Merve Ayşe
I'm Merve Ayşe Arıcı, an instructional designer and e-learning developer based in Istanbul.
About
I’m Merve Ayşe Arıcı, an instructional designer and e-learning developer based in Istanbul. With over five years of experience, I design engaging digital learning experiences for retail, technology, and corporate teams using a mix of storytelling, interactive modules, motion graphics, and video.
I translate learning objectives into visually compelling assets—storyboards, UI-friendly interfaces, and scalable end-to-end learning journeys. I collaborate with global audiences and have been recognized with international awards for onboarding programs.
- 7 years' experience
- Joined December 2025
Skills· 7
Languages
- TurkishFluent
- EnglishAdvanced
Industry experience
- Retail
- Software & Internet
- Education
- Media & Entertainment
- Professional Services
Work experience
Manage the company LMS (FILEGO): including course uploads, user tracking, reporting, data analytics, and SCORM troubleshooting. Create interactive training modules using Articulate Storyline 360. Produce and edit video content with Adobe After Effects, integrating them into digital training. Lead studio shoots with professional camera equipment. Improved training engagement by enhancing video-based learning with custom motion graphics. Increased training completion rates by optimizing SCORM structure and LMS flow.
Developed e-learning modules for various industries with Articulate Storyline 360. Created multimedia content using Camtasia, Vyond, After Effects, and Premiere. Designed custom visuals with Adobe Illustrator for enhanced learner engagement. Contributed to two award-winning orientation trainings (retail and automotive sectors). Delivered 100+ multimedia learning assets including animations, videos, interactive modules. Reduced production time by standardizing templates and reusable Storyline components.
Education
Certifications and awards
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