Available to hire
Hi, I’m April Batalla, a graphic designer and digital marketing professional focused on visual storytelling for brand identity and social campaigns. I bring together design, motion, and storytelling to craft engaging experiences across platforms.
I enjoy collaborating with teams to translate project goals into clear visuals, timelines, and creative processes. I’m comfortable moving from concept to execution, from static graphics to short animations that extend a brand’s reach.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Beginner
Work Experience
Character Design and Illustration at Sunny Days Technologies
March 31, 2025 - August 13, 2025Organized meetings frequently to align with employer goals before starting the illustration process ensuring proper results. Presented a creative approach based on the employer’s project vision by communicating timelines, process stages, and personal stylistic influences to maintain transparency. Developed short animations of character and movement layers for future use. Adapted to changes by periodically showcasing mascot creation progress and incorporating team and employer feedback.
Social Media Marketing at Unique Get Together Society
October 31, 2024 - August 13, 2025Designed videographics for the organization’s podcast and daycare launch using Adobe After Effects, including animated titles, transitions, audio, and pictures showcasing the project’s service. Participated in regular team and founder check-ins to present drafts, gather feedback, and integrate it into finalized posts. Tailored digital content to social media platforms by adjusting dimensions, captions, and hashtags for optimized outreach. Contributed to content engagement by helping podcast promotion reach about 150 Instagram views, increasing awareness within their virtual community.
Marketing and Graphic Design at COLO Studios
October 31, 2023 - August 13, 2025Collaborated with team members to produce digital advertisements. Contributed strategic documentation on increasing Instagram and TikTok engagement, covering hashtag use, posting timing, and activity levels. Developed an animated mascot and interactive infographics. Demonstrated adaptability by periodically showcasing mascot development and incorporating team input. Provided reference sheets and instructions for future intern use of digital mascot tools.
Character Design and Illustration at Sunny Days Technologies
March 1, 2025 - August 19, 2025Organized frequent meetings to align on employer goals before starting the illustration process for proper results. Presented creative approaches based on project vision, communicated timelines, stages of process, and personal stylistic influences for transparency. Developed short animations of character and movement layers for future use. Adapted to feedback by periodically showcasing mascot creation process to incorporate team and employer input.
Social Media Marketing at Unique Get Together Society
October 1, 2024 - August 19, 2025Designed video graphics for podcast and daycare launches using Adobe After Effects, creating animated titles, transitions, audio, and pictures to showcase project services. Participated in regular check-ins with the team and founder to present drafts, gather feedback, and finalize posts. Customized digital content for social media platforms, optimizing dimensions, captions, and hashtags. Contributed to content engagement, increasing podcast awareness to about 150 views on Instagram.
Marketing and Graphic Design at CO LO Studios
October 1, 2023 - August 19, 2025Collaborated with representatives to produce digital advertisements. Authored a document explaining strategies for Instagram and TikTok engagement, including hashtag usage, optimal posting times, and activity maintenance. Developed an animated mascot and interactive infographics. Demonstrated adaptability by showcasing mascot creation to incorporate team input. Provided reference sheet of tools and instructions for incorporating the digital mascot for future interns.
Graphic Design (Logo Design) at BC Society of Transition Houses
August 31, 2025 - August 19, 2025Developed initial logo concepts exploring color palettes, iconography, and alignment with organizational goals. Incorporated team feedback through multiple design iterations and revisions. Conducted color pairing and shading assessments and selected typography to refine brand identity. Delivered finalized, polished logo assets in PNG format for official project use.
Character Design and Illustration at Sunny Days Technologies
March 31, 2025 - August 19, 2025Organized frequent meetings to gauge employer’s goals before starting illustration processes ensuring proper results. Presented creative approaches based on project vision by communicating timelines, process stages, and stylistic influences to enforce transparency. Developed short animations of character and movement layers for future use. Adapted to changes by periodically showcasing mascot creation process incorporating team and employer input.
Marketing and Graphic Design (Mascot and Infographic Design) at COLO Studios
October 31, 2023 - August 19, 2025Collaborated with fellow representatives to produce digital advertisements. Contributed a document explaining strategies for increasing Instagram and TikTok engagement including use of hashtags, posting times, and maintaining activity levels. Developed animated mascot and interactive infographics. Adapted to changes by periodically showcasing mascot creation process incorporating team input. Provided reference sheet of tools and instructions for future interns to incorporate the digital mascot.
Graphic Design (Logo Design) at BC Society of Transition Houses
August 31, 2025 - August 19, 2025Developed initial logo concepts exploring color palettes, iconography, and design foundations aligned with organizational goals. Incorporated team feedback through multiple design iterations and revisions. Conducted color pairing and shading assessments and selected appropriate typography to refine brand identity. Delivered finalized, polished logo assets in .PNG format for official project use.
Character Design and Illustration at Sunny Days Technologies
March 31, 2025 - August 19, 2025Organized frequent meetings to gauge employer’s goals before delving into the illustration process to ensure proper results. Presented a creative approach based on the employer’s project vision by communicating timelines, stages of process, and personal stylistic influence to enforce transparency. Developed short animations of character and movement layers to allow further use in the future. Adapted to changes by periodically showcasing the mascot creation process and incorporating input from team and employer.
Marketing and Graphic Design (Mascot and Infographic Design) at COLO Studios
October 31, 2023 - August 19, 2025Collaborated by combining efforts with fellow representatives to produce digital advertisements. Contributed a document explaining strategies for carrying out more engagement on Instagram and TikTok, including the use of hashtags, posting at certain times, maintaining level of activity, and more. Developed an animated mascot and interactive infographics. Demonstrated ability to adapt to changes by periodically showcasing the mascot creation process to incorporate input from the team. Provided a reference sheet of the tools needed to incorporate the digital mascot and instructions for future interns.
Character Design and Illustration at Sunny Days Technologies
March 1, 2025 - September 22, 2025Organized meetings with the employer to align goals; presented a creative approach with timelines and process stages; developed short character movement animations; showcased mascot creation process to incorporate team input.
Social Media Marketing at Unique Get Together Society
October 1, 2024 - September 22, 2025Designed video graphics for the podcast and daycare launch using Adobe After Effects; participated in regular check-ins, gathered feedback, and integrated it into finalized posts; tailored content to platforms and demographics; contributed to podcast promotion reaching about 150 Instagram views.
Marketing and Graphic Design at CO LO Studios
October 1, 2023 - September 22, 2025Collaborated on digital advertisements; authored a strategy document for Instagram and TikTok engagement; developed an animated mascot and interactive infographics; documented tools and instructions for future interns.
Education
Honours Bachelor of Science (HBSc) at University of Toronto Scarborough
September 5, 2021 - June 6, 2025Qualifications
Industry Experience
Media & Entertainment, Non-Profit Organization, Education, Professional Services, Software & Internet
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