Dynamic and creative Marketing and Communications Specialist with 10+ years of experience in digital production, advertising, and social media management. Proven track record as an experienced content creator, skilled in photo and video formats, design, edit, and art direction. Highly organized, detail-oriented, creative, and a collaborative team player with a keen interest in AI and new technology, focused on delivering engaging content and effective campaigns across national and international audiences.

Asharaf K A

Dynamic and creative Marketing and Communications Specialist with 10+ years of experience in digital production, advertising, and social media management. Proven track record as an experienced content creator, skilled in photo and video formats, design, edit, and art direction. Highly organized, detail-oriented, creative, and a collaborative team player with a keen interest in AI and new technology, focused on delivering engaging content and effective campaigns across national and international audiences.

Available to hire

Dynamic and creative Marketing and Communications Specialist with 10+ years of experience in digital production, advertising, and social media management. Proven track record as an experienced content creator, skilled in photo and video formats, design, edit, and art direction. Highly organized, detail-oriented, creative, and a collaborative team player with a keen interest in AI and new technology, focused on delivering engaging content and effective campaigns across national and international audiences.

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Language

English
Fluent
Malayalam
Fluent
Tamil
Intermediate
Hindi
Advanced

Work Experience

Video Editing & Effects Specialist at United Arab Emirates University
April 1, 2021 - Present
Develop and execute comprehensive marketing strategies to enhance brand visibility and engagement. Create visually appealing and engaging content for social media platforms, maximizing reach and interaction. Manage digital production projects including photo and video shoots, ensuring high-quality outcomes. Collaborate with cross-functional teams to deliver cohesive marketing campaigns. Utilize Adobe Creative Suite for design and content creation. Edit videos and photos, create animations using After Effects and Premiere Pro. Monitor social media trends and implement best practices for digital advertising. Write and edit copy for various marketing materials, ensuring consistency and accuracy. Coordinate multiple projects simultaneously, maintaining strong attention to detail from brief to delivery.
Content Creator at BioBox
April 1, 2021 - August 18, 2025
Produced high-quality visual content including photos, videos, and graphics for social media and marketing campaigns. Directed photo and video shoots, providing creative vision and ensuring brand consistency. Designed engaging digital assets using Adobe Creative Suite, enhancing brand aesthetics. Managed social media accounts, developing and posting interactive content to drive engagement. Analyzed social media metrics to optimize content strategy and improve audience reach. Collaborated with marketing teams to align content with overall marketing goals.
Digital Marketing Specialist (Freelance) at Advertising and Event Production
April 1, 2021 - August 18, 2025
Developed and implemented digital marketing campaigns to increase brand awareness and drive traffic. Created and curated content for social media platforms, focusing on engagement and audience growth. Utilized Adobe Creative Suite for designing marketing materials and visual content. Edited videos and photos creating dynamic visual content for online distribution. Managed multiple projects simultaneously, ensuring timely and high-quality delivery. Conducted market research to stay updated on industry trends and competitive landscape.
Official Photographer at King Abdullah University of Science and Technology
November 1, 2018 - August 18, 2025
Served as the official photographer capturing high-quality images for promotional and archival purposes. Directed photo shoots, ensuring optimal lighting, composition, and adherence to brand guidelines. Edited and retouched photos using Adobe Photoshop and Lightroom delivering polished final images. Collaborated with marketing and communications teams to ensure visual content aligned with campaign objectives. Managed photo libraries and archives maintaining organized and accessible records. Provided creative input for visual content strategies contributing to enhanced audience engagement.
Creative Head & Adviser at Epoch Ads
March 1, 2017 - August 18, 2025
Led a team of 12 members covering visual ads, events coverage, short films, wedding cinemas and supported customers with company branding, creative designing and all types of promotional activities for company future development.
Director of Cinematography & Video Editor at Varnam Studio
January 1, 2015 - August 18, 2025
Worked with a 7-member team making visual ads, event coverage, short films, and wedding cinemas. Captured special moments and emotions creatively. Selected and edited music elegantly. Produced stories presented as interesting short films.
Video Editing & Effects Specialist at United Arab Emirates University
April 1, 2021 - Present
Develop and execute comprehensive marketing strategies to enhance brand visibility and engagement. Create visually appealing and engaging content for social media platforms, maximizing reach and interaction. Manage digital production projects including photo and video shoots, ensuring high-quality outcomes. Collaborate with cross-functional teams to deliver cohesive marketing campaigns. Utilize Adobe Creative Suite for design and content creation. Edit videos and photos, create animations using After Effects and Premiere Pro. Monitor social media trends and implement best practices for digital advertising. Write and edit copy for various marketing materials, ensuring consistency and accuracy. Coordinate multiple projects simultaneously, maintaining strong attention to detail from brief to delivery.
Content Creator at BioBox
April 1, 2021 - August 26, 2025
Produced high-quality visual content including photos, videos, and graphics for social media and marketing campaigns. Directed photo and video shoots providing creative vision and ensuring brand consistency. Designed engaging digital assets using Adobe Creative Suite to enhance brand aesthetics. Managed social media accounts, developing and posting interactive content to drive engagement. Analyzed social media metrics to optimize content strategy and improve audience reach. Collaborated with marketing teams to align content with overall marketing goals.
Digital Marketing Specialist (Freelance) at Advertising and Event Production
April 1, 2021 - August 26, 2025
Developed and implemented digital marketing campaigns to increase brand awareness and drive traffic. Created and curated content for social media platforms focusing on engagement and audience growth. Utilized Adobe Creative Suite for designing marketing materials and visual content. Edited videos and photos creating dynamic visual content for online distribution. Managed multiple projects simultaneously ensuring timely and high-quality delivery. Conducted market research to stay updated on industry trends and competitive landscape.
Official Photographer at King Abdullah University of Science and Technology
November 1, 2018 - August 26, 2025
Served as the official photographer capturing high-quality images for promotional and archival purposes. Directed photo shoots to ensure optimal lighting, composition, and brand adherence. Edited and retouched photos using Adobe Photoshop and Lightroom delivering polished final images. Collaborated with marketing and communications teams to align visual content with campaign objectives. Managed photo libraries and archives maintaining organized and accessible records. Provided creative input for visual content strategies to enhance audience engagement.
Creative Head & Adviser at Epoch Ads
March 1, 2017 - August 26, 2025
Led a team of 12 members covering visual ads, events coverage, short films, wedding cinemas, and supported customers for company branding, creative designing, and all types of promotional activities for future development.
Director of Cinematographer & Video Editor at Varnam Studio
January 1, 2015 - August 26, 2025
Worked with a 7-member team making visual ads, event coverage, short films, and wedding cinemas. Captured special moments and emotions creatively. Selected and edited music elegantly. Created storytelling presentations as interesting short films.
Video Editing & Effects Specialist at United Arab Emirates University
April 1, 2021 - November 17, 2025
Develop and execute comprehensive marketing strategies to enhance brand visibility and engagement. Create visually appealing content for social media, manage digital production projects including photo and video shoots, and collaborate with cross-functional teams to deliver cohesive campaigns. Proficient in Adobe Creative Suite; edit videos and photos; create animations with After Effects and Premiere Pro. Monitor social media trends and implement best practices for digital advertising. Write and edit copy for marketing materials and coordinate multiple projects from brief to delivery.
Content Creator at BioBox
April 1, 2021 - April 1, 2021
Produced high-quality visual content for social media and marketing campaigns; directed photo and video shoots; designed digital assets; managed social media accounts; analyzed metrics to optimize content strategy; collaborated with marketing teams.
Advertising and Event Production (Freelance) at Freelance
April 1, 2021 - April 1, 2021
Developed and implemented digital marketing campaigns; created and curated content for social media; designed marketing materials; edited videos and photos; edited marketing content for online distribution; managed multiple projects; conducted market research.
Official Photographer at King Abdullah University of Science and Technology
November 1, 2018 - November 1, 2018
Served as the official photographer for events, capturing high-quality images for promotional and archival purposes. Directed photo shoots, edited and retouched photos in Photoshop and Lightroom, managed photo libraries, and contributed creative input to visual content strategies.
Creative Head & Adviser at Epoch Ads
March 1, 2017 - March 1, 2017
Led a team of 12 members covering visual ads, events coverage, short films, wedding cinema, and supported branding and promotional activities for clients. Oversaw creative design and promotional campaigns.
Director of Cinematography & Video Editor at Varnam Studio
January 1, 2015 - January 1, 2015
Led a 7-member team for visual ads, event coverage, short films, and wedding cinemas. Captured moments with emotional storytelling, selected music, and edited to present engaging short films.

Education

Mass Communication at INSTITUTE OF BASIC AND VOCATIONAL ÉDUCATION
April 1, 2008 - April 16, 2011
Post Graduate Diploma in Multimedia and Animation at Areena Animation Palakkad - Kerala
January 11, 2030 - August 18, 2025
Diploma in Film Editing at Kerala Saksharata Mission - Palakkad - Kerala
January 11, 2030 - August 18, 2025
Bachelor Programme of Science (Visual Communication) at Institute of Basic and Vocational Education
January 11, 2030 - August 18, 2025
Higher Secondary School Certificate Pre University at Seva Sadan Pathiripala Kerala
January 11, 2030 - August 18, 2025
Post Graduate Diploma in Multimedia and Animation at Areena Animation Palakkad - Kerala
January 11, 2030 - August 26, 2025
Diploma In Film Editing at Kerala Saksharata Mission - Palakkad - Kerala
January 11, 2030 - August 26, 2025
Bachelor Programme of Science (Visual Communication) at Institute of Basic and Vocational Education
January 11, 2030 - August 26, 2025
Higher Secondary School Certificate at Pre University Seva Sadan Pathiripala Kerala
January 11, 2030 - August 26, 2025
PGDMA - Post Graduate Diploma in Multimedia and Animation at Areena Animation, Palakkad, Kerala
January 11, 2030 - November 17, 2025
Diploma in Film Editing at Kerala Saksharata Mission, Palakkad, Kerala
January 11, 2030 - November 17, 2025
Bachelor Programme of Science (Visual Communication) at Institute of Basic and Vocational Education
January 11, 2030 - November 17, 2025
Higher Secondary School Certificate - Pre-University at Seva Sadan Pathiripala, Kerala
January 11, 2030 - November 17, 2025

Qualifications

Institute of Basic and Vocational Education Bachelor Program of Science, Mass Communication/Media StudiesBachelor Program of Science
January 1, 2008 - April 20, 2012
Post Graduate Diploma in Multimedia and Animation
January 11, 2030 - August 26, 2025
Diploma In Film Editing
January 11, 2030 - August 26, 2025

Industry Experience

Education, Healthcare, Government, Media & Entertainment, Real Estate & Construction, Manufacturing, Professional Services, Travel & Hospitality