I am a creative and strategic digital marketing specialist with 3+ years of experience driving brand growth through compelling storytelling, audience engagement, and data-driven campaigns. I have built both B2B and B2C content marketing programs, fostered influencer partnerships, and grown digital communities across platforms. I thrive on turning insights into narratives that boost visibility and deliver measurable business results. I excel at turning insights into audience-centric stories that resonate across channels, building influencer collaborations, and delivering integrated campaigns that balance creativity with tangible outcomes. I enjoy collaborating with marketing, PR, and product teams to drive brand equity and measurable growth.

Jane Ugwu

I am a creative and strategic digital marketing specialist with 3+ years of experience driving brand growth through compelling storytelling, audience engagement, and data-driven campaigns. I have built both B2B and B2C content marketing programs, fostered influencer partnerships, and grown digital communities across platforms. I thrive on turning insights into narratives that boost visibility and deliver measurable business results. I excel at turning insights into audience-centric stories that resonate across channels, building influencer collaborations, and delivering integrated campaigns that balance creativity with tangible outcomes. I enjoy collaborating with marketing, PR, and product teams to drive brand equity and measurable growth.

Available to hire

I am a creative and strategic digital marketing specialist with 3+ years of experience driving brand growth through compelling storytelling, audience engagement, and data-driven campaigns. I have built both B2B and B2C content marketing programs, fostered influencer partnerships, and grown digital communities across platforms. I thrive on turning insights into narratives that boost visibility and deliver measurable business results.

I excel at turning insights into audience-centric stories that resonate across channels, building influencer collaborations, and delivering integrated campaigns that balance creativity with tangible outcomes. I enjoy collaborating with marketing, PR, and product teams to drive brand equity and measurable growth.

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Experience Level

Expert

Language

English
Fluent

Work Experience

Content Strategist & Social Media Associate at Wild Fusion
October 1, 2023 - June 1, 2025
Developed and executed brand-building and social media strategies across key accounts (Vaseline, Knorr, Captain Morgan). Created content calendars, copy, and visuals for multi-platform campaigns; tracked performance with real-time insights, delivering a 30% audience growth and stronger brand visibility.
Brand & Community Engagement Manager at Wild Fusion
October 1, 2023 - June 1, 2025
Managed customer engagement across platforms, shaping brand perception and advocacy through strategic communications and community initiatives. Executed audience surveys and feedback loops; collaborated with marketing and PR to strengthen customer relationships.
Influencer & Brand Marketing Strategist at Wild Fusion
October 1, 2023 - June 1, 2025
Developed integrated influencer and brand marketing strategies for Vaseline and Axe; led influencer activations; drove engagement and brand health metrics, achieving a 25.3% engagement rate and outperforming benchmarks.
LinkedIn Strategy Consultant (Freelance) at George Kaduru (Client)
April 1, 2025 - Present
Created a LinkedIn strategy framework around CX, leadership, and customer service, establishing pillars for a formal personal brand. Produced content and engagement tactics that yielded 13,938 post impressions and reached 3,024 unique members in 90 days, with 300+ new followers in two months.
Influencer Collaboration Specialist at Luxmery (Freelance)
September 1, 2024 - November 1, 2024
Curated influencer collaborations to heighten brand awareness and equity; negotiated partnerships and managed logistics for campaigns, contributing to engagement growth.
Email Marketing Strategist at TAC Impact Global (Remote)
August 1, 2025 - September 1, 2025
Designed and executed a 7-email conversion funnel for a $3,500 B2C immigration cohort, achieving 35-45% open rates and 8-12% CTR through story-driven storytelling and psychology-based objection handling.

Education

Bachelor's Degree in Pharmacology, Therapeutics and Toxicology at University of Lagos
January 1, 2018 - January 1, 2024

Qualifications

Copywriting: Make Copies that Sell
January 1, 2023 - June 1, 2023
IAB Digital Marketing Foundations Certification
July 20, 2024 - November 30, 2025

Industry Experience

Media & Entertainment, Professional Services, Retail, Education, Software & Internet