I am a marketing specialist with experience across startups and multinational companies, driving campaigns in MedTech, healthcare, aviation, and technology sectors. I enjoy turning insights into actionable strategies and collaborating with diverse teams to build strong brands and products. I excel at managing end-to-end marketing initiatives, from strategy and messaging to asset production and performance analysis, and I’m comfortable working independently or as part of a cross-functional team to deliver measurable results under pressure.

Aquida Nauman

I am a marketing specialist with experience across startups and multinational companies, driving campaigns in MedTech, healthcare, aviation, and technology sectors. I enjoy turning insights into actionable strategies and collaborating with diverse teams to build strong brands and products. I excel at managing end-to-end marketing initiatives, from strategy and messaging to asset production and performance analysis, and I’m comfortable working independently or as part of a cross-functional team to deliver measurable results under pressure.

Available to hire

I am a marketing specialist with experience across startups and multinational companies, driving campaigns in MedTech, healthcare, aviation, and technology sectors. I enjoy turning insights into actionable strategies and collaborating with diverse teams to build strong brands and products.

I excel at managing end-to-end marketing initiatives, from strategy and messaging to asset production and performance analysis, and I’m comfortable working independently or as part of a cross-functional team to deliver measurable results under pressure.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Work Experience

Marketing Specialist at Johnson & Johnson
January 1, 2024 - January 1, 2024
Part of the Marketing Communications team managing key product and event marketing initiatives across MedTech and EdTech portfolios. Project-managed digital marketing campaigns, overseeing creative asset development for social media, emails, press releases, and webpages aligned with brand guidelines. Led ad campaigns across all consumer lifecycle stages through strategic planning, asset creation, and budget management. Monitored, analysed, and optimized marketing performance using testing and competitive insights; presented reports to key stakeholders. Managed internal and external communications with leadership to drive engagement at town halls, conferences, and webinars. Oversaw cross-functional approvals with Legal, Medical, Regulatory, and Marketing teams for all content.
Digital Marketing Manager at CargoAi
December 1, 2023 - December 1, 2023
Led product marketing and partnership launch strategies for a SaaS platform connecting airlines and freight forwarders. Executed digital marketing campaigns including creative development for social media, website, press releases, blogs, product tours, and email. Managed PR and social campaigns for partnerships, events, webinars, and product launches. Coordinated ad campaigns, creative development, strategic planning, and budget allocation across channels. Conducted performance analysis and A/B testing for optimization.
Digital Marketing & E-commerce Intern at Tuck Lee Ice
December 1, 2021 - December 1, 2021
Supported digital and e-commerce performance for a leading F&B company. Managed brand image and activity across multiple digital and social media platforms. Developed and executed marketing campaigns including creative asset development for social media and email. Organized cross-platform content strategies including blogs and editorials.
Business Development & Marketing Intern at Trivayu Infotech
August 1, 2021 - August 1, 2021
Supported client acquisition and digital campaign execution for a UAE-based digital marketing agency. Identified and engaged prospective leads through extensive market research. Managed social media campaigns and communication strategies for downstream marketing. Maintained consistent brand messaging across digital channels.
President at Auxilium NGO Club, Sydney
May 1, 2022 - May 1, 2022
Led the university’s NGO Club, building partnerships and executing awareness campaigns. Partnered with government-accredited NGOs and initiated collaborations; organized fundraisers supporting women’s and children’s welfare initiatives.
Entrepreneur / Independent Projects & Professional Development at Independent Projects
October 1, 2025 - October 1, 2025
Focused on entrepreneurial exploration, family business planning, and professional upskilling to broaden strategic and marketing expertise. Conducted market analysis, branding, feasibility studies and concept development for family-led real estate and manufacturing projects. Completed advanced marketing and business strategy courses to stay current with emerging tools and trends.

Education

Bachelor of Business Administration (Marketing) at S.P. Jain School of Global Management
January 1, 2018 - January 1, 2022
ICSE & ISC at Pratt Memorial School, Kolkata
January 1, 2016 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Software & Internet, Transportation & Logistics, Professional Services