I specialize in translating a brand’s values, personality, and vision into distinctive visual experiences that build recognition and meaningful connections with audiences. My experiences span brand identity design, illustration, creative direction, packaging, print, and digital communication. Driven by both strategy and creativity, I enjoy uncovering what makes each brand unique and transforming those insights into cohesive visual solutions that are memorable and effective.

Ruth Ardelean

I specialize in translating a brand’s values, personality, and vision into distinctive visual experiences that build recognition and meaningful connections with audiences. My experiences span brand identity design, illustration, creative direction, packaging, print, and digital communication. Driven by both strategy and creativity, I enjoy uncovering what makes each brand unique and transforming those insights into cohesive visual solutions that are memorable and effective.

Available to hire

I specialize in translating a brand’s values, personality, and vision into distinctive visual experiences that build recognition and meaningful connections with audiences.

My experiences span brand identity design, illustration, creative direction, packaging, print, and digital communication. Driven by both strategy and creativity, I enjoy uncovering what makes each brand unique and transforming those insights into cohesive visual solutions that are memorable and effective.

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Language

Romanian, Moldavian, Moldovan
Fluent
English
Advanced

Work Experience

PFA (Freelance) Brand Designer & Illustrator at Ruth Ardelean PFA
April 1, 2025 - Present
Provided freelance brand design, illustration, and visual identity services for clients across diverse industries; developed digital and print assets tailored to client objectives.
Illustrator & Visual Content Designer at Videly Marketing SRL
March 1, 2024 - December 31, 2024
Created vector illustrations, visual content, and design assets for marketing campaigns; contributed to contract-based design work and visual storytelling.
Creative Director & Brand Designer at Grace Upon Grace SRL
January 1, 2021 - January 1, 2024
Led development of the brand’s creative concept and visual identity from idea to implementation; designed branding and product visuals; coordinated branding systems (packaging, stationery, and communications assets); created marketing and social media assets; ensured visual consistency; contributed to brand positioning and communications strategy; managed creative projects and timelines.
Branding & Visual Communication Lead at Termotal TM
September 1, 2020 - Present
Oversaw branding and visual communication strategy for the company; defined visual direction for campaigns and products; led cross-functional collaboration to align brand identity across channels.

Education

Bachelor’s Degree in Graphic Arts at West University of Timisoara, Faculty of Arts and Design
September 1, 2019 - July 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet