Hi there! I'm Arlin Valera, passionate about branding and creating captivating visual content, both graphic and print. I also have experience in developing impactful marketing campaigns and strategies. In my free time, I enjoy exploring new design tools, staying inspired by fresh trends, and cherishing moments with family and friends. Let's connect!…

Arlin Valera

Hi there! I'm Arlin Valera, passionate about branding and creating captivating visual content, both graphic and print. I also have experience in developing impactful marketing campaigns and strategies. In my free time, I enjoy exploring new design tools, staying inspired by fresh trends, and cherishing moments with family and friends. Let's connect!…

Available to hire

Hi there! I’m Arlin Valera, passionate about branding and creating captivating visual content, both graphic and print. I also have experience in developing impactful marketing campaigns and strategies. In my free time, I enjoy exploring new design tools, staying inspired by fresh trends, and cherishing moments with family and friends. Let’s connect!

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Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Graphic Designer at MediaGuru
April 30, 2022 - August 11, 2025
Managed visual content for four client accounts, ensuring brand consistency. Designed print and digital materials, contributed to website updates, and improved brand cohesion. Created dynamic digital graphics for Instagram, Facebook, and LinkedIn, including stories, reels, posts, and motion graphics. Developed impactful print materials, managed a publication calendar, and analyzed monthly performance to set future objectives.
Graphic Designer & Content Manager at Airbag
January 31, 2023 - August 11, 2025
Specialized in brand identity design including logos, color schemes, and social media visuals. Developed the brand's identity and online presence by managing social media accounts. Ran successful Facebook and Google Ads campaigns. Curated product catalogs and optimized strategies through weekly feedback sessions, reporting directly to the CEO.
Marketing & Content Manager at Hogar Médico
March 31, 2025 - August 11, 2025
Graphic Designer at MediaGuru
April 30, 2022 - September 4, 2025
Managed visual content for four client accounts, ensuring brand consistency. Designed print and digital materials, contributed to website updates, and improved brand cohesion. Designed dynamic digital graphics for Instagram, Facebook, and LinkedIn, including stories, reels, posts, and motion graphics. Created impactful print materials, managed a publication calendar, and evaluated monthly performance to set future objectives.
Graphic Designer & Content Manager at Airbag
January 31, 2023 - September 4, 2025
Specialized in brand identity design including logos, color schemes, and social media visual. Developed the brand's identity and online presence by managing social media accounts. Ran successful Facebook and Google Ads campaigns. Curated product catalogs and optimized strategies through weekly feedback sessions, reporting directly to the CEO.
Marketing & Content Manager at Hogar Médico
March 31, 2025 - September 4, 2025

Education

Bachelor of Industrial Deisgn at Instituto Tecnológico y de Estudios Superiores de Monterrey
August 4, 2014 - December 12, 2018
All the products and services we use that make life easier for us have a history, a creative process that led them to be what they are. Behind this process is a designer, capable of understanding the way of being and feeling of the human being, their needs, the context and the limitations and finding new opportunities. The designer is someone who wants things to be and work better, he is a systemic thinker, an artist of form, an explorer of materials: he is an innovator by nature.
Industrial Design Degree at Instituto Tecnológico de Estudios Superiores de Monterrey. Campus Monterrey, N.L. México
January 11, 2030 - August 11, 2025
Industrial Design Degree at Instituto Tecnológico de Estudios Superiores de Monterrey. Campus Monterrey, N.L. México.
January 11, 2030 - September 4, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Healthcare, Software & Internet
    paper Branding & Marketing Development
    Developed the branding and marketing strategy for Hogar Médico, a national distributor of home medical equipment in Monterrey, Mexico. *Branding]*: Logo design, color palette, typography, and custom icons for product categories. *Brand Application]*: Designed branded materials, including email signatures, uniforms, stationery, store exterior, and delivery truck identity. *Product Catalog]*: Created digital catalogs with product details and pricing for easy customer access. *Social Media Management]*: Launched and managed profiles on Facebook, Instagram, LinkedIn, Google, YouTube, and TikTok. Planned and created content, including posts, Reels, Stories, and blog articles. *Marketing & Advertising]*: Designed WhatsApp banners (promotions, store details, payment info, and coupons) and ran targeted Meta Ads to increase brand visibility and engagement. This work helped establish a strong brand identity, improve customer communication, and drive online growth graphicdesigner LogoDesign T-shirtDesign Branding…