∙ 15 years in local and MNC agencies ∙ Brand Development and Visual Identity ∙ Experienced in crafting engaging campaigns across print and digital ∙ Conceptualize and offer design solutions across multiple platforms ∙ Creative Direction and Design Strategy

Avis H

∙ 15 years in local and MNC agencies ∙ Brand Development and Visual Identity ∙ Experienced in crafting engaging campaigns across print and digital ∙ Conceptualize and offer design solutions across multiple platforms ∙ Creative Direction and Design Strategy

Available to hire

∙ 15 years in local and MNC agencies
∙ Brand Development and Visual Identity
∙ Experienced in crafting engaging campaigns across print and digital
∙ Conceptualize and offer design solutions across multiple platforms
∙ Creative Direction and Design Strategy

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Language

English
Fluent
Chinese
Fluent

Work Experience

Design Director at Dentsu Aegis Network
July 4, 2022 - September 29, 2023
Defined and upheld visual identity and design standards across campaigns and brand touchpoints, ensuring consistency and alignment with brand objectives. Translated brand strategies into cohesive visual systems and distinctive campaign identities that effectively communicated key messages. Ensured all design solutions addressed both business goals and customer needs.
Senior Art Director at Dentsu Aegis Network
March 4, 2019 - June 30, 2022
Led the visual development of advertising campaigns across various media, ensuring creative solutions aligned with overall marketing strategies. Collaborated closely with copywriters, creative directors, strategists, and account managers to deliver cohesive and effective campaigns. Managed multiple projects simultaneously, maintaining strong attention to detail and consistently meeting deadlines. Contributed to new business efforts by developing compelling creative proposals and presentation decks.
Freelance Art Director at McCann Worldgroup / Ogilvy & Mather / Direct Clients
October 4, 2010 - February 28, 2019
Adapted and collaborated effectively within local and multinational agencies, as well as clients from various industries. Worked closely with clients across various industries to understand their unique creative needs and deliver tailored solutions. Built and maintained positive client relationships, fostering trust and encouraging repeat business. Managed timelines, project scope, and deliverables independently, ensuring smooth execution and on-time delivery of high-quality work.

Education

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Qualifications

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Industry Experience

Consumer Goods, Financial Services, Healthcare, Media & Entertainment, Travel & Hospitality, Professional Services, Retail
    uniE621 Shangri-La Hotel & Resort
    Campaign / Branding / Advertising / Content Creation / Cookbook / Layout Design
    uniE621 Standard Chartered Bank – Fraud Awareness Campaign
    Campaign / Advertising / Branding / Infographic / Brand Guideline / E-Learning / Layout Design