional Development Agency

March 1, 2022 - October 1, 2022

Helped develop and manage the ‘PLAY - Nelson Tasman’ marketing campaign, driving regional exploration and supporting over 100 local businesses within one month. Delivered a 70% increase in social media engagement through events marketing. Provided support to three busy women leaders.

Graphic Design Team Lead at Hawker Brownlow Publishing

October 1, 2005 - February 1, 2007

Led a team of four designers to ensure on-time delivery of multiple print projects and book designs, boosting office productivity and morale. Within one month, designed a logo, signage, posters, booklet, and more for an event at Flemington Racecourse, attracting over 3,000 participants. Developed a packaging design strategy that reduced production costs by 10% while maintaining high quality and brand consistency.

Graphic Designer at Axiom Marketing Agency

April 1, 2005 - October 1, 2005

Reporting to the Art Director, created designs for newspapers, promotional materials and sales merchandise for Isuzu, Bayer Crop Science and ANZ.

Digital Designer at Sensis - Yellow Pages Online

February 1, 2004 - April 1, 2005

Exceeded targets and turnaround times by designing impactful advertisements for yellow pages online, resulting in increased online traffic and customer conversions.