I’m a multimedia and graphic design professional with 7+ years of experience creating digital content across print, web, and interactive platforms. I have a background in Interactive Media Management with hands-on experience in UX design, accessibility (WCAG), and multimedia production, and I’m growing in instructional design and eLearning development. I translate complex information into clear, engaging visual materials and support training and communication initiatives.…

Asmaa

I’m a multimedia and graphic design professional with 7+ years of experience creating digital content across print, web, and interactive platforms. I have a background in Interactive Media Management with hands-on experience in UX design, accessibility (WCAG), and multimedia production, and I’m growing in instructional design and eLearning development. I translate complex information into clear, engaging visual materials and support training and communication initiatives.…

Available to hire

I’m a multimedia and graphic design professional with 7+ years of experience creating digital content across print, web, and interactive platforms.

I have a background in Interactive Media Management with hands-on experience in UX design, accessibility (WCAG), and multimedia production, and I’m growing in instructional design and eLearning development. I translate complex information into clear, engaging visual materials and support training and communication initiatives.

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Language

English
Fluent
French
Beginner

Work Experience

Graphic Designer at Algonquin College | May 2022 – Present
May 14, 2022 - April 10, 2026
• Design and produce digital and print materials for student services and institutional initiatives • Translate content into clear, accessible visual formats, ensuring alignment with WCAG accessibility standards • Collaborate with team members to develop materials that support communication and student engagement • Review and edit content for clarity, consistency, and usability • Contribute to multimedia content creation, including social media graphics and promotional materials and mocking up Eventbrite • Collaborate with the print department to obtain quotes and coordinate production processes for materials across various formats and end-user needs
Digital Marketing | Graphic Designer | Social Media at Digital Main Street – Invest Ottawa | Sept 2020 – Dec 2020
September 1, 2020 - December 31, 2020
• Developed marketing content and templates for digital campaigns across multiple platforms • Conducted audits using analytics tools and contributed to content strategies • Created visual assets to support communication plans and improve audience engagement • Collaborated with team members to implement digital solutions for clients
Interactive Media Designer at Algonquin College - Interactive Media Management | Jan 2019 – Aug 2019
January 7, 2019 - August 30, 2019
• Designed websites and digital interfaces from wireframe to prototype using UX principles • Developed multimedia content including video, motion graphics, and web assets • Collaborated in a team environment, including serving as UX lead on a client project • Focused on usability, layout, and user experience in digital design
Graphic and Web Designer at NHF (North House Foods), Ottawa, ON | May. 2018 – August 2018
May 1, 2018 - August 31, 2026
• Created promotional material (brochures, Labels, sell sheets) • Edited their website https://www.northhousefoods.ca WIX
Web Designer (ITP Mentorship Program) at Pinecrest-Queensway Community Health Centre, Ottawa, ON | Oct. 2017 – Feb 2018
October 1, 2017 - February 28, 2018
• Edited ITP mentorship website with WordPress • Edited Canada Day video with Adobe Premiere Pro • Updated the organization’s social media sites (Facebook, Twitter)
Graphic Designer (Freelance Volunteer) at CPAWS (Canadian Parks and Wilderness Society), Ottawa, ON | Sep. 2016 – Sep. 2018
August 31, 2016 - September 25, 2018
• Translated subject matter into concrete designs for promotional material • Designed high-quality, leading-edge promotional material and a report using InDesign
EARLIER EXPEIRNCE (International) at Alkifah Print Management | Hayel International Information | Masryat Advertising Agency
April 11, 2001 - January 31, 2009
• Delivered print, web, and outdoor advertising designs for diverse clients • Built strong expertise in production workflows, typography, and layout design • Worked with various clients to deliver design solutions across industries
Graphic Designer (Part-Time) at Algonquin College
May 1, 2022 - Present
Design and produce digital and print materials for student services and institutional initiatives; translate content into accessible visual formats aligned with WCAG; review and edit for clarity, consistency, and usability; contribute to multimedia content including social media graphics and Eventbrite mocks; collaborate with print department to obtain quotes and coordinate production across formats; work with cross-functional teams.
E-Commerce Coordinator at Digital Main Street – ShopHERE
March 1, 2021 - June 1, 2021
Built and launched e-commerce websites using Shopify and Square; provided one-on-one training to clients; created simple instructional guidance to help clients understand and use digital tools; assisted clients post-launch with updates and troubleshooting.
Digital Marketing | Graphic Designer | Social Media at Digital Main Street – Invest Ottawa
September 1, 2020 - December 31, 2020
Developed marketing content and templates for digital campaigns; conducted audits using analytics tools; contributed to content strategies; created visual assets to support communication plans and improve audience engagement; collaborated with team on digital solutions for clients.
Interactive Media Designer at Algonquin College - Interactive Media Management
January 1, 2019 - August 31, 2019
Designed websites and digital interfaces from wireframe to prototype using UX principles; developed multimedia content including video, motion graphics, and web assets; collaborated in a team environment and served as UX lead on a client project; focused on usability, layout, and user experience in digital design.
Graphic and Web Designer at NHF (North House Foods), Ottawa, ON
May 1, 2018 - August 31, 2018
Created promotional material (brochures, labels) and edited their website; supported branding and web assets.
Wix Web Designer (ITP Mentorship Program) at Pinecrest-Queensway Community Health Centre, Ottawa, ON
October 1, 2017 - February 28, 2018
Edited ITP mentorship website with WordPress; edited Canada Day video with Adobe Premiere Pro; updated organization’s social media sites (Facebook, Twitter).
Graphic Designer (Volunteer) at CPAWS (Canadian Parks and Wilderness Society), Ottawa, ON
September 1, 2016 - September 30, 2018
Translated subject matter into concrete designs for promotional material; created leading-edge promotional material and a report using InDesign.
Graphic, Multimedia & Web Designer at Alkifah Print Management
January 1, 2008 - December 31, 2009
Delivered print, web, and outdoor advertising designs; developed production workflows; collaborated with clients to deliver design solutions across industries.
Graphic Designer at Hayel International Information
January 1, 2002 - December 31, 2004
Graphic design work for information and advertising; collaborated on print and digital materials.
Graphic Designer at Masryat Advertising Agency
January 1, 2001 - December 31, 2002
Delivered design solutions for diverse clients across print and digital media; built experience in typography and layout.

Education

Interactive Media Management - Post-Diploma Certificate at Algonquin College
January 7, 2019 - August 30, 2019
School of Media and Design, Ottawa, Ontario, Canada
Bachelor of Applied Arts | Advertising at Faculty of Applied Arts, Helwan University
September 1, 1997 - June 30, 2001
• (Recognized by ICAS as a bachelor’s degree)
Google UX Design Professional Certificate at Google Career Certificate
January 1, 2024 - May 31, 2026
Post-Diploma Certificate, Interactive Media Management at Algonquin College
January 1, 2019 - May 31, 2026
Bachelor of Applied Arts, Advertising at School of Media and Design, Ottawa
January 1, 2001 - May 31, 2026
Bachelor of Applied Arts, Advertising Section (recognized by ICAS) at Faculty of Applied Arts, Helwan University
January 11, 2030 - May 31, 2026

Qualifications

Google UX Design Professional Certificate
April 1, 2024 - December 30, 2024
Google Career Certificate
Enhanced Reliability Clearance
January 11, 2030 - January 16, 2030
Google UX Design Professional Certificate
January 1, 2024 - May 31, 2026

Industry Experience

Media & Entertainment, Non-Profit Organization, Education, Professional Services, Software & Internet, Other